Profile

Ann . Member since: 4 months ago

Experience Level: 510

2019-10-30

Ann replied to Ad Spend

@Johnson I know it's a huge amount, but when it brings back $30000 as your profit - worth the spend amount. 

2 weeks ago
Ann replied to Ad Spend

 I tested 30 products before I found a winner. About $1350.00. $30/day, $5 ad sets


2 weeks ago

2019-09-19

White labeling means you are wasting both your time and money. 


1 month ago

2019-09-16

I am new on facebook advertising. Can anybody tell me how facebook advertising works? 

  • One video per product? 
Or 
  • One carousel image with various products?


2 months ago

2019-07-30

 Hello, 
I have been looking for the best Shopify apps for launching my Facebook dynamic ads. Need recommendations. 
Any small help is appreciated. 
Thanks!

3 months ago

2019-07-11

 I suggest you should go for elementor plugin with any starter theme.

That way you'll have a standard theme. You don't need to worry about standards as theme takes care of most of the parts.
With Elementor plugin you'll get access to front end editing, so you'll be able to create pages with ease.
I am saying elementor because it is fast and standard. Google likes faster loading websites and it is well structured.

If you missed some SEO guidelines like no h1 tags, h2 before h1 tag, missing alt tag you can fix it easily to make it Google friendly.


4 months ago

Google will use every opportunity to use your $5, no matter how irrelevant is the search compared to the keywords. 

Because I am guessing you are going to use Broad Match. 

On Exact Match, you have no chance at getting displayed among people paying 10x your bid.


4 months ago

2019-07-09

How to Identify your Target Audience? What are the stats one must keep mind while Targeting their audience? Even a  little is appreciated Thank you!

4 months ago

2019-06-27

When you are promoting affiliate products my best advice is, create your squeeze page to capture the lead. The main goal is to build your list in order to follow in the future in case they never buy.

Use tracking links to track everything about your offers. You can use clickmagick or clickmeter

Then test, test, and repeat.


4 months ago
Ann replied to Effective media buying

The media buying business is a group that generally plans advertising investment and then manages media buying. In order to function effectively in your business, you need to make sure that the deal is confirmed. Through the media purchasing organization, the majority of the company's workload is occupied by media agencies because it relieves most of the burden without excessive employment costs. We track ads, manage invoices, and verify the right deal with the company.

Although this a firm basically takes into account, however, the prime motive of these media business centers is to negotiate lower costs for business and to help a  company to come up with a strategic advertising plan that is custom designed to best reach demographic in the absolutely most efficient manner based on research and experience. To the surprising it costs Nothing!

Hope this helped!

4 months ago
Ann favorited a reply

  1. Campaign design: Your marketing team must first think about it.
  2. Campaign strategy: You need to have a strategy for delivering campaign messages. For example, determine the best media channels (TV, billboard, radio, online, etc) and outlets to receive your company's messages.
  3. Vendor Adjustments: Once your strategy is in place, the next step is to contact the innumerable vendors, review the offerings and adjust the various options available.

  1. Vendor negotiation: You will need to negotiate what space or spots you will receive, along with trying to secure the best available pricing for each buy.
  2. Artwork: Once the vendor negotiation is complete, you will then need to generate artwork of varying sizes and formats for the different campaign activations.
  3. Production: The artwork forms must be coordinated into the production of varying creatives on different substrates for the various media formats.
  4. Operations coordination: The artwork must then be supplied to the media vendors in a clear and concise manner with specific posting instructions to ensure on-time posting and to avoid any confusion. Digital advertising is generally easier to see through to completion, while outdoor advertising campaigns can be more complex as they involve tighter deadlines and specific operations and installation teams.
  5. Proofs of posting: Waiting for your proofs of posting can be frustrating because they are generally delayed several weeks following a campaign's start date.
  6. Remediation of any errors: If the media postings that you requested are not correctly done, you will need to fight for some sort of resolution with your vendors. 

