Profile

Caleb . Member since: 6 months ago

Experience Level: 1340

2019-08-02

AMP is not particularly for SEO but it has been recently included while dealing with the demand for responsive websites. Actually, it is googles way of reducing all the hassle for the webmasters/business owners that may possibly not have an idea or capital for a mobile-friendly site or program. Google AMP currently plays an important role for SEO as those websites who have Google AMP installed and therefore are after set tips, are obviously going to be much faster and more responsive and may not have a lot of laps predicated on internet or speed connection issues. This definitely boosts your search engine optimization ranking.

Hope this can help.


3 months ago

AMP is not particularly for SEO but it has been recently included while dealing with the demand for responsive websites. Actually, it is googles way of reducing all the hassle for the webmasters/business owners that may possibly not have an idea or capital for a mobile-friendly site or program. Google AMP currently plays an important role for SEO as those websites who have Google AMP installed and therefore are after set tips, are obviously going to be much faster and more responsive and may not have a lot of laps predicated on internet or speed connection issues. This definitely boosts your search engine optimization ranking.

Hope this can help.


3 months ago

2019-07-16

Here are some techniques you can use to leverage your upsell and cross-sell offers:

Get upgraded at a special discount: When you offer customers an upgrade, you expect them to pay more. What can be a more convincing reason why they should change to a superior yet more expensive upgrade?

Source and suggested tool: Boost Sales from Beeketing for WooCommerce

Everyone shopper needs the motivation to shop. So why you don’t give them that motivation? Gamify your offer the progress bar to motivate customers to add more to cart. This is another feature of Boost Sales app. 

I hope my answer will help you better understand the techniques.

Also, you can refer to this article for some actionable mind tricks with upselling and cross-selling that drive customers' actions and make them buy.


4 months ago

Yes, your $5 will be used up. 

A $5 budget where a single click can be much more than that - I believe Google would try to serve your ads. It would depend on the maximum bid you set. Even if you set it at $5 or more, you are likely to get a click every day, even with a poor Quality Score, another thing you are not aware of. Your ad would show more than likely at the bottom of the page, show very infrequently (impression share) due to the budget-bid settings and QS figures in that too.


4 months ago

2019-07-11

Website traffic through Desktop has more chances to convert it into leads because Responsive website can be accessed from all devices But We get full satisfaction when we check all about products. Which is possible only through PC.


4 months ago
Caleb favorited a reply

















4 months ago

Finding your Target audience is one of the most significant and the first thing you need to do while advertising online.

Having an insight into your specific target audience has a lot of benefits for your Ad campaigns as it helps to save your advertising cost and increase your advertising ROI.

There are so many ways to actually find your target audience depending on the platform you are using to advertise.

One of the most effective tools for finding your target audience which can be used online Facebook and also on other advertising platforms is Facebook Audience Insight.


4 months ago

Which CMS are you using? is it WordPress or custom? I recommend WordPress as it's easy to set up. as far as website structure it's very important for User experience purposes. The structure of your site should look like a pyramid with your homepage at the top, and some category pages beneath it and in the categories and subcategories, you should have some blog posts, pages or product pages.


4 months ago

2019-07-09

Lookalike audiences help you reach people who are similar to your current customers for fan acquisition, site registration, off-Facebook purchases, coupon claims and brand awareness.

They're able to get this data using a Facebook pixel that needs to be embedded in your website to track visitor activity.

What Facebook will do from there is analyze your Custom Audience list and create a new segment that is optimized based on either similarity or reach.

Think of it as a Facebook defining your audience based on all the data points they track (demographic data, user analytics, behavioral tendencies, etc.) and identifying other Facebook users with similar qualifications.

This is great for scaling your marketing efforts and reaching a much larger audience of people who are likely to find you relevant and, hopefully, engage with your post or take some kind of action like clicking through to a link you posted, Liking your page, etc.

Trackify X is the best Facebook Pixel App that helps you integrate multiple pixels and track all your events. 


4 months ago

2019-06-21

I am looking for some smart and the newest ways to increase organic traffic on a website? Do you know any? Does social media have to do anything with that?

4 months ago
Caleb favorited a reply

4 months ago

Simply advertising does not mean that brand success is equal. Ads should be strategically placed in front of the appropriate audience. You also know that in this era and era, advertising was not a thing of the past. The competition is more intense than ever, and consumers with niche interests in responding to your messages, and the means to reach them, are increasing. In many respects, it is an innovative time, an ingenious, tactical, and vibrant opportunity. In other respects, it is tough, overwhelming and competitive

Traditionally, media buyers must possess these three skills in order to effectively manage their ad campaigns:

  1. Networking: Media buyers must similarly establish, foster and maintain relationships with publishers and networks. Media buying is a highly competitive sport. Strong relationships can be very useful when securing a large number of ideal placements.
  2. Survey: Media buyers should always be aware of market trends. Identify new platforms, publishers, and networks to expand and expand your media buying campaign.
  3. Negotiations: Advertising campaigns are often conducted directly with the publisher or channel owner. Therefore, media buyers should have strong bargaining skills in order to conduct fair and profitable transactions.

So how do you set up your media buying strategy? What framework should an ad campaign follow?
Let's talk about a four-step process to establish, optimize and scale a good media buying campaign.

Identify Your Campaign Objective – why are you advertising and what would you like your advertising to achieve?  This can include reasons such as launching a new product or service, combat a competitor or generate sales with objectives generally broken down into 2 key areas -
  • Response – a measurable action such as buy, subscribe, enter
  • Brand Awareness – create an emotional reaction to your brand
Identify Your Target Market – recognize and build a profile of your primary market or key customer base.  This could involve identifying their common demographic profile, income group, and media habits.  You may consider a survey of your current customer base to identify some of these common profile markers.
 
Market Intelligence Collection-What is your competitor's business like? This will help you decide where and how to place your ad.
Define a Budget-There are several ways to determine your ad budget as much as possible from the percentage of net sales or forecasted sales. Your budget should take into account the actual media spending and costs to produce your advertising material.


Other Marketing Channels – you may have heard of the terms – paid, owned and earned media or 'POEM'. This is fairly new terminology but is a very established concept as it describes a broader marketing mix.

  • Paid – the paid advertising component of your marketing campaign
  • Owned – your website, sales collateral, internal processes, brand
  • Earned – press mentions/public relations, social media, joint ventures, branded content
Your paid media campaign should be run as a compliment and in conjunction with owned and earned media strategies.
Creative Message – this should fit with your pre-determined campaign objective.  If your objective is to generate response then a strong call to action or incentive to respond should be incorporated into your creative message.
Identify Media Channels – different media offers different features and benefits.  Having determined your target market, campaign objectives, budget and done your competitive homework you can now choose the media channels and market genres which match this criterion.
Request Media Kit Information From Relevant Media – particularly if this is the first campaign you may consider casting a wide net to make yourself familiar with all relevant media options.

  • MediaScope can help you find media options according to your identified media channels and easily contact and request media kits by connecting you directly with over 3,500 media options within multiple channels and market genres. 
Develop and Send Media Brief – once you’ve assessed media kits and developed a short list of media, you can develop and send a brief or request for proposal (RFP).
Schedule and Book Media – book or place advertising within media which best fits your brief.
Brief and Produce Creative – creative should meet material specifications supplied for each media
Traffic Material – send material with clear material insertion instructions including date of appearance.
Ensure Your Business is Ready – is your business, and everyone in it, fully prepared for the increased sales and inquiries you should attract through your well thought out paid advertising - owned and earned media - campaign?
Measure, Optimise & Report – ensure you’ve developed processes which allow you to identify which media type and media platform is generating your advertising’s response.  Depending on the medium used (ie digital media) you may be able to measure response and optimize your campaign in real time.

4 months ago

2019-06-18

Caleb favorited a reply

You can determine your target audience as part of creating advertisements. You also get options to choose for Age, Gender, Region (City, Country, Postcode) and Sales Options.

One of the most powerful functions of Targeting with Facebook is that you can target people based on their interests and behavior.

These 2 categories are constantly updated based on public interest. For example, if you want to target people who are interested in BMW cars, there are categories for BMW Series 3 series. You can select "Transport haghaidh for BMW" to target BMW owners.

When making these choices, Facebook will dynamically update your handmade manual. These ads can start with a default value of $ 15 per day, but you can change the amount of the dollar based on your budget and determine if the number of daily impressions your ads generate is sufficient. to convert them.

In some vertical and expensive articles, it can take 10,000 to 100,000 impressions before you can convert. But with 1.6 billion daily visitors, it doesn't cost you as much as possible to get paid search results to get enough visibility.

Try it for a few days and you'll see. Facebook also reports analyzes (called Léargais) when your ad has reached 550 impressions. He will tell% men, vs. woman, how old you are. You must use this data to refine your advertising campaigns for a better ROI. For example, if 1-5% of your impressions are from 68+, you can decide to remove them from your focus... Also, keep an eye on the Relevance score. It is a scale of 0-10. The higher the score, the better your targeting and the cheaper your clicks.

The starting point is a combination of good planning, keyword research, and market knowledge and experience.

Try it. If you don't do anything weird, you should get good results.

5 months ago

2019-06-14

You must focus on targeting; #1 - Tap into recent purchasing behavior among Facebook users. #2 - Get creative with ads. #3 - Nourish your leads and build loyalty with a Facebook custom audience. #4 - Expand your lookalike audience. #5 - Get super granular with layered targeting option.

5 months ago

2019-06-12

Hey, Can anybody tell me what are the main reasons my facebook ads are not converting as they have to?

5 months ago

Hello, I'm currently conducting conversion campaigns using two ad sets of LAAs. I'm getting really good results at around $ 26 CPM. I have not yet made a single conversion. The ad has been posted for two days and is considering killings. what Should I do?

5 months ago

2019-06-11

There are times that you never desire or want all advertisements running. Simple steps: Click"handle your advertisements" Under the"Delivery" column you'll find all of your active ads. Simply flip the switch under status to stop them. To get rid of, cancel or stop your fb adverts you can also check the box, click edit & edit all of the selected.

5 months ago

You can include expats or if the person is part of your custom audience through pixel or lookalike

5 months ago

Hello, Guys, I want to know if email marketing is still as powerful as it was in the last few years? If yes what is the best platform to consider?

5 months ago

2019-05-30

Caleb replied to what are LSI keywords?

The LSI keywords are keywords related to the keyword searched in search engines such as Google. In short, these are keywords related to the main term. They help in supporting content and give more context to both search engines and users. LSI is just an SEO term for related words, similar words or synonyms. For free tools that can help you find the right keywords for your targeted keywords, you can use the LSI Keyword Generator tool - find the right LSI keywords and long tails for search engine optimization, Niche Loggers or LSIGraph - although it can understand the relevant search terms key queries. Why is it worth using LSI keywords for SEO? Search engines - in particular, Google uses synonyms and other related terms to determine the content of your pages. This is called Latent Semantic Indexing (LSI). When the search engine contains keywords in the view, it looks for the context in the rest of the copy. For example, if the entry title is "Orange", you can write an article about fruits or colors. But if the search robot also finds the words "football", "Australia" and "Jersey", they can easily think that your site sells shirts for fans of the Australian national football team. Effective use of synonyms can facilitate the work of the search engine - this can improve your rankings.

5 months ago

2019-05-29

Need help I am looking for the best tool to find out weaknesses on on-page seo? Are there such tools available?

5 months ago

2019-05-28

Depends on the size. The best advice I could give is for the guys just starting out, and my advice would be to not get too caught up in tools, they are all comparable, pick one for each class and move on to get clients, and do the work they need. Back links: Majestic or, Ah refs Spider: Screaming Frog

5 months ago

2019-05-14

Do target marketing research, Go where your customers are and find out what they're talking about/discussing/complaining.

6 months ago

That depends either you are targeting cold or warm traffic.

6 months ago
Caleb favorited a reply
Caleb replied to Facebook Vs Instagram

Facebook has more engaging audience but the Instagram audience is cheaper than facebook

6 months ago
Caleb published Best Ecommerce Platform

Shopify, Woocommerce, or Magento any suggestions?

6 months ago

2019-05-03

What you will need is credibility. Let's assume you never have some experience, you desperately require authenticity. You may find that from experience or qualifications. I think, the perfect way to find credibility to crack into the universe of Facebook marketing, is to become certified with facebook.

6 months ago
Caleb published Facebook Marketing

Do you know any Facebook marketing campaigns to promote food products?

6 months ago

2019-05-02

What are some basic elements you can’t ignore while building an e-commerce website?

6 months ago

2019-08-02

AMP is not particularly for SEO but it has been recently included while dealing with the demand for responsive websites. Actually, it is googles way of reducing all the hassle for the webmasters/business owners that may possibly not have an idea or capital for a mobile-friendly site or program. Google AMP currently plays an important role for SEO as those websites who have Google AMP installed and therefore are after set tips, are obviously going to be much faster and more responsive and may not have a lot of laps predicated on internet or speed connection issues. This definitely boosts your search engine optimization ranking.

Hope this can help.


3 months ago

AMP is not particularly for SEO but it has been recently included while dealing with the demand for responsive websites. Actually, it is googles way of reducing all the hassle for the webmasters/business owners that may possibly not have an idea or capital for a mobile-friendly site or program. Google AMP currently plays an important role for SEO as those websites who have Google AMP installed and therefore are after set tips, are obviously going to be much faster and more responsive and may not have a lot of laps predicated on internet or speed connection issues. This definitely boosts your search engine optimization ranking.

Hope this can help.


3 months ago

2019-07-16

Here are some techniques you can use to leverage your upsell and cross-sell offers:

Get upgraded at a special discount: When you offer customers an upgrade, you expect them to pay more. What can be a more convincing reason why they should change to a superior yet more expensive upgrade?

Source and suggested tool: Boost Sales from Beeketing for WooCommerce

Everyone shopper needs the motivation to shop. So why you don’t give them that motivation? Gamify your offer the progress bar to motivate customers to add more to cart. This is another feature of Boost Sales app. 

I hope my answer will help you better understand the techniques.

Also, you can refer to this article for some actionable mind tricks with upselling and cross-selling that drive customers' actions and make them buy.


4 months ago

Yes, your $5 will be used up. 

A $5 budget where a single click can be much more than that - I believe Google would try to serve your ads. It would depend on the maximum bid you set. Even if you set it at $5 or more, you are likely to get a click every day, even with a poor Quality Score, another thing you are not aware of. Your ad would show more than likely at the bottom of the page, show very infrequently (impression share) due to the budget-bid settings and QS figures in that too.


4 months ago

2019-07-11

Website traffic through Desktop has more chances to convert it into leads because Responsive website can be accessed from all devices But We get full satisfaction when we check all about products. Which is possible only through PC.


4 months ago
Caleb favorited a reply

















4 months ago

Finding your Target audience is one of the most significant and the first thing you need to do while advertising online.

Having an insight into your specific target audience has a lot of benefits for your Ad campaigns as it helps to save your advertising cost and increase your advertising ROI.

There are so many ways to actually find your target audience depending on the platform you are using to advertise.

One of the most effective tools for finding your target audience which can be used online Facebook and also on other advertising platforms is Facebook Audience Insight.


4 months ago

Which CMS are you using? is it WordPress or custom? I recommend WordPress as it's easy to set up. as far as website structure it's very important for User experience purposes. The structure of your site should look like a pyramid with your homepage at the top, and some category pages beneath it and in the categories and subcategories, you should have some blog posts, pages or product pages.


4 months ago

2019-07-09

Lookalike audiences help you reach people who are similar to your current customers for fan acquisition, site registration, off-Facebook purchases, coupon claims and brand awareness.

They're able to get this data using a Facebook pixel that needs to be embedded in your website to track visitor activity.

What Facebook will do from there is analyze your Custom Audience list and create a new segment that is optimized based on either similarity or reach.

Think of it as a Facebook defining your audience based on all the data points they track (demographic data, user analytics, behavioral tendencies, etc.) and identifying other Facebook users with similar qualifications.

This is great for scaling your marketing efforts and reaching a much larger audience of people who are likely to find you relevant and, hopefully, engage with your post or take some kind of action like clicking through to a link you posted, Liking your page, etc.

Trackify X is the best Facebook Pixel App that helps you integrate multiple pixels and track all your events. 


4 months ago

2019-06-21

I am looking for some smart and the newest ways to increase organic traffic on a website? Do you know any? Does social media have to do anything with that?

4 months ago
Caleb favorited a reply

4 months ago

Simply advertising does not mean that brand success is equal. Ads should be strategically placed in front of the appropriate audience. You also know that in this era and era, advertising was not a thing of the past. The competition is more intense than ever, and consumers with niche interests in responding to your messages, and the means to reach them, are increasing. In many respects, it is an innovative time, an ingenious, tactical, and vibrant opportunity. In other respects, it is tough, overwhelming and competitive

Traditionally, media buyers must possess these three skills in order to effectively manage their ad campaigns:

  1. Networking: Media buyers must similarly establish, foster and maintain relationships with publishers and networks. Media buying is a highly competitive sport. Strong relationships can be very useful when securing a large number of ideal placements.
  2. Survey: Media buyers should always be aware of market trends. Identify new platforms, publishers, and networks to expand and expand your media buying campaign.
  3. Negotiations: Advertising campaigns are often conducted directly with the publisher or channel owner. Therefore, media buyers should have strong bargaining skills in order to conduct fair and profitable transactions.

So how do you set up your media buying strategy? What framework should an ad campaign follow?
Let's talk about a four-step process to establish, optimize and scale a good media buying campaign.

Identify Your Campaign Objective – why are you advertising and what would you like your advertising to achieve?  This can include reasons such as launching a new product or service, combat a competitor or generate sales with objectives generally broken down into 2 key areas -
  • Response – a measurable action such as buy, subscribe, enter
  • Brand Awareness – create an emotional reaction to your brand
Identify Your Target Market – recognize and build a profile of your primary market or key customer base.  This could involve identifying their common demographic profile, income group, and media habits.  You may consider a survey of your current customer base to identify some of these common profile markers.
 
Market Intelligence Collection-What is your competitor's business like? This will help you decide where and how to place your ad.
Define a Budget-There are several ways to determine your ad budget as much as possible from the percentage of net sales or forecasted sales. Your budget should take into account the actual media spending and costs to produce your advertising material.


Other Marketing Channels – you may have heard of the terms – paid, owned and earned media or 'POEM'. This is fairly new terminology but is a very established concept as it describes a broader marketing mix.

  • Paid – the paid advertising component of your marketing campaign
  • Owned – your website, sales collateral, internal processes, brand
  • Earned – press mentions/public relations, social media, joint ventures, branded content
Your paid media campaign should be run as a compliment and in conjunction with owned and earned media strategies.
Creative Message – this should fit with your pre-determined campaign objective.  If your objective is to generate response then a strong call to action or incentive to respond should be incorporated into your creative message.
Identify Media Channels – different media offers different features and benefits.  Having determined your target market, campaign objectives, budget and done your competitive homework you can now choose the media channels and market genres which match this criterion.
Request Media Kit Information From Relevant Media – particularly if this is the first campaign you may consider casting a wide net to make yourself familiar with all relevant media options.

  • MediaScope can help you find media options according to your identified media channels and easily contact and request media kits by connecting you directly with over 3,500 media options within multiple channels and market genres. 
Develop and Send Media Brief – once you’ve assessed media kits and developed a short list of media, you can develop and send a brief or request for proposal (RFP).
Schedule and Book Media – book or place advertising within media which best fits your brief.
Brief and Produce Creative – creative should meet material specifications supplied for each media
Traffic Material – send material with clear material insertion instructions including date of appearance.
Ensure Your Business is Ready – is your business, and everyone in it, fully prepared for the increased sales and inquiries you should attract through your well thought out paid advertising - owned and earned media - campaign?
Measure, Optimise & Report – ensure you’ve developed processes which allow you to identify which media type and media platform is generating your advertising’s response.  Depending on the medium used (ie digital media) you may be able to measure response and optimize your campaign in real time.

4 months ago

2019-06-18

Caleb favorited a reply

You can determine your target audience as part of creating advertisements. You also get options to choose for Age, Gender, Region (City, Country, Postcode) and Sales Options.

One of the most powerful functions of Targeting with Facebook is that you can target people based on their interests and behavior.

These 2 categories are constantly updated based on public interest. For example, if you want to target people who are interested in BMW cars, there are categories for BMW Series 3 series. You can select "Transport haghaidh for BMW" to target BMW owners.

When making these choices, Facebook will dynamically update your handmade manual. These ads can start with a default value of $ 15 per day, but you can change the amount of the dollar based on your budget and determine if the number of daily impressions your ads generate is sufficient. to convert them.

In some vertical and expensive articles, it can take 10,000 to 100,000 impressions before you can convert. But with 1.6 billion daily visitors, it doesn't cost you as much as possible to get paid search results to get enough visibility.

Try it for a few days and you'll see. Facebook also reports analyzes (called Léargais) when your ad has reached 550 impressions. He will tell% men, vs. woman, how old you are. You must use this data to refine your advertising campaigns for a better ROI. For example, if 1-5% of your impressions are from 68+, you can decide to remove them from your focus... Also, keep an eye on the Relevance score. It is a scale of 0-10. The higher the score, the better your targeting and the cheaper your clicks.

The starting point is a combination of good planning, keyword research, and market knowledge and experience.

Try it. If you don't do anything weird, you should get good results.

5 months ago

2019-06-14

You must focus on targeting; #1 - Tap into recent purchasing behavior among Facebook users. #2 - Get creative with ads. #3 - Nourish your leads and build loyalty with a Facebook custom audience. #4 - Expand your lookalike audience. #5 - Get super granular with layered targeting option.

5 months ago

2019-06-12

Hey, Can anybody tell me what are the main reasons my facebook ads are not converting as they have to?

5 months ago

Hello, I'm currently conducting conversion campaigns using two ad sets of LAAs. I'm getting really good results at around $ 26 CPM. I have not yet made a single conversion. The ad has been posted for two days and is considering killings. what Should I do?

5 months ago

2019-06-11

There are times that you never desire or want all advertisements running. Simple steps: Click"handle your advertisements" Under the"Delivery" column you'll find all of your active ads. Simply flip the switch under status to stop them. To get rid of, cancel or stop your fb adverts you can also check the box, click edit & edit all of the selected.

5 months ago

You can include expats or if the person is part of your custom audience through pixel or lookalike

5 months ago

Hello, Guys, I want to know if email marketing is still as powerful as it was in the last few years? If yes what is the best platform to consider?

5 months ago

2019-05-30

Caleb replied to what are LSI keywords?

The LSI keywords are keywords related to the keyword searched in search engines such as Google. In short, these are keywords related to the main term. They help in supporting content and give more context to both search engines and users. LSI is just an SEO term for related words, similar words or synonyms. For free tools that can help you find the right keywords for your targeted keywords, you can use the LSI Keyword Generator tool - find the right LSI keywords and long tails for search engine optimization, Niche Loggers or LSIGraph - although it can understand the relevant search terms key queries. Why is it worth using LSI keywords for SEO? Search engines - in particular, Google uses synonyms and other related terms to determine the content of your pages. This is called Latent Semantic Indexing (LSI). When the search engine contains keywords in the view, it looks for the context in the rest of the copy. For example, if the entry title is "Orange", you can write an article about fruits or colors. But if the search robot also finds the words "football", "Australia" and "Jersey", they can easily think that your site sells shirts for fans of the Australian national football team. Effective use of synonyms can facilitate the work of the search engine - this can improve your rankings.

5 months ago

2019-05-29

Need help I am looking for the best tool to find out weaknesses on on-page seo? Are there such tools available?

5 months ago

2019-05-28

Depends on the size. The best advice I could give is for the guys just starting out, and my advice would be to not get too caught up in tools, they are all comparable, pick one for each class and move on to get clients, and do the work they need. Back links: Majestic or, Ah refs Spider: Screaming Frog

5 months ago

2019-05-14

Do target marketing research, Go where your customers are and find out what they're talking about/discussing/complaining.

6 months ago

That depends either you are targeting cold or warm traffic.

6 months ago
Caleb favorited a reply
Caleb replied to Facebook Vs Instagram

Facebook has more engaging audience but the Instagram audience is cheaper than facebook

6 months ago
Caleb published Best Ecommerce Platform

Shopify, Woocommerce, or Magento any suggestions?

6 months ago

2019-05-03

What you will need is credibility. Let's assume you never have some experience, you desperately require authenticity. You may find that from experience or qualifications. I think, the perfect way to find credibility to crack into the universe of Facebook marketing, is to become certified with facebook.

6 months ago
Caleb published Facebook Marketing

Do you know any Facebook marketing campaigns to promote food products?

6 months ago

2019-05-02

What are some basic elements you can’t ignore while building an e-commerce website?

6 months ago

2019-08-02

AMP is not particularly for SEO but it has been recently included while dealing with the demand for responsive websites. Actually, it is googles way of reducing all the hassle for the webmasters/business owners that may possibly not have an idea or capital for a mobile-friendly site or program. Google AMP currently plays an important role for SEO as those websites who have Google AMP installed and therefore are after set tips, are obviously going to be much faster and more responsive and may not have a lot of laps predicated on internet or speed connection issues. This definitely boosts your search engine optimization ranking.

Hope this can help.


3 months ago

AMP is not particularly for SEO but it has been recently included while dealing with the demand for responsive websites. Actually, it is googles way of reducing all the hassle for the webmasters/business owners that may possibly not have an idea or capital for a mobile-friendly site or program. Google AMP currently plays an important role for SEO as those websites who have Google AMP installed and therefore are after set tips, are obviously going to be much faster and more responsive and may not have a lot of laps predicated on internet or speed connection issues. This definitely boosts your search engine optimization ranking.

Hope this can help.


3 months ago

2019-07-16

Here are some techniques you can use to leverage your upsell and cross-sell offers:

Get upgraded at a special discount: When you offer customers an upgrade, you expect them to pay more. What can be a more convincing reason why they should change to a superior yet more expensive upgrade?

Source and suggested tool: Boost Sales from Beeketing for WooCommerce

Everyone shopper needs the motivation to shop. So why you don’t give them that motivation? Gamify your offer the progress bar to motivate customers to add more to cart. This is another feature of Boost Sales app. 

I hope my answer will help you better understand the techniques.

Also, you can refer to this article for some actionable mind tricks with upselling and cross-selling that drive customers' actions and make them buy.


4 months ago

Yes, your $5 will be used up. 

A $5 budget where a single click can be much more than that - I believe Google would try to serve your ads. It would depend on the maximum bid you set. Even if you set it at $5 or more, you are likely to get a click every day, even with a poor Quality Score, another thing you are not aware of. Your ad would show more than likely at the bottom of the page, show very infrequently (impression share) due to the budget-bid settings and QS figures in that too.