4 months ago

2019-10-30

Ann replied to Ad Spend

@Johnson I know it's a huge amount, but when it brings back $30000 as your profit - worth the spend amount. 

2 weeks ago
Ann replied to Ad Spend

 I tested 30 products before I found a winner. About $1350.00. $30/day, $5 ad sets


2 weeks ago

2019-09-19

White labeling means you are wasting both your time and money. 


1 month ago

2019-09-16

I am new on facebook advertising. Can anybody tell me how facebook advertising works? 

  • One video per product? 
Or 
  • One carousel image with various products?


2 months ago

2019-07-30

 Hello, 
I have been looking for the best Shopify apps for launching my Facebook dynamic ads. Need recommendations. 
Any small help is appreciated. 
Thanks!

3 months ago

2019-07-11

 I suggest you should go for elementor plugin with any starter theme.

That way you'll have a standard theme. You don't need to worry about standards as theme takes care of most of the parts.
With Elementor plugin you'll get access to front end editing, so you'll be able to create pages with ease.
I am saying elementor because it is fast and standard. Google likes faster loading websites and it is well structured.

If you missed some SEO guidelines like no h1 tags, h2 before h1 tag, missing alt tag you can fix it easily to make it Google friendly.


4 months ago

Google will use every opportunity to use your $5, no matter how irrelevant is the search compared to the keywords. 

Because I am guessing you are going to use Broad Match. 

On Exact Match, you have no chance at getting displayed among people paying 10x your bid.


4 months ago

2019-07-09

How to Identify your Target Audience? What are the stats one must keep mind while Targeting their audience? Even a  little is appreciated Thank you!

4 months ago

2019-06-27

When you are promoting affiliate products my best advice is, create your squeeze page to capture the lead. The main goal is to build your list in order to follow in the future in case they never buy.

Use tracking links to track everything about your offers. You can use clickmagick or clickmeter

Then test, test, and repeat.


4 months ago
Ann replied to Effective media buying

The media buying business is a group that generally plans advertising investment and then manages media buying. In order to function effectively in your business, you need to make sure that the deal is confirmed. Through the media purchasing organization, the majority of the company's workload is occupied by media agencies because it relieves most of the burden without excessive employment costs. We track ads, manage invoices, and verify the right deal with the company.

Although this a firm basically takes into account, however, the prime motive of these media business centers is to negotiate lower costs for business and to help a  company to come up with a strategic advertising plan that is custom designed to best reach demographic in the absolutely most efficient manner based on research and experience. To the surprising it costs Nothing!

Hope this helped!

4 months ago
Ann favorited a reply

  1. Campaign design: Your marketing team must first think about it.
  2. Campaign strategy: You need to have a strategy for delivering campaign messages. For example, determine the best media channels (TV, billboard, radio, online, etc) and outlets to receive your company's messages.
  3. Vendor Adjustments: Once your strategy is in place, the next step is to contact the innumerable vendors, review the offerings and adjust the various options available.

  1. Vendor negotiation: You will need to negotiate what space or spots you will receive, along with trying to secure the best available pricing for each buy.
  2. Artwork: Once the vendor negotiation is complete, you will then need to generate artwork of varying sizes and formats for the different campaign activations.
  3. Production: The artwork forms must be coordinated into the production of varying creatives on different substrates for the various media formats.
  4. Operations coordination: The artwork must then be supplied to the media vendors in a clear and concise manner with specific posting instructions to ensure on-time posting and to avoid any confusion. Digital advertising is generally easier to see through to completion, while outdoor advertising campaigns can be more complex as they involve tighter deadlines and specific operations and installation teams.
  5. Proofs of posting: Waiting for your proofs of posting can be frustrating because they are generally delayed several weeks following a campaign's start date.
  6. Remediation of any errors: If the media postings that you requested are not correctly done, you will need to fight for some sort of resolution with your vendors. 