4 months ago

2019-07-11

Website traffic through Desktop has more chances to convert it into leads because Responsive website can be accessed from all devices But We get full satisfaction when we check all about products. Which is possible only through PC.


4 months ago
Caleb favorited a reply

















4 months ago

Finding your Target audience is one of the most significant and the first thing you need to do while advertising online.

Having an insight into your specific target audience has a lot of benefits for your Ad campaigns as it helps to save your advertising cost and increase your advertising ROI.

There are so many ways to actually find your target audience depending on the platform you are using to advertise.

One of the most effective tools for finding your target audience which can be used online Facebook and also on other advertising platforms is Facebook Audience Insight.


4 months ago

Which CMS are you using? is it WordPress or custom? I recommend WordPress as it's easy to set up. as far as website structure it's very important for User experience purposes. The structure of your site should look like a pyramid with your homepage at the top, and some category pages beneath it and in the categories and subcategories, you should have some blog posts, pages or product pages.


4 months ago

2019-07-09

Lookalike audiences help you reach people who are similar to your current customers for fan acquisition, site registration, off-Facebook purchases, coupon claims and brand awareness.

They're able to get this data using a Facebook pixel that needs to be embedded in your website to track visitor activity.

What Facebook will do from there is analyze your Custom Audience list and create a new segment that is optimized based on either similarity or reach.

Think of it as a Facebook defining your audience based on all the data points they track (demographic data, user analytics, behavioral tendencies, etc.) and identifying other Facebook users with similar qualifications.

This is great for scaling your marketing efforts and reaching a much larger audience of people who are likely to find you relevant and, hopefully, engage with your post or take some kind of action like clicking through to a link you posted, Liking your page, etc.

Trackify X is the best Facebook Pixel App that helps you integrate multiple pixels and track all your events. 


4 months ago

2019-06-21

I am looking for some smart and the newest ways to increase organic traffic on a website? Do you know any? Does social media have to do anything with that?

4 months ago
Caleb favorited a reply

4 months ago

Simply advertising does not mean that brand success is equal. Ads should be strategically placed in front of the appropriate audience. You also know that in this era and era, advertising was not a thing of the past. The competition is more intense than ever, and consumers with niche interests in responding to your messages, and the means to reach them, are increasing. In many respects, it is an innovative time, an ingenious, tactical, and vibrant opportunity. In other respects, it is tough, overwhelming and competitive

Traditionally, media buyers must possess these three skills in order to effectively manage their ad campaigns:

  1. Networking: Media buyers must similarly establish, foster and maintain relationships with publishers and networks. Media buying is a highly competitive sport. Strong relationships can be very useful when securing a large number of ideal placements.
  2. Survey: Media buyers should always be aware of market trends. Identify new platforms, publishers, and networks to expand and expand your media buying campaign.
  3. Negotiations: Advertising campaigns are often conducted directly with the publisher or channel owner. Therefore, media buyers should have strong bargaining skills in order to conduct fair and profitable transactions.

So how do you set up your media buying strategy? What framework should an ad campaign follow?
Let's talk about a four-step process to establish, optimize and scale a good media buying campaign.

Identify Your Campaign Objective – why are you advertising and what would you like your advertising to achieve?  This can include reasons such as launching a new product or service, combat a competitor or generate sales with objectives generally broken down into 2 key areas -
  • Response – a measurable action such as buy, subscribe, enter
  • Brand Awareness – create an emotional reaction to your brand
Identify Your Target Market – recognize and build a profile of your primary market or key customer base.  This could involve identifying their common demographic profile, income group, and media habits.  You may consider a survey of your current customer base to identify some of these common profile markers.
 
Market Intelligence Collection-What is your competitor's business like? This will help you decide where and how to place your ad.
Define a Budget-There are several ways to determine your ad budget as much as possible from the percentage of net sales or forecasted sales. Your budget should take into account the actual media spending and costs to produce your advertising material.


Other Marketing Channels – you may have heard of the terms – paid, owned and earned media or 'POEM'. This is fairly new terminology but is a very established concept as it describes a broader marketing mix.

  • Paid – the paid advertising component of your marketing campaign
  • Owned – your website, sales collateral, internal processes, brand
  • Earned – press mentions/public relations, social media, joint ventures, branded content
Your paid media campaign should be run as a compliment and in conjunction with owned and earned media strategies.
Creative Message – this should fit with your pre-determined campaign objective.  If your objective is to generate response then a strong call to action or incentive to respond should be incorporated into your creative message.
Identify Media Channels – different media offers different features and benefits.  Having determined your target market, campaign objectives, budget and done your competitive homework you can now choose the media channels and market genres which match this criterion.
Request Media Kit Information From Relevant Media – particularly if this is the first campaign you may consider casting a wide net to make yourself familiar with all relevant media options.

  • MediaScope can help you find media options according to your identified media channels and easily contact and request media kits by connecting you directly with over 3,500 media options within multiple channels and market genres. 
Develop and Send Media Brief – once you’ve assessed media kits and developed a short list of media, you can develop and send a brief or request for proposal (RFP).
Schedule and Book Media – book or place advertising within media which best fits your brief.
Brief and Produce Creative – creative should meet material specifications supplied for each media
Traffic Material – send material with clear material insertion instructions including date of appearance.
Ensure Your Business is Ready – is your business, and everyone in it, fully prepared for the increased sales and inquiries you should attract through your well thought out paid advertising - owned and earned media - campaign?
Measure, Optimise & Report – ensure you’ve developed processes which allow you to identify which media type and media platform is generating your advertising’s response.  Depending on the medium used (ie digital media) you may be able to measure response and optimize your campaign in real time.

4 months ago

2019-06-18

Caleb favorited a reply

You can determine your target audience as part of creating advertisements. You also get options to choose for Age, Gender, Region (City, Country, Postcode) and Sales Options.

One of the most powerful functions of Targeting with Facebook is that you can target people based on their interests and behavior.

These 2 categories are constantly updated based on public interest. For example, if you want to target people who are interested in BMW cars, there are categories for BMW Series 3 series. You can select "Transport haghaidh for BMW" to target BMW owners.

When making these choices, Facebook will dynamically update your handmade manual. These ads can start with a default value of $ 15 per day, but you can change the amount of the dollar based on your budget and determine if the number of daily impressions your ads generate is sufficient. to convert them.

In some vertical and expensive articles, it can take 10,000 to 100,000 impressions before you can convert. But with 1.6 billion daily visitors, it doesn't cost you as much as possible to get paid search results to get enough visibility.

Try it for a few days and you'll see. Facebook also reports analyzes (called Léargais) when your ad has reached 550 impressions. He will tell% men, vs. woman, how old you are. You must use this data to refine your advertising campaigns for a better ROI. For example, if 1-5% of your impressions are from 68+, you can decide to remove them from your focus... Also, keep an eye on the Relevance score. It is a scale of 0-10. The higher the score, the better your targeting and the cheaper your clicks.

The starting point is a combination of good planning, keyword research, and market knowledge and experience.

Try it. If you don't do anything weird, you should get good results.

5 months ago

2019-06-14

You must focus on targeting; #1 - Tap into recent purchasing behavior among Facebook users. #2 - Get creative with ads. #3 - Nourish your leads and build loyalty with a Facebook custom audience. #4 - Expand your lookalike audience. #5 - Get super granular with layered targeting option.

5 months ago

2019-06-12

Hey, Can anybody tell me what are the main reasons my facebook ads are not converting as they have to?

5 months ago

Hello, I'm currently conducting conversion campaigns using two ad sets of LAAs. I'm getting really good results at around $ 26 CPM. I have not yet made a single conversion. The ad has been posted for two days and is considering killings. what Should I do?

5 months ago

2019-06-11

There are times that you never desire or want all advertisements running. Simple steps: Click"handle your advertisements" Under the"Delivery" column you'll find all of your active ads. Simply flip the switch under status to stop them. To get rid of, cancel or stop your fb adverts you can also check the box, click edit & edit all of the selected.

5 months ago

You can include expats or if the person is part of your custom audience through pixel or lookalike

5 months ago

Hello, Guys, I want to know if email marketing is still as powerful as it was in the last few years? If yes what is the best platform to consider?

5 months ago

2019-05-30

Caleb replied to what are LSI keywords?

The LSI keywords are keywords related to the keyword searched in search engines such as Google. In short, these are keywords related to the main term. They help in supporting content and give more context to both search engines and users. LSI is just an SEO term for related words, similar words or synonyms. For free tools that can help you find the right keywords for your targeted keywords, you can use the LSI Keyword Generator tool - find the right LSI keywords and long tails for search engine optimization, Niche Loggers or LSIGraph - although it can understand the relevant search terms key queries. Why is it worth using LSI keywords for SEO? Search engines - in particular, Google uses synonyms and other related terms to determine the content of your pages. This is called Latent Semantic Indexing (LSI). When the search engine contains keywords in the view, it looks for the context in the rest of the copy. For example, if the entry title is "Orange", you can write an article about fruits or colors. But if the search robot also finds the words "football", "Australia" and "Jersey", they can easily think that your site sells shirts for fans of the Australian national football team. Effective use of synonyms can facilitate the work of the search engine - this can improve your rankings.

5 months ago

2019-05-29

Need help I am looking for the best tool to find out weaknesses on on-page seo? Are there such tools available?

5 months ago

2019-05-28

Depends on the size. The best advice I could give is for the guys just starting out, and my advice would be to not get too caught up in tools, they are all comparable, pick one for each class and move on to get clients, and do the work they need. Back links: Majestic or, Ah refs Spider: Screaming Frog

5 months ago

2019-05-14

Do target marketing research, Go where your customers are and find out what they're talking about/discussing/complaining.

6 months ago

That depends either you are targeting cold or warm traffic.

6 months ago
Caleb favorited a reply
Caleb replied to Facebook Vs Instagram

Facebook has more engaging audience but the Instagram audience is cheaper than facebook

6 months ago
Caleb published Best Ecommerce Platform

Shopify, Woocommerce, or Magento any suggestions?

6 months ago

2019-05-03

What you will need is credibility. Let's assume you never have some experience, you desperately require authenticity. You may find that from experience or qualifications. I think, the perfect way to find credibility to crack into the universe of Facebook marketing, is to become certified with facebook.

6 months ago
Caleb published Facebook Marketing

Do you know any Facebook marketing campaigns to promote food products?

6 months ago

2019-05-02

What are some basic elements you can’t ignore while building an e-commerce website?

6 months ago

2019-08-02

AMP is not particularly for SEO but it has been recently included while dealing with the demand for responsive websites. Actually, it is googles way of reducing all the hassle for the webmasters/business owners that may possibly not have an idea or capital for a mobile-friendly site or program. Google AMP currently plays an important role for SEO as those websites who have Google AMP installed and therefore are after set tips, are obviously going to be much faster and more responsive and may not have a lot of laps predicated on internet or speed connection issues. This definitely boosts your search engine optimization ranking.

Hope this can help.


3 months ago

AMP is not particularly for SEO but it has been recently included while dealing with the demand for responsive websites. Actually, it is googles way of reducing all the hassle for the webmasters/business owners that may possibly not have an idea or capital for a mobile-friendly site or program. Google AMP currently plays an important role for SEO as those websites who have Google AMP installed and therefore are after set tips, are obviously going to be much faster and more responsive and may not have a lot of laps predicated on internet or speed connection issues. This definitely boosts your search engine optimization ranking.

Hope this can help.


3 months ago

2019-07-16

Here are some techniques you can use to leverage your upsell and cross-sell offers:

Get upgraded at a special discount: When you offer customers an upgrade, you expect them to pay more. What can be a more convincing reason why they should change to a superior yet more expensive upgrade?

Source and suggested tool: Boost Sales from Beeketing for WooCommerce

Everyone shopper needs the motivation to shop. So why you don’t give them that motivation? Gamify your offer the progress bar to motivate customers to add more to cart. This is another feature of Boost Sales app. 

I hope my answer will help you better understand the techniques.

Also, you can refer to this article for some actionable mind tricks with upselling and cross-selling that drive customers' actions and make them buy.


4 months ago

Yes, your $5 will be used up. 

A $5 budget where a single click can be much more than that - I believe Google would try to serve your ads. It would depend on the maximum bid you set. Even if you set it at $5 or more, you are likely to get a click every day, even with a poor Quality Score, another thing you are not aware of. Your ad would show more than likely at the bottom of the page, show very infrequently (impression share) due to the budget-bid settings and QS figures in that too.


4 months ago

2019-07-11

Website traffic through Desktop has more chances to convert it into leads because Responsive website can be accessed from all devices But We get full satisfaction when we check all about products. Which is possible only through PC.


4 months ago
Caleb favorited a reply

















4 months ago

Finding your Target audience is one of the most significant and the first thing you need to do while advertising online.

Having an insight into your specific target audience has a lot of benefits for your Ad campaigns as it helps to save your advertising cost and increase your advertising ROI.

There are so many ways to actually find your target audience depending on the platform you are using to advertise.

One of the most effective tools for finding your target audience which can be used online Facebook and also on other advertising platforms is Facebook Audience Insight.


4 months ago

Which CMS are you using? is it WordPress or custom? I recommend WordPress as it's easy to set up. as far as website structure it's very important for User experience purposes. The structure of your site should look like a pyramid with your homepage at the top, and some category pages beneath it and in the categories and subcategories, you should have some blog posts, pages or product pages.


4 months ago

2019-07-09

Lookalike audiences help you reach people who are similar to your current customers for fan acquisition, site registration, off-Facebook purchases, coupon claims and brand awareness.

They're able to get this data using a Facebook pixel that needs to be embedded in your website to track visitor activity.

What Facebook will do from there is analyze your Custom Audience list and create a new segment that is optimized based on either similarity or reach.

Think of it as a Facebook defining your audience based on all the data points they track (demographic data, user analytics, behavioral tendencies, etc.) and identifying other Facebook users with similar qualifications.

This is great for scaling your marketing efforts and reaching a much larger audience of people who are likely to find you relevant and, hopefully, engage with your post or take some kind of action like clicking through to a link you posted, Liking your page, etc.

Trackify X is the best Facebook Pixel App that helps you integrate multiple pixels and track all your events. 


4 months ago

2019-06-21

I am looking for some smart and the newest ways to increase organic traffic on a website? Do you know any? Does social media have to do anything with that?

4 months ago
Caleb favorited a reply

4 months ago

Simply advertising does not mean that brand success is equal. Ads should be strategically placed in front of the appropriate audience. You also know that in this era and era, advertising was not a thing of the past. The competition is more intense than ever, and consumers with niche interests in responding to your messages, and the means to reach them, are increasing. In many respects, it is an innovative time, an ingenious, tactical, and vibrant opportunity. In other respects, it is tough, overwhelming and competitive

Traditionally, media buyers must possess these three skills in order to effectively manage their ad campaigns:

  1. Networking: Media buyers must similarly establish, foster and maintain relationships with publishers and networks. Media buying is a highly competitive sport. Strong relationships can be very useful when securing a large number of ideal placements.
  2. Survey: Media buyers should always be aware of market trends. Identify new platforms, publishers, and networks to expand and expand your media buying campaign.
  3. Negotiations: Advertising campaigns are often conducted directly with the publisher or channel owner. Therefore, media buyers should have strong bargaining skills in order to conduct fair and profitable transactions.

So how do you set up your media buying strategy? What framework should an ad campaign follow?
Let's talk about a four-step process to establish, optimize and scale a good media buying campaign.

Identify Your Campaign Objective – why are you advertising and what would you like your advertising to achieve?  This can include reasons such as launching a new product or service, combat a competitor or generate sales with objectives generally broken down into 2 key areas -
  • Response – a measurable action such as buy, subscribe, enter
  • Brand Awareness – create an emotional reaction to your brand
Identify Your Target Market – recognize and build a profile of your primary market or key customer base.  This could involve identifying their common demographic profile, income group, and media habits.  You may consider a survey of your current customer base to identify some of these common profile markers.
 
Market Intelligence Collection-What is your competitor's business like? This will help you decide where and how to place your ad.
Define a Budget-There are several ways to determine your ad budget as much as possible from the percentage of net sales or forecasted sales. Your budget should take into account the actual media spending and costs to produce your advertising material.


Other Marketing Channels – you may have heard of the terms – paid, owned and earned media or 'POEM'. This is fairly new terminology but is a very established concept as it describes a broader marketing mix.

  • Paid – the paid advertising component of your marketing campaign
  • Owned – your website, sales collateral, internal processes, brand
  • Earned – press mentions/public relations, social media, joint ventures, branded content
Your paid media campaign should be run as a compliment and in conjunction with owned and earned media strategies.
Creative Message – this should fit with your pre-determined campaign objective.  If your objective is to generate response then a strong call to action or incentive to respond should be incorporated into your creative message.
Identify Media Channels – different media offers different features and benefits.  Having determined your target market, campaign objectives, budget and done your competitive homework you can now choose the media channels and market genres which match this criterion.
Request Media Kit Information From Relevant Media – particularly if this is the first campaign you may consider casting a wide net to make yourself familiar with all relevant media options.

  • MediaScope can help you find media options according to your identified media channels and easily contact and request media kits by connecting you directly with over 3,500 media options within multiple channels and market genres. 
Develop and Send Media Brief – once you’ve assessed media kits and developed a short list of media, you can develop and send a brief or request for proposal (RFP).
Schedule and Book Media – book or place advertising within media which best fits your brief.
Brief and Produce Creative – creative should meet material specifications supplied for each media
Traffic Material – send material with clear material insertion instructions including date of appearance.
Ensure Your Business is Ready – is your business, and everyone in it, fully prepared for the increased sales and inquiries you should attract through your well thought out paid advertising - owned and earned media - campaign?
Measure, Optimise & Report – ensure you’ve developed processes which allow you to identify which media type and media platform is generating your advertising’s response.  Depending on the medium used (ie digital media) you may be able to measure response and optimize your campaign in real time.

4 months ago

2019-06-18

Caleb favorited a reply

You can determine your target audience as part of creating advertisements. You also get options to choose for Age, Gender, Region (City, Country, Postcode) and Sales Options.

One of the most powerful functions of Targeting with Facebook is that you can target people based on their interests and behavior.

These 2 categories are constantly updated based on public interest. For example, if you want to target people who are interested in BMW cars, there are categories for BMW Series 3 series. You can select "Transport haghaidh for BMW" to target BMW owners.

When making these choices, Facebook will dynamically update your handmade manual. These ads can start with a default value of $ 15 per day, but you can change the amount of the dollar based on your budget and determine if the number of daily impressions your ads generate is sufficient. to convert them.

In some vertical and expensive articles, it can take 10,000 to 100,000 impressions before you can convert. But with 1.6 billion daily visitors, it doesn't cost you as much as possible to get paid search results to get enough visibility.

Try it for a few days and you'll see. Facebook also reports analyzes (called Léargais) when your ad has reached 550 impressions. He will tell% men, vs. woman, how old you are. You must use this data to refine your advertising campaigns for a better ROI. For example, if 1-5% of your impressions are from 68+, you can decide to remove them from your focus... Also, keep an eye on the Relevance score. It is a scale of 0-10. The higher the score, the better your targeting and the cheaper your clicks.

The starting point is a combination of good planning, keyword research, and market knowledge and experience.

Try it. If you don't do anything weird, you should get good results.

5 months ago

2019-06-14

You must focus on targeting; #1 - Tap into recent purchasing behavior among Facebook users. #2 - Get creative with ads. #3 - Nourish your leads and build loyalty with a Facebook custom audience. #4 - Expand your lookalike audience. #5 - Get super granular with layered targeting option.

5 months ago

2019-06-12

Hey, Can anybody tell me what are the main reasons my facebook ads are not converting as they have to?

5 months ago

Hello, I'm currently conducting conversion campaigns using two ad sets of LAAs. I'm getting really good results at around $ 26 CPM. I have not yet made a single conversion. The ad has been posted for two days and is considering killings. what Should I do?

5 months ago

2019-06-11

There are times that you never desire or want all advertisements running. Simple steps: Click"handle your advertisements" Under the"Delivery" column you'll find all of your active ads. Simply flip the switch under status to stop them. To get rid of, cancel or stop your fb adverts you can also check the box, click edit & edit all of the selected.

5 months ago

You can include expats or if the person is part of your custom audience through pixel or lookalike

5 months ago

Hello, Guys, I want to know if email marketing is still as powerful as it was in the last few years? If yes what is the best platform to consider?

5 months ago

2019-05-30

Caleb replied to what are LSI keywords?

The LSI keywords are keywords related to the keyword searched in search engines such as Google. In short, these are keywords related to the main term. They help in supporting content and give more context to both search engines and users. LSI is just an SEO term for related words, similar words or synonyms. For free tools that can help you find the right keywords for your targeted keywords, you can use the LSI Keyword Generator tool - find the right LSI keywords and long tails for search engine optimization, Niche Loggers or LSIGraph - although it can understand the relevant search terms key queries. Why is it worth using LSI keywords for SEO? Search engines - in particular, Google uses synonyms and other related terms to determine the content of your pages. This is called Latent Semantic Indexing (LSI). When the search engine contains keywords in the view, it looks for the context in the rest of the copy. For example, if the entry title is "Orange", you can write an article about fruits or colors. But if the search robot also finds the words "football", "Australia" and "Jersey", they can easily think that your site sells shirts for fans of the Australian national football team. Effective use of synonyms can facilitate the work of the search engine - this can improve your rankings.

5 months ago

2019-05-29

Need help I am looking for the best tool to find out weaknesses on on-page seo? Are there such tools available?

5 months ago

2019-05-28

Depends on the size. The best advice I could give is for the guys just starting out, and my advice would be to not get too caught up in tools, they are all comparable, pick one for each class and move on to get clients, and do the work they need. Back links: Majestic or, Ah refs Spider: Screaming Frog

5 months ago

2019-05-14

Do target marketing research, Go where your customers are and find out what they're talking about/discussing/complaining.

6 months ago

That depends either you are targeting cold or warm traffic.

6 months ago
Caleb favorited a reply
Caleb replied to Facebook Vs Instagram

Facebook has more engaging audience but the Instagram audience is cheaper than facebook

6 months ago
Caleb published Best Ecommerce Platform

Shopify, Woocommerce, or Magento any suggestions?

6 months ago

2019-05-03

What you will need is credibility. Let's assume you never have some experience, you desperately require authenticity. You may find that from experience or qualifications. I think, the perfect way to find credibility to crack into the universe of Facebook marketing, is to become certified with facebook.

6 months ago
Caleb published Facebook Marketing

Do you know any Facebook marketing campaigns to promote food products?

6 months ago

2019-05-02

What are some basic elements you can’t ignore while building an e-commerce website?

6 months ago

2019-08-02

AMP is not particularly for SEO but it has been recently included while dealing with the demand for responsive websites. Actually, it is googles way of reducing all the hassle for the webmasters/business owners that may possibly not have an idea or capital for a mobile-friendly site or program. Google AMP currently plays an important role for SEO as those websites who have Google AMP installed and therefore are after set tips, are obviously going to be much faster and more responsive and may not have a lot of laps predicated on internet or speed connection issues. This definitely boosts your search engine optimization ranking.

Hope this can help.


3 months ago

AMP is not particularly for SEO but it has been recently included while dealing with the demand for responsive websites. Actually, it is googles way of reducing all the hassle for the webmasters/business owners that may possibly not have an idea or capital for a mobile-friendly site or program. Google AMP currently plays an important role for SEO as those websites who have Google AMP installed and therefore are after set tips, are obviously going to be much faster and more responsive and may not have a lot of laps predicated on internet or speed connection issues. This definitely boosts your search engine optimization ranking.

Hope this can help.


3 months ago

2019-07-16

Here are some techniques you can use to leverage your upsell and cross-sell offers:

Get upgraded at a special discount: When you offer customers an upgrade, you expect them to pay more. What can be a more convincing reason why they should change to a superior yet more expensive upgrade?

Source and suggested tool: Boost Sales from Beeketing for WooCommerce

Everyone shopper needs the motivation to shop. So why you don’t give them that motivation? Gamify your offer the progress bar to motivate customers to add more to cart. This is another feature of Boost Sales app. 

I hope my answer will help you better understand the techniques.

Also, you can refer to this article for some actionable mind tricks with upselling and cross-selling that drive customers' actions and make them buy.


4 months ago

Yes, your $5 will be used up. 

A $5 budget where a single click can be much more than that - I believe Google would try to serve your ads. It would depend on the maximum bid you set. Even if you set it at $5 or more, you are likely to get a click every day, even with a poor Quality Score, another thing you are not aware of. Your ad would show more than likely at the bottom of the page, show very infrequently (impression share) due to the budget-bid settings and QS figures in that too.


4 months ago

2019-07-11

Website traffic through Desktop has more chances to convert it into leads because Responsive website can be accessed from all devices But We get full satisfaction when we check all about products. Which is possible only through PC.


4 months ago
Caleb favorited a reply

















4 months ago

Finding your Target audience is one of the most significant and the first thing you need to do while advertising online.

Having an insight into your specific target audience has a lot of benefits for your Ad campaigns as it helps to save your advertising cost and increase your advertising ROI.

There are so many ways to actually find your target audience depending on the platform you are using to advertise.

One of the most effective tools for finding your target audience which can be used online Facebook and also on other advertising platforms is Facebook Audience Insight.


4 months ago

Which CMS are you using? is it WordPress or custom? I recommend WordPress as it's easy to set up. as far as website structure it's very important for User experience purposes. The structure of your site should look like a pyramid with your homepage at the top, and some category pages beneath it and in the categories and subcategories, you should have some blog posts, pages or product pages.


4 months ago

2019-07-09

Lookalike audiences help you reach people who are similar to your current customers for fan acquisition, site registration, off-Facebook purchases, coupon claims and brand awareness.

They're able to get this data using a Facebook pixel that needs to be embedded in your website to track visitor activity.

What Facebook will do from there is analyze your Custom Audience list and create a new segment that is optimized based on either similarity or reach.

Think of it as a Facebook defining your audience based on all the data points they track (demographic data, user analytics, behavioral tendencies, etc.) and identifying other Facebook users with similar qualifications.

This is great for scaling your marketing efforts and reaching a much larger audience of people who are likely to find you relevant and, hopefully, engage with your post or take some kind of action like clicking through to a link you posted, Liking your page, etc.

Trackify X is the best Facebook Pixel App that helps you integrate multiple pixels and track all your events. 


4 months ago

2019-06-21

I am looking for some smart and the newest ways to increase organic traffic on a website? Do you know any? Does social media have to do anything with that?