4 months ago

2019-10-30

Ann replied to Ad Spend

@Johnson I know it's a huge amount, but when it brings back $30000 as your profit - worth the spend amount. 

2 weeks ago
Ann replied to Ad Spend

 I tested 30 products before I found a winner. About $1350.00. $30/day, $5 ad sets


2 weeks ago

2019-09-19

White labeling means you are wasting both your time and money. 


1 month ago

2019-09-16

I am new on facebook advertising. Can anybody tell me how facebook advertising works? 

  • One video per product? 
Or 
  • One carousel image with various products?


2 months ago

2019-07-30

 Hello, 
I have been looking for the best Shopify apps for launching my Facebook dynamic ads. Need recommendations. 
Any small help is appreciated. 
Thanks!

3 months ago

2019-07-11

 I suggest you should go for elementor plugin with any starter theme.

That way you'll have a standard theme. You don't need to worry about standards as theme takes care of most of the parts.
With Elementor plugin you'll get access to front end editing, so you'll be able to create pages with ease.
I am saying elementor because it is fast and standard. Google likes faster loading websites and it is well structured.

If you missed some SEO guidelines like no h1 tags, h2 before h1 tag, missing alt tag you can fix it easily to make it Google friendly.


4 months ago

Google will use every opportunity to use your $5, no matter how irrelevant is the search compared to the keywords. 

Because I am guessing you are going to use Broad Match. 

On Exact Match, you have no chance at getting displayed among people paying 10x your bid.


4 months ago

2019-07-09

How to Identify your Target Audience? What are the stats one must keep mind while Targeting their audience? Even a  little is appreciated Thank you!

4 months ago

2019-06-27

When you are promoting affiliate products my best advice is, create your squeeze page to capture the lead. The main goal is to build your list in order to follow in the future in case they never buy.

Use tracking links to track everything about your offers. You can use clickmagick or clickmeter

Then test, test, and repeat.


4 months ago
Ann replied to Effective media buying

The media buying business is a group that generally plans advertising investment and then manages media buying. In order to function effectively in your business, you need to make sure that the deal is confirmed. Through the media purchasing organization, the majority of the company's workload is occupied by media agencies because it relieves most of the burden without excessive employment costs. We track ads, manage invoices, and verify the right deal with the company.

Although this a firm basically takes into account, however, the prime motive of these media business centers is to negotiate lower costs for business and to help a  company to come up with a strategic advertising plan that is custom designed to best reach demographic in the absolutely most efficient manner based on research and experience. To the surprising it costs Nothing!

Hope this helped!

4 months ago
Ann favorited a reply

  1. Campaign design: Your marketing team must first think about it.
  2. Campaign strategy: You need to have a strategy for delivering campaign messages. For example, determine the best media channels (TV, billboard, radio, online, etc) and outlets to receive your company's messages.
  3. Vendor Adjustments: Once your strategy is in place, the next step is to contact the innumerable vendors, review the offerings and adjust the various options available.

  1. Vendor negotiation: You will need to negotiate what space or spots you will receive, along with trying to secure the best available pricing for each buy.
  2. Artwork: Once the vendor negotiation is complete, you will then need to generate artwork of varying sizes and formats for the different campaign activations.
  3. Production: The artwork forms must be coordinated into the production of varying creatives on different substrates for the various media formats.
  4. Operations coordination: The artwork must then be supplied to the media vendors in a clear and concise manner with specific posting instructions to ensure on-time posting and to avoid any confusion. Digital advertising is generally easier to see through to completion, while outdoor advertising campaigns can be more complex as they involve tighter deadlines and specific operations and installation teams.
  5. Proofs of posting: Waiting for your proofs of posting can be frustrating because they are generally delayed several weeks following a campaign's start date.
  6. Remediation of any errors: If the media postings that you requested are not correctly done, you will need to fight for some sort of resolution with your vendors. 