4 months ago
Caleb favorited a reply

4 months ago

Simply advertising does not mean that brand success is equal. Ads should be strategically placed in front of the appropriate audience. You also know that in this era and era, advertising was not a thing of the past. The competition is more intense than ever, and consumers with niche interests in responding to your messages, and the means to reach them, are increasing. In many respects, it is an innovative time, an ingenious, tactical, and vibrant opportunity. In other respects, it is tough, overwhelming and competitive

Traditionally, media buyers must possess these three skills in order to effectively manage their ad campaigns:

  1. Networking: Media buyers must similarly establish, foster and maintain relationships with publishers and networks. Media buying is a highly competitive sport. Strong relationships can be very useful when securing a large number of ideal placements.
  2. Survey: Media buyers should always be aware of market trends. Identify new platforms, publishers, and networks to expand and expand your media buying campaign.
  3. Negotiations: Advertising campaigns are often conducted directly with the publisher or channel owner. Therefore, media buyers should have strong bargaining skills in order to conduct fair and profitable transactions.

So how do you set up your media buying strategy? What framework should an ad campaign follow?
Let's talk about a four-step process to establish, optimize and scale a good media buying campaign.

Identify Your Campaign Objective – why are you advertising and what would you like your advertising to achieve?  This can include reasons such as launching a new product or service, combat a competitor or generate sales with objectives generally broken down into 2 key areas -
  • Response – a measurable action such as buy, subscribe, enter
  • Brand Awareness – create an emotional reaction to your brand
Identify Your Target Market – recognize and build a profile of your primary market or key customer base.  This could involve identifying their common demographic profile, income group, and media habits.  You may consider a survey of your current customer base to identify some of these common profile markers.
 
Market Intelligence Collection-What is your competitor's business like? This will help you decide where and how to place your ad.
Define a Budget-There are several ways to determine your ad budget as much as possible from the percentage of net sales or forecasted sales. Your budget should take into account the actual media spending and costs to produce your advertising material.


Other Marketing Channels – you may have heard of the terms – paid, owned and earned media or 'POEM'. This is fairly new terminology but is a very established concept as it describes a broader marketing mix.

  • Paid – the paid advertising component of your marketing campaign
  • Owned – your website, sales collateral, internal processes, brand
  • Earned – press mentions/public relations, social media, joint ventures, branded content
Your paid media campaign should be run as a compliment and in conjunction with owned and earned media strategies.
Creative Message – this should fit with your pre-determined campaign objective.  If your objective is to generate response then a strong call to action or incentive to respond should be incorporated into your creative message.
Identify Media Channels – different media offers different features and benefits.  Having determined your target market, campaign objectives, budget and done your competitive homework you can now choose the media channels and market genres which match this criterion.
Request Media Kit Information From Relevant Media – particularly if this is the first campaign you may consider casting a wide net to make yourself familiar with all relevant media options.

  • MediaScope can help you find media options according to your identified media channels and easily contact and request media kits by connecting you directly with over 3,500 media options within multiple channels and market genres. 
Develop and Send Media Brief – once you’ve assessed media kits and developed a short list of media, you can develop and send a brief or request for proposal (RFP).
Schedule and Book Media – book or place advertising within media which best fits your brief.
Brief and Produce Creative – creative should meet material specifications supplied for each media
Traffic Material – send material with clear material insertion instructions including date of appearance.
Ensure Your Business is Ready – is your business, and everyone in it, fully prepared for the increased sales and inquiries you should attract through your well thought out paid advertising - owned and earned media - campaign?
Measure, Optimise & Report – ensure you’ve developed processes which allow you to identify which media type and media platform is generating your advertising’s response.  Depending on the medium used (ie digital media) you may be able to measure response and optimize your campaign in real time.

4 months ago

2019-06-18

Caleb favorited a reply

You can determine your target audience as part of creating advertisements. You also get options to choose for Age, Gender, Region (City, Country, Postcode) and Sales Options.

One of the most powerful functions of Targeting with Facebook is that you can target people based on their interests and behavior.

These 2 categories are constantly updated based on public interest. For example, if you want to target people who are interested in BMW cars, there are categories for BMW Series 3 series. You can select "Transport haghaidh for BMW" to target BMW owners.

When making these choices, Facebook will dynamically update your handmade manual. These ads can start with a default value of $ 15 per day, but you can change the amount of the dollar based on your budget and determine if the number of daily impressions your ads generate is sufficient. to convert them.

In some vertical and expensive articles, it can take 10,000 to 100,000 impressions before you can convert. But with 1.6 billion daily visitors, it doesn't cost you as much as possible to get paid search results to get enough visibility.

Try it for a few days and you'll see. Facebook also reports analyzes (called Léargais) when your ad has reached 550 impressions. He will tell% men, vs. woman, how old you are. You must use this data to refine your advertising campaigns for a better ROI. For example, if 1-5% of your impressions are from 68+, you can decide to remove them from your focus... Also, keep an eye on the Relevance score. It is a scale of 0-10. The higher the score, the better your targeting and the cheaper your clicks.

The starting point is a combination of good planning, keyword research, and market knowledge and experience.

Try it. If you don't do anything weird, you should get good results.

5 months ago

2019-06-14

You must focus on targeting; #1 - Tap into recent purchasing behavior among Facebook users. #2 - Get creative with ads. #3 - Nourish your leads and build loyalty with a Facebook custom audience. #4 - Expand your lookalike audience. #5 - Get super granular with layered targeting option.

5 months ago

2019-06-12

Hey, Can anybody tell me what are the main reasons my facebook ads are not converting as they have to?

5 months ago

Hello, I'm currently conducting conversion campaigns using two ad sets of LAAs. I'm getting really good results at around $ 26 CPM. I have not yet made a single conversion. The ad has been posted for two days and is considering killings. what Should I do?

5 months ago

2019-06-11

There are times that you never desire or want all advertisements running. Simple steps: Click"handle your advertisements" Under the"Delivery" column you'll find all of your active ads. Simply flip the switch under status to stop them. To get rid of, cancel or stop your fb adverts you can also check the box, click edit & edit all of the selected.

5 months ago

You can include expats or if the person is part of your custom audience through pixel or lookalike

5 months ago

Hello, Guys, I want to know if email marketing is still as powerful as it was in the last few years? If yes what is the best platform to consider?

5 months ago

2019-05-30

Caleb replied to what are LSI keywords?

The LSI keywords are keywords related to the keyword searched in search engines such as Google. In short, these are keywords related to the main term. They help in supporting content and give more context to both search engines and users. LSI is just an SEO term for related words, similar words or synonyms. For free tools that can help you find the right keywords for your targeted keywords, you can use the LSI Keyword Generator tool - find the right LSI keywords and long tails for search engine optimization, Niche Loggers or LSIGraph - although it can understand the relevant search terms key queries. Why is it worth using LSI keywords for SEO? Search engines - in particular, Google uses synonyms and other related terms to determine the content of your pages. This is called Latent Semantic Indexing (LSI). When the search engine contains keywords in the view, it looks for the context in the rest of the copy. For example, if the entry title is "Orange", you can write an article about fruits or colors. But if the search robot also finds the words "football", "Australia" and "Jersey", they can easily think that your site sells shirts for fans of the Australian national football team. Effective use of synonyms can facilitate the work of the search engine - this can improve your rankings.

5 months ago

2019-05-29

Need help I am looking for the best tool to find out weaknesses on on-page seo? Are there such tools available?

5 months ago

2019-05-28

Depends on the size. The best advice I could give is for the guys just starting out, and my advice would be to not get too caught up in tools, they are all comparable, pick one for each class and move on to get clients, and do the work they need. Back links: Majestic or, Ah refs Spider: Screaming Frog

5 months ago

2019-05-14

Do target marketing research, Go where your customers are and find out what they're talking about/discussing/complaining.

6 months ago

That depends either you are targeting cold or warm traffic.

6 months ago
Caleb favorited a reply
Caleb replied to Facebook Vs Instagram

Facebook has more engaging audience but the Instagram audience is cheaper than facebook

6 months ago
Caleb published Best Ecommerce Platform

Shopify, Woocommerce, or Magento any suggestions?

6 months ago

2019-05-03

What you will need is credibility. Let's assume you never have some experience, you desperately require authenticity. You may find that from experience or qualifications. I think, the perfect way to find credibility to crack into the universe of Facebook marketing, is to become certified with facebook.

6 months ago
Caleb published Facebook Marketing

Do you know any Facebook marketing campaigns to promote food products?

6 months ago

2019-05-02

What are some basic elements you can’t ignore while building an e-commerce website?

6 months ago

2019-08-02

AMP is not particularly for SEO but it has been recently included while dealing with the demand for responsive websites. Actually, it is googles way of reducing all the hassle for the webmasters/business owners that may possibly not have an idea or capital for a mobile-friendly site or program. Google AMP currently plays an important role for SEO as those websites who have Google AMP installed and therefore are after set tips, are obviously going to be much faster and more responsive and may not have a lot of laps predicated on internet or speed connection issues. This definitely boosts your search engine optimization ranking.

Hope this can help.


3 months ago

AMP is not particularly for SEO but it has been recently included while dealing with the demand for responsive websites. Actually, it is googles way of reducing all the hassle for the webmasters/business owners that may possibly not have an idea or capital for a mobile-friendly site or program. Google AMP currently plays an important role for SEO as those websites who have Google AMP installed and therefore are after set tips, are obviously going to be much faster and more responsive and may not have a lot of laps predicated on internet or speed connection issues. This definitely boosts your search engine optimization ranking.

Hope this can help.


3 months ago

2019-07-16

Here are some techniques you can use to leverage your upsell and cross-sell offers:

Get upgraded at a special discount: When you offer customers an upgrade, you expect them to pay more. What can be a more convincing reason why they should change to a superior yet more expensive upgrade?

Source and suggested tool: Boost Sales from Beeketing for WooCommerce

Everyone shopper needs the motivation to shop. So why you don’t give them that motivation? Gamify your offer the progress bar to motivate customers to add more to cart. This is another feature of Boost Sales app. 

I hope my answer will help you better understand the techniques.

Also, you can refer to this article for some actionable mind tricks with upselling and cross-selling that drive customers' actions and make them buy.


4 months ago

Yes, your $5 will be used up. 

A $5 budget where a single click can be much more than that - I believe Google would try to serve your ads. It would depend on the maximum bid you set. Even if you set it at $5 or more, you are likely to get a click every day, even with a poor Quality Score, another thing you are not aware of. Your ad would show more than likely at the bottom of the page, show very infrequently (impression share) due to the budget-bid settings and QS figures in that too.


4 months ago

2019-07-11

Website traffic through Desktop has more chances to convert it into leads because Responsive website can be accessed from all devices But We get full satisfaction when we check all about products. Which is possible only through PC.


4 months ago
Caleb favorited a reply

















4 months ago

Finding your Target audience is one of the most significant and the first thing you need to do while advertising online.

Having an insight into your specific target audience has a lot of benefits for your Ad campaigns as it helps to save your advertising cost and increase your advertising ROI.

There are so many ways to actually find your target audience depending on the platform you are using to advertise.

One of the most effective tools for finding your target audience which can be used online Facebook and also on other advertising platforms is Facebook Audience Insight.


4 months ago

Which CMS are you using? is it WordPress or custom? I recommend WordPress as it's easy to set up. as far as website structure it's very important for User experience purposes. The structure of your site should look like a pyramid with your homepage at the top, and some category pages beneath it and in the categories and subcategories, you should have some blog posts, pages or product pages.


4 months ago

2019-07-09

Lookalike audiences help you reach people who are similar to your current customers for fan acquisition, site registration, off-Facebook purchases, coupon claims and brand awareness.

They're able to get this data using a Facebook pixel that needs to be embedded in your website to track visitor activity.

What Facebook will do from there is analyze your Custom Audience list and create a new segment that is optimized based on either similarity or reach.

Think of it as a Facebook defining your audience based on all the data points they track (demographic data, user analytics, behavioral tendencies, etc.) and identifying other Facebook users with similar qualifications.

This is great for scaling your marketing efforts and reaching a much larger audience of people who are likely to find you relevant and, hopefully, engage with your post or take some kind of action like clicking through to a link you posted, Liking your page, etc.

Trackify X is the best Facebook Pixel App that helps you integrate multiple pixels and track all your events. 


4 months ago

2019-06-21

I am looking for some smart and the newest ways to increase organic traffic on a website? Do you know any? Does social media have to do anything with that?

4 months ago
Caleb favorited a reply

4 months ago

Simply advertising does not mean that brand success is equal. Ads should be strategically placed in front of the appropriate audience. You also know that in this era and era, advertising was not a thing of the past. The competition is more intense than ever, and consumers with niche interests in responding to your messages, and the means to reach them, are increasing. In many respects, it is an innovative time, an ingenious, tactical, and vibrant opportunity. In other respects, it is tough, overwhelming and competitive

Traditionally, media buyers must possess these three skills in order to effectively manage their ad campaigns:

  1. Networking: Media buyers must similarly establish, foster and maintain relationships with publishers and networks. Media buying is a highly competitive sport. Strong relationships can be very useful when securing a large number of ideal placements.
  2. Survey: Media buyers should always be aware of market trends. Identify new platforms, publishers, and networks to expand and expand your media buying campaign.
  3. Negotiations: Advertising campaigns are often conducted directly with the publisher or channel owner. Therefore, media buyers should have strong bargaining skills in order to conduct fair and profitable transactions.

So how do you set up your media buying strategy? What framework should an ad campaign follow?
Let's talk about a four-step process to establish, optimize and scale a good media buying campaign.

Identify Your Campaign Objective – why are you advertising and what would you like your advertising to achieve?  This can include reasons such as launching a new product or service, combat a competitor or generate sales with objectives generally broken down into 2 key areas -
  • Response – a measurable action such as buy, subscribe, enter
  • Brand Awareness – create an emotional reaction to your brand
Identify Your Target Market – recognize and build a profile of your primary market or key customer base.  This could involve identifying their common demographic profile, income group, and media habits.  You may consider a survey of your current customer base to identify some of these common profile markers.
 
Market Intelligence Collection-What is your competitor's business like? This will help you decide where and how to place your ad.
Define a Budget-There are several ways to determine your ad budget as much as possible from the percentage of net sales or forecasted sales. Your budget should take into account the actual media spending and costs to produce your advertising material.


Other Marketing Channels – you may have heard of the terms – paid, owned and earned media or 'POEM'. This is fairly new terminology but is a very established concept as it describes a broader marketing mix.

  • Paid – the paid advertising component of your marketing campaign
  • Owned – your website, sales collateral, internal processes, brand
  • Earned – press mentions/public relations, social media, joint ventures, branded content
Your paid media campaign should be run as a compliment and in conjunction with owned and earned media strategies.
Creative Message – this should fit with your pre-determined campaign objective.  If your objective is to generate response then a strong call to action or incentive to respond should be incorporated into your creative message.
Identify Media Channels – different media offers different features and benefits.  Having determined your target market, campaign objectives, budget and done your competitive homework you can now choose the media channels and market genres which match this criterion.
Request Media Kit Information From Relevant Media – particularly if this is the first campaign you may consider casting a wide net to make yourself familiar with all relevant media options.

  • MediaScope can help you find media options according to your identified media channels and easily contact and request media kits by connecting you directly with over 3,500 media options within multiple channels and market genres. 
Develop and Send Media Brief – once you’ve assessed media kits and developed a short list of media, you can develop and send a brief or request for proposal (RFP).
Schedule and Book Media – book or place advertising within media which best fits your brief.
Brief and Produce Creative – creative should meet material specifications supplied for each media
Traffic Material – send material with clear material insertion instructions including date of appearance.
Ensure Your Business is Ready – is your business, and everyone in it, fully prepared for the increased sales and inquiries you should attract through your well thought out paid advertising - owned and earned media - campaign?
Measure, Optimise & Report – ensure you’ve developed processes which allow you to identify which media type and media platform is generating your advertising’s response.  Depending on the medium used (ie digital media) you may be able to measure response and optimize your campaign in real time.

4 months ago

2019-06-18

Caleb favorited a reply

You can determine your target audience as part of creating advertisements. You also get options to choose for Age, Gender, Region (City, Country, Postcode) and Sales Options.

One of the most powerful functions of Targeting with Facebook is that you can target people based on their interests and behavior.

These 2 categories are constantly updated based on public interest. For example, if you want to target people who are interested in BMW cars, there are categories for BMW Series 3 series. You can select "Transport haghaidh for BMW" to target BMW owners.

When making these choices, Facebook will dynamically update your handmade manual. These ads can start with a default value of $ 15 per day, but you can change the amount of the dollar based on your budget and determine if the number of daily impressions your ads generate is sufficient. to convert them.

In some vertical and expensive articles, it can take 10,000 to 100,000 impressions before you can convert. But with 1.6 billion daily visitors, it doesn't cost you as much as possible to get paid search results to get enough visibility.

Try it for a few days and you'll see. Facebook also reports analyzes (called Léargais) when your ad has reached 550 impressions. He will tell% men, vs. woman, how old you are. You must use this data to refine your advertising campaigns for a better ROI. For example, if 1-5% of your impressions are from 68+, you can decide to remove them from your focus... Also, keep an eye on the Relevance score. It is a scale of 0-10. The higher the score, the better your targeting and the cheaper your clicks.

The starting point is a combination of good planning, keyword research, and market knowledge and experience.

Try it. If you don't do anything weird, you should get good results.

5 months ago

2019-06-14

You must focus on targeting; #1 - Tap into recent purchasing behavior among Facebook users. #2 - Get creative with ads. #3 - Nourish your leads and build loyalty with a Facebook custom audience. #4 - Expand your lookalike audience. #5 - Get super granular with layered targeting option.

5 months ago

2019-06-12

Hey, Can anybody tell me what are the main reasons my facebook ads are not converting as they have to?

5 months ago

Hello, I'm currently conducting conversion campaigns using two ad sets of LAAs. I'm getting really good results at around $ 26 CPM. I have not yet made a single conversion. The ad has been posted for two days and is considering killings. what Should I do?

5 months ago

2019-06-11

There are times that you never desire or want all advertisements running. Simple steps: Click"handle your advertisements" Under the"Delivery" column you'll find all of your active ads. Simply flip the switch under status to stop them. To get rid of, cancel or stop your fb adverts you can also check the box, click edit & edit all of the selected.

5 months ago

You can include expats or if the person is part of your custom audience through pixel or lookalike

5 months ago

Hello, Guys, I want to know if email marketing is still as powerful as it was in the last few years? If yes what is the best platform to consider?

5 months ago

2019-05-30

Caleb replied to what are LSI keywords?

The LSI keywords are keywords related to the keyword searched in search engines such as Google. In short, these are keywords related to the main term. They help in supporting content and give more context to both search engines and users. LSI is just an SEO term for related words, similar words or synonyms. For free tools that can help you find the right keywords for your targeted keywords, you can use the LSI Keyword Generator tool - find the right LSI keywords and long tails for search engine optimization, Niche Loggers or LSIGraph - although it can understand the relevant search terms key queries. Why is it worth using LSI keywords for SEO? Search engines - in particular, Google uses synonyms and other related terms to determine the content of your pages. This is called Latent Semantic Indexing (LSI). When the search engine contains keywords in the view, it looks for the context in the rest of the copy. For example, if the entry title is "Orange", you can write an article about fruits or colors. But if the search robot also finds the words "football", "Australia" and "Jersey", they can easily think that your site sells shirts for fans of the Australian national football team. Effective use of synonyms can facilitate the work of the search engine - this can improve your rankings.

5 months ago

2019-05-29

Need help I am looking for the best tool to find out weaknesses on on-page seo? Are there such tools available?

5 months ago

2019-05-28

Depends on the size. The best advice I could give is for the guys just starting out, and my advice would be to not get too caught up in tools, they are all comparable, pick one for each class and move on to get clients, and do the work they need. Back links: Majestic or, Ah refs Spider: Screaming Frog

5 months ago

2019-05-14

Do target marketing research, Go where your customers are and find out what they're talking about/discussing/complaining.

6 months ago

That depends either you are targeting cold or warm traffic.

6 months ago
Caleb favorited a reply
Caleb replied to Facebook Vs Instagram

Facebook has more engaging audience but the Instagram audience is cheaper than facebook

6 months ago
Caleb published Best Ecommerce Platform

Shopify, Woocommerce, or Magento any suggestions?

6 months ago

2019-05-03

What you will need is credibility. Let's assume you never have some experience, you desperately require authenticity. You may find that from experience or qualifications. I think, the perfect way to find credibility to crack into the universe of Facebook marketing, is to become certified with facebook.

6 months ago
Caleb published Facebook Marketing

Do you know any Facebook marketing campaigns to promote food products?

6 months ago

2019-05-02

What are some basic elements you can’t ignore while building an e-commerce website?

6 months ago

2019-08-02

AMP is not particularly for SEO but it has been recently included while dealing with the demand for responsive websites. Actually, it is googles way of reducing all the hassle for the webmasters/business owners that may possibly not have an idea or capital for a mobile-friendly site or program. Google AMP currently plays an important role for SEO as those websites who have Google AMP installed and therefore are after set tips, are obviously going to be much faster and more responsive and may not have a lot of laps predicated on internet or speed connection issues. This definitely boosts your search engine optimization ranking.

Hope this can help.


3 months ago

AMP is not particularly for SEO but it has been recently included while dealing with the demand for responsive websites. Actually, it is googles way of reducing all the hassle for the webmasters/business owners that may possibly not have an idea or capital for a mobile-friendly site or program. Google AMP currently plays an important role for SEO as those websites who have Google AMP installed and therefore are after set tips, are obviously going to be much faster and more responsive and may not have a lot of laps predicated on internet or speed connection issues. This definitely boosts your search engine optimization ranking.

Hope this can help.


3 months ago

2019-07-16

Here are some techniques you can use to leverage your upsell and cross-sell offers:

Get upgraded at a special discount: When you offer customers an upgrade, you expect them to pay more. What can be a more convincing reason why they should change to a superior yet more expensive upgrade?

Source and suggested tool: Boost Sales from Beeketing for WooCommerce

Everyone shopper needs the motivation to shop. So why you don’t give them that motivation? Gamify your offer the progress bar to motivate customers to add more to cart. This is another feature of Boost Sales app. 

I hope my answer will help you better understand the techniques.

Also, you can refer to this article for some actionable mind tricks with upselling and cross-selling that drive customers' actions and make them buy.


4 months ago

Yes, your $5 will be used up. 

A $5 budget where a single click can be much more than that - I believe Google would try to serve your ads. It would depend on the maximum bid you set. Even if you set it at $5 or more, you are likely to get a click every day, even with a poor Quality Score, another thing you are not aware of. Your ad would show more than likely at the bottom of the page, show very infrequently (impression share) due to the budget-bid settings and QS figures in that too.


4 months ago

2019-07-11

Website traffic through Desktop has more chances to convert it into leads because Responsive website can be accessed from all devices But We get full satisfaction when we check all about products. Which is possible only through PC.


4 months ago
Caleb favorited a reply

















4 months ago

Finding your Target audience is one of the most significant and the first thing you need to do while advertising online.

Having an insight into your specific target audience has a lot of benefits for your Ad campaigns as it helps to save your advertising cost and increase your advertising ROI.

There are so many ways to actually find your target audience depending on the platform you are using to advertise.

One of the most effective tools for finding your target audience which can be used online Facebook and also on other advertising platforms is Facebook Audience Insight.


4 months ago

Which CMS are you using? is it WordPress or custom? I recommend WordPress as it's easy to set up. as far as website structure it's very important for User experience purposes. The structure of your site should look like a pyramid with your homepage at the top, and some category pages beneath it and in the categories and subcategories, you should have some blog posts, pages or product pages.


4 months ago

2019-07-09

Lookalike audiences help you reach people who are similar to your current customers for fan acquisition, site registration, off-Facebook purchases, coupon claims and brand awareness.

They're able to get this data using a Facebook pixel that needs to be embedded in your website to track visitor activity.

What Facebook will do from there is analyze your Custom Audience list and create a new segment that is optimized based on either similarity or reach.

Think of it as a Facebook defining your audience based on all the data points they track (demographic data, user analytics, behavioral tendencies, etc.) and identifying other Facebook users with similar qualifications.

This is great for scaling your marketing efforts and reaching a much larger audience of people who are likely to find you relevant and, hopefully, engage with your post or take some kind of action like clicking through to a link you posted, Liking your page, etc.

Trackify X is the best Facebook Pixel App that helps you integrate multiple pixels and track all your events. 


4 months ago

2019-06-21

I am looking for some smart and the newest ways to increase organic traffic on a website? Do you know any? Does social media have to do anything with that?

4 months ago
Caleb favorited a reply

4 months ago

Simply advertising does not mean that brand success is equal. Ads should be strategically placed in front of the appropriate audience. You also know that in this era and era, advertising was not a thing of the past. The competition is more intense than ever, and consumers with niche interests in responding to your messages, and the means to reach them, are increasing. In many respects, it is an innovative time, an ingenious, tactical, and vibrant opportunity. In other respects, it is tough, overwhelming and competitive

Traditionally, media buyers must possess these three skills in order to effectively manage their ad campaigns:

  1. Networking: Media buyers must similarly establish, foster and maintain relationships with publishers and networks. Media buying is a highly competitive sport. Strong relationships can be very useful when securing a large number of ideal placements.
  2. Survey: Media buyers should always be aware of market trends. Identify new platforms, publishers, and networks to expand and expand your media buying campaign.
  3. Negotiations: Advertising campaigns are often conducted directly with the publisher or channel owner. Therefore, media buyers should have strong bargaining skills in order to conduct fair and profitable transactions.

So how do you set up your media buying strategy? What framework should an ad campaign follow?
Let's talk about a four-step process to establish, optimize and scale a good media buying campaign.

Identify Your Campaign Objective – why are you advertising and what would you like your advertising to achieve?  This can include reasons such as launching a new product or service, combat a competitor or generate sales with objectives generally broken down into 2 key areas -
  • Response – a measurable action such as buy, subscribe, enter
  • Brand Awareness – create an emotional reaction to your brand
Identify Your Target Market – recognize and build a profile of your primary market or key customer base.  This could involve identifying their common demographic profile, income group, and media habits.  You may consider a survey of your current customer base to identify some of these common profile markers.
 
Market Intelligence Collection-What is your competitor's business like? This will help you decide where and how to place your ad.
Define a Budget-There are several ways to determine your ad budget as much as possible from the percentage of net sales or forecasted sales. Your budget should take into account the actual media spending and costs to produce your advertising material.