4 months ago

2019-10-30

Ann replied to Ad Spend

@Johnson I know it's a huge amount, but when it brings back $30000 as your profit - worth the spend amount. 

2 weeks ago
Ann replied to Ad Spend

 I tested 30 products before I found a winner. About $1350.00. $30/day, $5 ad sets


2 weeks ago

2019-09-19

White labeling means you are wasting both your time and money. 


1 month ago

2019-09-16

I am new on facebook advertising. Can anybody tell me how facebook advertising works? 

  • One video per product? 
Or 
  • One carousel image with various products?


2 months ago

2019-07-30

 Hello, 
I have been looking for the best Shopify apps for launching my Facebook dynamic ads. Need recommendations. 
Any small help is appreciated. 
Thanks!

3 months ago

2019-07-11

 I suggest you should go for elementor plugin with any starter theme.

That way you'll have a standard theme. You don't need to worry about standards as theme takes care of most of the parts.
With Elementor plugin you'll get access to front end editing, so you'll be able to create pages with ease.
I am saying elementor because it is fast and standard. Google likes faster loading websites and it is well structured.

If you missed some SEO guidelines like no h1 tags, h2 before h1 tag, missing alt tag you can fix it easily to make it Google friendly.


4 months ago

Google will use every opportunity to use your $5, no matter how irrelevant is the search compared to the keywords. 

Because I am guessing you are going to use Broad Match. 

On Exact Match, you have no chance at getting displayed among people paying 10x your bid.


4 months ago

2019-07-09

How to Identify your Target Audience? What are the stats one must keep mind while Targeting their audience? Even a  little is appreciated Thank you!

4 months ago

2019-06-27

When you are promoting affiliate products my best advice is, create your squeeze page to capture the lead. The main goal is to build your list in order to follow in the future in case they never buy.

Use tracking links to track everything about your offers. You can use clickmagick or clickmeter

Then test, test, and repeat.


4 months ago
Ann replied to Effective media buying

The media buying business is a group that generally plans advertising investment and then manages media buying. In order to function effectively in your business, you need to make sure that the deal is confirmed. Through the media purchasing organization, the majority of the company's workload is occupied by media agencies because it relieves most of the burden without excessive employment costs. We track ads, manage invoices, and verify the right deal with the company.

Although this a firm basically takes into account, however, the prime motive of these media business centers is to negotiate lower costs for business and to help a  company to come up with a strategic advertising plan that is custom designed to best reach demographic in the absolutely most efficient manner based on research and experience. To the surprising it costs Nothing!

Hope this helped!

4 months ago
Ann favorited a reply

  1. Campaign design: Your marketing team must first think about it.
  2. Campaign strategy: You need to have a strategy for delivering campaign messages. For example, determine the best media channels (TV, billboard, radio, online, etc) and outlets to receive your company's messages.
  3. Vendor Adjustments: Once your strategy is in place, the next step is to contact the innumerable vendors, review the offerings and adjust the various options available.

  1. Vendor negotiation: You will need to negotiate what space or spots you will receive, along with trying to secure the best available pricing for each buy.
  2. Artwork: Once the vendor negotiation is complete, you will then need to generate artwork of varying sizes and formats for the different campaign activations.
  3. Production: The artwork forms must be coordinated into the production of varying creatives on different substrates for the various media formats.
  4. Operations coordination: The artwork must then be supplied to the media vendors in a clear and concise manner with specific posting instructions to ensure on-time posting and to avoid any confusion. Digital advertising is generally easier to see through to completion, while outdoor advertising campaigns can be more complex as they involve tighter deadlines and specific operations and installation teams.
  5. Proofs of posting: Waiting for your proofs of posting can be frustrating because they are generally delayed several weeks following a campaign's start date.
  6. Remediation of any errors: If the media postings that you requested are not correctly done, you will need to fight for some sort of resolution with your vendors. 