Other Marketing Channels – you may have heard of the terms – paid, owned and earned media or 'POEM'. This is fairly new terminology but is a very established concept as it describes a broader marketing mix.

  • Paid – the paid advertising component of your marketing campaign
  • Owned – your website, sales collateral, internal processes, brand
  • Earned – press mentions/public relations, social media, joint ventures, branded content
Your paid media campaign should be run as a compliment and in conjunction with owned and earned media strategies.
Creative Message – this should fit with your pre-determined campaign objective.  If your objective is to generate response then a strong call to action or incentive to respond should be incorporated into your creative message.
Identify Media Channels – different media offers different features and benefits.  Having determined your target market, campaign objectives, budget and done your competitive homework you can now choose the media channels and market genres which match this criterion.
Request Media Kit Information From Relevant Media – particularly if this is the first campaign you may consider casting a wide net to make yourself familiar with all relevant media options.

  • MediaScope can help you find media options according to your identified media channels and easily contact and request media kits by connecting you directly with over 3,500 media options within multiple channels and market genres. 
Develop and Send Media Brief – once you’ve assessed media kits and developed a short list of media, you can develop and send a brief or request for proposal (RFP).
Schedule and Book Media – book or place advertising within media which best fits your brief.
Brief and Produce Creative – creative should meet material specifications supplied for each media
Traffic Material – send material with clear material insertion instructions including date of appearance.
Ensure Your Business is Ready – is your business, and everyone in it, fully prepared for the increased sales and inquiries you should attract through your well thought out paid advertising - owned and earned media - campaign?
Measure, Optimise & Report – ensure you’ve developed processes which allow you to identify which media type and media platform is generating your advertising’s response.  Depending on the medium used (ie digital media) you may be able to measure response and optimize your campaign in real time.

4 months ago

2019-06-18

Caleb favorited a reply

You can determine your target audience as part of creating advertisements. You also get options to choose for Age, Gender, Region (City, Country, Postcode) and Sales Options.

One of the most powerful functions of Targeting with Facebook is that you can target people based on their interests and behavior.

These 2 categories are constantly updated based on public interest. For example, if you want to target people who are interested in BMW cars, there are categories for BMW Series 3 series. You can select "Transport haghaidh for BMW" to target BMW owners.

When making these choices, Facebook will dynamically update your handmade manual. These ads can start with a default value of $ 15 per day, but you can change the amount of the dollar based on your budget and determine if the number of daily impressions your ads generate is sufficient. to convert them.

In some vertical and expensive articles, it can take 10,000 to 100,000 impressions before you can convert. But with 1.6 billion daily visitors, it doesn't cost you as much as possible to get paid search results to get enough visibility.

Try it for a few days and you'll see. Facebook also reports analyzes (called Léargais) when your ad has reached 550 impressions. He will tell% men, vs. woman, how old you are. You must use this data to refine your advertising campaigns for a better ROI. For example, if 1-5% of your impressions are from 68+, you can decide to remove them from your focus... Also, keep an eye on the Relevance score. It is a scale of 0-10. The higher the score, the better your targeting and the cheaper your clicks.

The starting point is a combination of good planning, keyword research, and market knowledge and experience.

Try it. If you don't do anything weird, you should get good results.

5 months ago

2019-06-14

You must focus on targeting; #1 - Tap into recent purchasing behavior among Facebook users. #2 - Get creative with ads. #3 - Nourish your leads and build loyalty with a Facebook custom audience. #4 - Expand your lookalike audience. #5 - Get super granular with layered targeting option.

5 months ago

2019-06-12

Hey, Can anybody tell me what are the main reasons my facebook ads are not converting as they have to?

5 months ago

Hello, I'm currently conducting conversion campaigns using two ad sets of LAAs. I'm getting really good results at around $ 26 CPM. I have not yet made a single conversion. The ad has been posted for two days and is considering killings. what Should I do?

5 months ago

2019-06-11

There are times that you never desire or want all advertisements running. Simple steps: Click"handle your advertisements" Under the"Delivery" column you'll find all of your active ads. Simply flip the switch under status to stop them. To get rid of, cancel or stop your fb adverts you can also check the box, click edit & edit all of the selected.

5 months ago

You can include expats or if the person is part of your custom audience through pixel or lookalike

5 months ago

Hello, Guys, I want to know if email marketing is still as powerful as it was in the last few years? If yes what is the best platform to consider?

5 months ago

2019-05-30

Caleb replied to what are LSI keywords?

The LSI keywords are keywords related to the keyword searched in search engines such as Google. In short, these are keywords related to the main term. They help in supporting content and give more context to both search engines and users. LSI is just an SEO term for related words, similar words or synonyms. For free tools that can help you find the right keywords for your targeted keywords, you can use the LSI Keyword Generator tool - find the right LSI keywords and long tails for search engine optimization, Niche Loggers or LSIGraph - although it can understand the relevant search terms key queries. Why is it worth using LSI keywords for SEO? Search engines - in particular, Google uses synonyms and other related terms to determine the content of your pages. This is called Latent Semantic Indexing (LSI). When the search engine contains keywords in the view, it looks for the context in the rest of the copy. For example, if the entry title is "Orange", you can write an article about fruits or colors. But if the search robot also finds the words "football", "Australia" and "Jersey", they can easily think that your site sells shirts for fans of the Australian national football team. Effective use of synonyms can facilitate the work of the search engine - this can improve your rankings.

5 months ago

2019-05-29

Need help I am looking for the best tool to find out weaknesses on on-page seo? Are there such tools available?

5 months ago

2019-05-28

Depends on the size. The best advice I could give is for the guys just starting out, and my advice would be to not get too caught up in tools, they are all comparable, pick one for each class and move on to get clients, and do the work they need. Back links: Majestic or, Ah refs Spider: Screaming Frog

5 months ago

2019-05-14

Do target marketing research, Go where your customers are and find out what they're talking about/discussing/complaining.

6 months ago

That depends either you are targeting cold or warm traffic.

6 months ago
Caleb favorited a reply
Caleb replied to Facebook Vs Instagram

Facebook has more engaging audience but the Instagram audience is cheaper than facebook

6 months ago
Caleb published Best Ecommerce Platform

Shopify, Woocommerce, or Magento any suggestions?

6 months ago

2019-05-03

What you will need is credibility. Let's assume you never have some experience, you desperately require authenticity. You may find that from experience or qualifications. I think, the perfect way to find credibility to crack into the universe of Facebook marketing, is to become certified with facebook.

6 months ago
Caleb published Facebook Marketing

Do you know any Facebook marketing campaigns to promote food products?

6 months ago

2019-05-02

What are some basic elements you can’t ignore while building an e-commerce website?

6 months ago

2019-08-02

AMP is not particularly for SEO but it has been recently included while dealing with the demand for responsive websites. Actually, it is googles way of reducing all the hassle for the webmasters/business owners that may possibly not have an idea or capital for a mobile-friendly site or program. Google AMP currently plays an important role for SEO as those websites who have Google AMP installed and therefore are after set tips, are obviously going to be much faster and more responsive and may not have a lot of laps predicated on internet or speed connection issues. This definitely boosts your search engine optimization ranking.

Hope this can help.


3 months ago

AMP is not particularly for SEO but it has been recently included while dealing with the demand for responsive websites. Actually, it is googles way of reducing all the hassle for the webmasters/business owners that may possibly not have an idea or capital for a mobile-friendly site or program. Google AMP currently plays an important role for SEO as those websites who have Google AMP installed and therefore are after set tips, are obviously going to be much faster and more responsive and may not have a lot of laps predicated on internet or speed connection issues. This definitely boosts your search engine optimization ranking.

Hope this can help.


3 months ago

2019-07-16

Here are some techniques you can use to leverage your upsell and cross-sell offers:

Get upgraded at a special discount: When you offer customers an upgrade, you expect them to pay more. What can be a more convincing reason why they should change to a superior yet more expensive upgrade?

Source and suggested tool: Boost Sales from Beeketing for WooCommerce

Everyone shopper needs the motivation to shop. So why you don’t give them that motivation? Gamify your offer the progress bar to motivate customers to add more to cart. This is another feature of Boost Sales app. 

I hope my answer will help you better understand the techniques.

Also, you can refer to this article for some actionable mind tricks with upselling and cross-selling that drive customers' actions and make them buy.


4 months ago

Yes, your $5 will be used up. 

A $5 budget where a single click can be much more than that - I believe Google would try to serve your ads. It would depend on the maximum bid you set. Even if you set it at $5 or more, you are likely to get a click every day, even with a poor Quality Score, another thing you are not aware of. Your ad would show more than likely at the bottom of the page, show very infrequently (impression share) due to the budget-bid settings and QS figures in that too.


4 months ago

2019-07-11

Website traffic through Desktop has more chances to convert it into leads because Responsive website can be accessed from all devices But We get full satisfaction when we check all about products. Which is possible only through PC.


4 months ago
Caleb favorited a reply

















4 months ago

Finding your Target audience is one of the most significant and the first thing you need to do while advertising online.

Having an insight into your specific target audience has a lot of benefits for your Ad campaigns as it helps to save your advertising cost and increase your advertising ROI.

There are so many ways to actually find your target audience depending on the platform you are using to advertise.

One of the most effective tools for finding your target audience which can be used online Facebook and also on other advertising platforms is Facebook Audience Insight.


4 months ago

Which CMS are you using? is it WordPress or custom? I recommend WordPress as it's easy to set up. as far as website structure it's very important for User experience purposes. The structure of your site should look like a pyramid with your homepage at the top, and some category pages beneath it and in the categories and subcategories, you should have some blog posts, pages or product pages.


4 months ago

2019-07-09

Lookalike audiences help you reach people who are similar to your current customers for fan acquisition, site registration, off-Facebook purchases, coupon claims and brand awareness.

They're able to get this data using a Facebook pixel that needs to be embedded in your website to track visitor activity.

What Facebook will do from there is analyze your Custom Audience list and create a new segment that is optimized based on either similarity or reach.

Think of it as a Facebook defining your audience based on all the data points they track (demographic data, user analytics, behavioral tendencies, etc.) and identifying other Facebook users with similar qualifications.

This is great for scaling your marketing efforts and reaching a much larger audience of people who are likely to find you relevant and, hopefully, engage with your post or take some kind of action like clicking through to a link you posted, Liking your page, etc.

Trackify X is the best Facebook Pixel App that helps you integrate multiple pixels and track all your events. 


4 months ago

2019-06-21

I am looking for some smart and the newest ways to increase organic traffic on a website? Do you know any? Does social media have to do anything with that?

4 months ago
Caleb favorited a reply

4 months ago

Simply advertising does not mean that brand success is equal. Ads should be strategically placed in front of the appropriate audience. You also know that in this era and era, advertising was not a thing of the past. The competition is more intense than ever, and consumers with niche interests in responding to your messages, and the means to reach them, are increasing. In many respects, it is an innovative time, an ingenious, tactical, and vibrant opportunity. In other respects, it is tough, overwhelming and competitive

Traditionally, media buyers must possess these three skills in order to effectively manage their ad campaigns:

  1. Networking: Media buyers must similarly establish, foster and maintain relationships with publishers and networks. Media buying is a highly competitive sport. Strong relationships can be very useful when securing a large number of ideal placements.
  2. Survey: Media buyers should always be aware of market trends. Identify new platforms, publishers, and networks to expand and expand your media buying campaign.
  3. Negotiations: Advertising campaigns are often conducted directly with the publisher or channel owner. Therefore, media buyers should have strong bargaining skills in order to conduct fair and profitable transactions.

So how do you set up your media buying strategy? What framework should an ad campaign follow?
Let's talk about a four-step process to establish, optimize and scale a good media buying campaign.

Identify Your Campaign Objective – why are you advertising and what would you like your advertising to achieve?  This can include reasons such as launching a new product or service, combat a competitor or generate sales with objectives generally broken down into 2 key areas -
  • Response – a measurable action such as buy, subscribe, enter
  • Brand Awareness – create an emotional reaction to your brand
Identify Your Target Market – recognize and build a profile of your primary market or key customer base.  This could involve identifying their common demographic profile, income group, and media habits.  You may consider a survey of your current customer base to identify some of these common profile markers.
 
Market Intelligence Collection-What is your competitor's business like? This will help you decide where and how to place your ad.
Define a Budget-There are several ways to determine your ad budget as much as possible from the percentage of net sales or forecasted sales. Your budget should take into account the actual media spending and costs to produce your advertising material.


Other Marketing Channels – you may have heard of the terms – paid, owned and earned media or 'POEM'. This is fairly new terminology but is a very established concept as it describes a broader marketing mix.

  • Paid – the paid advertising component of your marketing campaign
  • Owned – your website, sales collateral, internal processes, brand
  • Earned – press mentions/public relations, social media, joint ventures, branded content
Your paid media campaign should be run as a compliment and in conjunction with owned and earned media strategies.
Creative Message – this should fit with your pre-determined campaign objective.  If your objective is to generate response then a strong call to action or incentive to respond should be incorporated into your creative message.
Identify Media Channels – different media offers different features and benefits.  Having determined your target market, campaign objectives, budget and done your competitive homework you can now choose the media channels and market genres which match this criterion.
Request Media Kit Information From Relevant Media – particularly if this is the first campaign you may consider casting a wide net to make yourself familiar with all relevant media options.