4 months ago

2019-10-30

Ann replied to Ad Spend

@Johnson I know it's a huge amount, but when it brings back $30000 as your profit - worth the spend amount. 

2 weeks ago
Ann replied to Ad Spend

 I tested 30 products before I found a winner. About $1350.00. $30/day, $5 ad sets


2 weeks ago

2019-09-19

White labeling means you are wasting both your time and money. 


1 month ago

2019-09-16

I am new on facebook advertising. Can anybody tell me how facebook advertising works? 

  • One video per product? 
Or 
  • One carousel image with various products?


2 months ago

2019-07-30

 Hello, 
I have been looking for the best Shopify apps for launching my Facebook dynamic ads. Need recommendations. 
Any small help is appreciated. 
Thanks!

3 months ago

2019-07-11

 I suggest you should go for elementor plugin with any starter theme.

That way you'll have a standard theme. You don't need to worry about standards as theme takes care of most of the parts.
With Elementor plugin you'll get access to front end editing, so you'll be able to create pages with ease.
I am saying elementor because it is fast and standard. Google likes faster loading websites and it is well structured.

If you missed some SEO guidelines like no h1 tags, h2 before h1 tag, missing alt tag you can fix it easily to make it Google friendly.


4 months ago

Google will use every opportunity to use your $5, no matter how irrelevant is the search compared to the keywords. 

Because I am guessing you are going to use Broad Match. 

On Exact Match, you have no chance at getting displayed among people paying 10x your bid.


4 months ago

2019-07-09

How to Identify your Target Audience? What are the stats one must keep mind while Targeting their audience? Even a  little is appreciated Thank you!

4 months ago

2019-06-27

When you are promoting affiliate products my best advice is, create your squeeze page to capture the lead. The main goal is to build your list in order to follow in the future in case they never buy.

Use tracking links to track everything about your offers. You can use clickmagick or clickmeter

Then test, test, and repeat.


4 months ago
Ann replied to Effective media buying

The media buying business is a group that generally plans advertising investment and then manages media buying. In order to function effectively in your business, you need to make sure that the deal is confirmed. Through the media purchasing organization, the majority of the company's workload is occupied by media agencies because it relieves most of the burden without excessive employment costs. We track ads, manage invoices, and verify the right deal with the company.

Although this a firm basically takes into account, however, the prime motive of these media business centers is to negotiate lower costs for business and to help a  company to come up with a strategic advertising plan that is custom designed to best reach demographic in the absolutely most efficient manner based on research and experience. To the surprising it costs Nothing!

Hope this helped!

4 months ago
Ann favorited a reply

  1. Campaign design: Your marketing team must first think about it.
  2. Campaign strategy: You need to have a strategy for delivering campaign messages. For example, determine the best media channels (TV, billboard, radio, online, etc) and outlets to receive your company's messages.
  3. Vendor Adjustments: Once your strategy is in place, the next step is to contact the innumerable vendors, review the offerings and adjust the various options available.

  1. Vendor negotiation: You will need to negotiate what space or spots you will receive, along with trying to secure the best available pricing for each buy.
  2. Artwork: Once the vendor negotiation is complete, you will then need to generate artwork of varying sizes and formats for the different campaign activations.
  3. Production: The artwork forms must be coordinated into the production of varying creatives on different substrates for the various media formats.
  4. Operations coordination: The artwork must then be supplied to the media vendors in a clear and concise manner with specific posting instructions to ensure on-time posting and to avoid any confusion. Digital advertising is generally easier to see through to completion, while outdoor advertising campaigns can be more complex as they involve tighter deadlines and specific operations and installation teams.
  5. Proofs of posting: Waiting for your proofs of posting can be frustrating because they are generally delayed several weeks following a campaign's start date.
  6. Remediation of any errors: If the media postings that you requested are not correctly done, you will need to fight for some sort of resolution with your vendors. 

4 months ago

2019-10-30

Ann replied to Ad Spend

@Johnson I know it's a huge amount, but when it brings back $30000 as your profit - worth the spend amount. 

2 weeks ago
Ann replied to Ad Spend

 I tested 30 products before I found a winner. About $1350.00. $30/day, $5 ad sets


2 weeks ago

2019-09-19

White labeling means you are wasting both your time and money. 


1 month ago

2019-09-16

I am new on facebook advertising. Can anybody tell me how facebook advertising works? 

  • One video per product? 
Or 
  • One carousel image with various products?


2 months ago

2019-07-30

 Hello, 
I have been looking for the best Shopify apps for launching my Facebook dynamic ads. Need recommendations. 
Any small help is appreciated. 
Thanks!

3 months ago

2019-07-11

 I suggest you should go for elementor plugin with any starter theme.

That way you'll have a standard theme. You don't need to worry about standards as theme takes care of most of the parts.
With Elementor plugin you'll get access to front end editing, so you'll be able to create pages with ease.
I am saying elementor because it is fast and standard. Google likes faster loading websites and it is well structured.

If you missed some SEO guidelines like no h1 tags, h2 before h1 tag, missing alt tag you can fix it easily to make it Google friendly.


4 months ago

Google will use every opportunity to use your $5, no matter how irrelevant is the search compared to the keywords. 

Because I am guessing you are going to use Broad Match. 

On Exact Match, you have no chance at getting displayed among people paying 10x your bid.


4 months ago

2019-07-09

How to Identify your Target Audience? What are the stats one must keep mind while Targeting their audience? Even a  little is appreciated Thank you!

4 months ago

2019-06-27

When you are promoting affiliate products my best advice is, create your squeeze page to capture the lead. The main goal is to build your list in order to follow in the future in case they never buy.

Use tracking links to track everything about your offers. You can use clickmagick or clickmeter

Then test, test, and repeat.


4 months ago
Ann replied to Effective media buying

The media buying business is a group that generally plans advertising investment and then manages media buying. In order to function effectively in your business, you need to make sure that the deal is confirmed. Through the media purchasing organization, the majority of the company's workload is occupied by media agencies because it relieves most of the burden without excessive employment costs. We track ads, manage invoices, and verify the right deal with the company.

Although this a firm basically takes into account, however, the prime motive of these media business centers is to negotiate lower costs for business and to help a  company to come up with a strategic advertising plan that is custom designed to best reach demographic in the absolutely most efficient manner based on research and experience. To the surprising it costs Nothing!

Hope this helped!

4 months ago
Ann favorited a reply

  1. Campaign design: Your marketing team must first think about it.
  2. Campaign strategy: You need to have a strategy for delivering campaign messages. For example, determine the best media channels (TV, billboard, radio, online, etc) and outlets to receive your company's messages.
  3. Vendor Adjustments: Once your strategy is in place, the next step is to contact the innumerable vendors, review the offerings and adjust the various options available.

  1. Vendor negotiation: You will need to negotiate what space or spots you will receive, along with trying to secure the best available pricing for each buy.
  2. Artwork: Once the vendor negotiation is complete, you will then need to generate artwork of varying sizes and formats for the different campaign activations.
  3. Production: The artwork forms must be coordinated into the production of varying creatives on different substrates for the various media formats.
  4. Operations coordination: The artwork must then be supplied to the media vendors in a clear and concise manner with specific posting instructions to ensure on-time posting and to avoid any confusion. Digital advertising is generally easier to see through to completion, while outdoor advertising campaigns can be more complex as they involve tighter deadlines and specific operations and installation teams.
  5. Proofs of posting: Waiting for your proofs of posting can be frustrating because they are generally delayed several weeks following a campaign's start date.
  6. Remediation of any errors: If the media postings that you requested are not correctly done, you will need to fight for some sort of resolution with your vendors. 

4 months ago

2019-10-30

Ann replied to Ad Spend

@Johnson I know it's a huge amount, but when it brings back $30000 as your profit - worth the spend amount. 

2 weeks ago
Ann replied to Ad Spend

 I tested 30 products before I found a winner. About $1350.00. $30/day, $5 ad sets


2 weeks ago

2019-09-19

White labeling means you are wasting both your time and money. 


1 month ago

2019-09-16

I am new on facebook advertising. Can anybody tell me how facebook advertising works? 

  • One video per product? 
Or 
  • One carousel image with various products?


2 months ago

2019-07-30

 Hello, 
I have been looking for the best Shopify apps for launching my Facebook dynamic ads. Need recommendations. 
Any small help is appreciated. 
Thanks!

3 months ago

2019-07-11

 I suggest you should go for elementor plugin with any starter theme.

That way you'll have a standard theme. You don't need to worry about standards as theme takes care of most of the parts.
With Elementor plugin you'll get access to front end editing, so you'll be able to create pages with ease.
I am saying elementor because it is fast and standard. Google likes faster loading websites and it is well structured.

If you missed some SEO guidelines like no h1 tags, h2 before h1 tag, missing alt tag you can fix it easily to make it Google friendly.


4 months ago

Google will use every opportunity to use your $5, no matter how irrelevant is the search compared to the keywords. 

Because I am guessing you are going to use Broad Match. 

On Exact Match, you have no chance at getting displayed among people paying 10x your bid.


4 months ago

2019-07-09

How to Identify your Target Audience? What are the stats one must keep mind while Targeting their audience? Even a  little is appreciated Thank you!

4 months ago

2019-06-27

When you are promoting affiliate products my best advice is, create your squeeze page to capture the lead. The main goal is to build your list in order to follow in the future in case they never buy.

Use tracking links to track everything about your offers. You can use clickmagick or clickmeter

Then test, test, and repeat.


4 months ago
Ann replied to Effective media buying

The media buying business is a group that generally plans advertising investment and then manages media buying. In order to function effectively in your business, you need to make sure that the deal is confirmed. Through the media purchasing organization, the majority of the company's workload is occupied by media agencies because it relieves most of the burden without excessive employment costs. We track ads, manage invoices, and verify the right deal with the company.

Although this a firm basically takes into account, however, the prime motive of these media business centers is to negotiate lower costs for business and to help a  company to come up with a strategic advertising plan that is custom designed to best reach demographic in the absolutely most efficient manner based on research and experience. To the surprising it costs Nothing!

Hope this helped!

4 months ago
Ann favorited a reply

  1. Campaign design: Your marketing team must first think about it.
  2. Campaign strategy: You need to have a strategy for delivering campaign messages. For example, determine the best media channels (TV, billboard, radio, online, etc) and outlets to receive your company's messages.
  3. Vendor Adjustments: Once your strategy is in place, the next step is to contact the innumerable vendors, review the offerings and adjust the various options available.

  1. Vendor negotiation: You will need to negotiate what space or spots you will receive, along with trying to secure the best available pricing for each buy.
  2. Artwork: Once the vendor negotiation is complete, you will then need to generate artwork of varying sizes and formats for the different campaign activations.
  3. Production: The artwork forms must be coordinated into the production of varying creatives on different substrates for the various media formats.
  4. Operations coordination: The artwork must then be supplied to the media vendors in a clear and concise manner with specific posting instructions to ensure on-time posting and to avoid any confusion. Digital advertising is generally easier to see through to completion, while outdoor advertising campaigns can be more complex as they involve tighter deadlines and specific operations and installation teams.
  5. Proofs of posting: Waiting for your proofs of posting can be frustrating because they are generally delayed several weeks following a campaign's start date.
  6. Remediation of any errors: If the media postings that you requested are not correctly done, you will need to fight for some sort of resolution with your vendors. 

4 months ago