  • MediaScope can help you find media options according to your identified media channels and easily contact and request media kits by connecting you directly with over 3,500 media options within multiple channels and market genres. 
Develop and Send Media Brief – once you’ve assessed media kits and developed a short list of media, you can develop and send a brief or request for proposal (RFP).
Schedule and Book Media – book or place advertising within media which best fits your brief.
Brief and Produce Creative – creative should meet material specifications supplied for each media
Traffic Material – send material with clear material insertion instructions including date of appearance.
Ensure Your Business is Ready – is your business, and everyone in it, fully prepared for the increased sales and inquiries you should attract through your well thought out paid advertising - owned and earned media - campaign?
Measure, Optimise & Report – ensure you’ve developed processes which allow you to identify which media type and media platform is generating your advertising’s response.  Depending on the medium used (ie digital media) you may be able to measure response and optimize your campaign in real time.

4 months ago

2019-06-18

Caleb favorited a reply

You can determine your target audience as part of creating advertisements. You also get options to choose for Age, Gender, Region (City, Country, Postcode) and Sales Options.

One of the most powerful functions of Targeting with Facebook is that you can target people based on their interests and behavior.

These 2 categories are constantly updated based on public interest. For example, if you want to target people who are interested in BMW cars, there are categories for BMW Series 3 series. You can select "Transport haghaidh for BMW" to target BMW owners.

When making these choices, Facebook will dynamically update your handmade manual. These ads can start with a default value of $ 15 per day, but you can change the amount of the dollar based on your budget and determine if the number of daily impressions your ads generate is sufficient. to convert them.

In some vertical and expensive articles, it can take 10,000 to 100,000 impressions before you can convert. But with 1.6 billion daily visitors, it doesn't cost you as much as possible to get paid search results to get enough visibility.

Try it for a few days and you'll see. Facebook also reports analyzes (called Léargais) when your ad has reached 550 impressions. He will tell% men, vs. woman, how old you are. You must use this data to refine your advertising campaigns for a better ROI. For example, if 1-5% of your impressions are from 68+, you can decide to remove them from your focus... Also, keep an eye on the Relevance score. It is a scale of 0-10. The higher the score, the better your targeting and the cheaper your clicks.

The starting point is a combination of good planning, keyword research, and market knowledge and experience.

Try it. If you don't do anything weird, you should get good results.

5 months ago

2019-06-14

You must focus on targeting; #1 - Tap into recent purchasing behavior among Facebook users. #2 - Get creative with ads. #3 - Nourish your leads and build loyalty with a Facebook custom audience. #4 - Expand your lookalike audience. #5 - Get super granular with layered targeting option.

5 months ago

2019-06-12

Hey, Can anybody tell me what are the main reasons my facebook ads are not converting as they have to?

5 months ago

Hello, I'm currently conducting conversion campaigns using two ad sets of LAAs. I'm getting really good results at around $ 26 CPM. I have not yet made a single conversion. The ad has been posted for two days and is considering killings. what Should I do?

5 months ago

2019-06-11

There are times that you never desire or want all advertisements running. Simple steps: Click"handle your advertisements" Under the"Delivery" column you'll find all of your active ads. Simply flip the switch under status to stop them. To get rid of, cancel or stop your fb adverts you can also check the box, click edit & edit all of the selected.

5 months ago

You can include expats or if the person is part of your custom audience through pixel or lookalike

5 months ago

Hello, Guys, I want to know if email marketing is still as powerful as it was in the last few years? If yes what is the best platform to consider?

5 months ago

2019-05-30

Caleb replied to what are LSI keywords?

The LSI keywords are keywords related to the keyword searched in search engines such as Google. In short, these are keywords related to the main term. They help in supporting content and give more context to both search engines and users. LSI is just an SEO term for related words, similar words or synonyms. For free tools that can help you find the right keywords for your targeted keywords, you can use the LSI Keyword Generator tool - find the right LSI keywords and long tails for search engine optimization, Niche Loggers or LSIGraph - although it can understand the relevant search terms key queries. Why is it worth using LSI keywords for SEO? Search engines - in particular, Google uses synonyms and other related terms to determine the content of your pages. This is called Latent Semantic Indexing (LSI). When the search engine contains keywords in the view, it looks for the context in the rest of the copy. For example, if the entry title is "Orange", you can write an article about fruits or colors. But if the search robot also finds the words "football", "Australia" and "Jersey", they can easily think that your site sells shirts for fans of the Australian national football team. Effective use of synonyms can facilitate the work of the search engine - this can improve your rankings.

5 months ago

2019-05-29

Need help I am looking for the best tool to find out weaknesses on on-page seo? Are there such tools available?

5 months ago

2019-05-28

Depends on the size. The best advice I could give is for the guys just starting out, and my advice would be to not get too caught up in tools, they are all comparable, pick one for each class and move on to get clients, and do the work they need. Back links: Majestic or, Ah refs Spider: Screaming Frog

5 months ago

2019-05-14

Do target marketing research, Go where your customers are and find out what they're talking about/discussing/complaining.

6 months ago

That depends either you are targeting cold or warm traffic.

6 months ago
Caleb favorited a reply
Caleb replied to Facebook Vs Instagram

Facebook has more engaging audience but the Instagram audience is cheaper than facebook

6 months ago
Caleb published Best Ecommerce Platform

Shopify, Woocommerce, or Magento any suggestions?

6 months ago

2019-05-03

What you will need is credibility. Let's assume you never have some experience, you desperately require authenticity. You may find that from experience or qualifications. I think, the perfect way to find credibility to crack into the universe of Facebook marketing, is to become certified with facebook.

6 months ago
Caleb published Facebook Marketing

Do you know any Facebook marketing campaigns to promote food products?

6 months ago

2019-05-02

What are some basic elements you can’t ignore while building an e-commerce website?

6 months ago

2019-08-02

AMP is not particularly for SEO but it has been recently included while dealing with the demand for responsive websites. Actually, it is googles way of reducing all the hassle for the webmasters/business owners that may possibly not have an idea or capital for a mobile-friendly site or program. Google AMP currently plays an important role for SEO as those websites who have Google AMP installed and therefore are after set tips, are obviously going to be much faster and more responsive and may not have a lot of laps predicated on internet or speed connection issues. This definitely boosts your search engine optimization ranking.

Hope this can help.


3 months ago

AMP is not particularly for SEO but it has been recently included while dealing with the demand for responsive websites. Actually, it is googles way of reducing all the hassle for the webmasters/business owners that may possibly not have an idea or capital for a mobile-friendly site or program. Google AMP currently plays an important role for SEO as those websites who have Google AMP installed and therefore are after set tips, are obviously going to be much faster and more responsive and may not have a lot of laps predicated on internet or speed connection issues. This definitely boosts your search engine optimization ranking.

Hope this can help.


3 months ago

2019-07-16

Here are some techniques you can use to leverage your upsell and cross-sell offers:

Get upgraded at a special discount: When you offer customers an upgrade, you expect them to pay more. What can be a more convincing reason why they should change to a superior yet more expensive upgrade?

Source and suggested tool: Boost Sales from Beeketing for WooCommerce

Everyone shopper needs the motivation to shop. So why you don’t give them that motivation? Gamify your offer the progress bar to motivate customers to add more to cart. This is another feature of Boost Sales app. 

I hope my answer will help you better understand the techniques.

Also, you can refer to this article for some actionable mind tricks with upselling and cross-selling that drive customers' actions and make them buy.


4 months ago

Yes, your $5 will be used up. 

A $5 budget where a single click can be much more than that - I believe Google would try to serve your ads. It would depend on the maximum bid you set. Even if you set it at $5 or more, you are likely to get a click every day, even with a poor Quality Score, another thing you are not aware of. Your ad would show more than likely at the bottom of the page, show very infrequently (impression share) due to the budget-bid settings and QS figures in that too.


4 months ago

2019-07-11

Website traffic through Desktop has more chances to convert it into leads because Responsive website can be accessed from all devices But We get full satisfaction when we check all about products. Which is possible only through PC.


4 months ago
Caleb favorited a reply

















4 months ago

Finding your Target audience is one of the most significant and the first thing you need to do while advertising online.

Having an insight into your specific target audience has a lot of benefits for your Ad campaigns as it helps to save your advertising cost and increase your advertising ROI.

There are so many ways to actually find your target audience depending on the platform you are using to advertise.

One of the most effective tools for finding your target audience which can be used online Facebook and also on other advertising platforms is Facebook Audience Insight.


4 months ago

Which CMS are you using? is it WordPress or custom? I recommend WordPress as it's easy to set up. as far as website structure it's very important for User experience purposes. The structure of your site should look like a pyramid with your homepage at the top, and some category pages beneath it and in the categories and subcategories, you should have some blog posts, pages or product pages.


4 months ago

2019-07-09

Lookalike audiences help you reach people who are similar to your current customers for fan acquisition, site registration, off-Facebook purchases, coupon claims and brand awareness.

They're able to get this data using a Facebook pixel that needs to be embedded in your website to track visitor activity.

What Facebook will do from there is analyze your Custom Audience list and create a new segment that is optimized based on either similarity or reach.

Think of it as a Facebook defining your audience based on all the data points they track (demographic data, user analytics, behavioral tendencies, etc.) and identifying other Facebook users with similar qualifications.

This is great for scaling your marketing efforts and reaching a much larger audience of people who are likely to find you relevant and, hopefully, engage with your post or take some kind of action like clicking through to a link you posted, Liking your page, etc.

Trackify X is the best Facebook Pixel App that helps you integrate multiple pixels and track all your events. 


4 months ago

2019-06-21

I am looking for some smart and the newest ways to increase organic traffic on a website? Do you know any? Does social media have to do anything with that?

4 months ago
Caleb favorited a reply

4 months ago

Simply advertising does not mean that brand success is equal. Ads should be strategically placed in front of the appropriate audience. You also know that in this era and era, advertising was not a thing of the past. The competition is more intense than ever, and consumers with niche interests in responding to your messages, and the means to reach them, are increasing. In many respects, it is an innovative time, an ingenious, tactical, and vibrant opportunity. In other respects, it is tough, overwhelming and competitive

Traditionally, media buyers must possess these three skills in order to effectively manage their ad campaigns:

  1. Networking: Media buyers must similarly establish, foster and maintain relationships with publishers and networks. Media buying is a highly competitive sport. Strong relationships can be very useful when securing a large number of ideal placements.
  2. Survey: Media buyers should always be aware of market trends. Identify new platforms, publishers, and networks to expand and expand your media buying campaign.
  3. Negotiations: Advertising campaigns are often conducted directly with the publisher or channel owner. Therefore, media buyers should have strong bargaining skills in order to conduct fair and profitable transactions.

So how do you set up your media buying strategy? What framework should an ad campaign follow?
Let's talk about a four-step process to establish, optimize and scale a good media buying campaign.

Identify Your Campaign Objective – why are you advertising and what would you like your advertising to achieve?  This can include reasons such as launching a new product or service, combat a competitor or generate sales with objectives generally broken down into 2 key areas -
  • Response – a measurable action such as buy, subscribe, enter
  • Brand Awareness – create an emotional reaction to your brand
Identify Your Target Market – recognize and build a profile of your primary market or key customer base.  This could involve identifying their common demographic profile, income group, and media habits.  You may consider a survey of your current customer base to identify some of these common profile markers.
 
Market Intelligence Collection-What is your competitor's business like? This will help you decide where and how to place your ad.
Define a Budget-There are several ways to determine your ad budget as much as possible from the percentage of net sales or forecasted sales. Your budget should take into account the actual media spending and costs to produce your advertising material.


Other Marketing Channels – you may have heard of the terms – paid, owned and earned media or 'POEM'. This is fairly new terminology but is a very established concept as it describes a broader marketing mix.

  • Paid – the paid advertising component of your marketing campaign
  • Owned – your website, sales collateral, internal processes, brand
  • Earned – press mentions/public relations, social media, joint ventures, branded content
Your paid media campaign should be run as a compliment and in conjunction with owned and earned media strategies.
Creative Message – this should fit with your pre-determined campaign objective.  If your objective is to generate response then a strong call to action or incentive to respond should be incorporated into your creative message.
Identify Media Channels – different media offers different features and benefits.  Having determined your target market, campaign objectives, budget and done your competitive homework you can now choose the media channels and market genres which match this criterion.
Request Media Kit Information From Relevant Media – particularly if this is the first campaign you may consider casting a wide net to make yourself familiar with all relevant media options.

  • MediaScope can help you find media options according to your identified media channels and easily contact and request media kits by connecting you directly with over 3,500 media options within multiple channels and market genres. 
Develop and Send Media Brief – once you’ve assessed media kits and developed a short list of media, you can develop and send a brief or request for proposal (RFP).
Schedule and Book Media – book or place advertising within media which best fits your brief.
Brief and Produce Creative – creative should meet material specifications supplied for each media
Traffic Material – send material with clear material insertion instructions including date of appearance.
Ensure Your Business is Ready – is your business, and everyone in it, fully prepared for the increased sales and inquiries you should attract through your well thought out paid advertising - owned and earned media - campaign?
Measure, Optimise & Report – ensure you’ve developed processes which allow you to identify which media type and media platform is generating your advertising’s response.  Depending on the medium used (ie digital media) you may be able to measure response and optimize your campaign in real time.

4 months ago

2019-06-18

Caleb favorited a reply

You can determine your target audience as part of creating advertisements. You also get options to choose for Age, Gender, Region (City, Country, Postcode) and Sales Options.

One of the most powerful functions of Targeting with Facebook is that you can target people based on their interests and behavior.

These 2 categories are constantly updated based on public interest. For example, if you want to target people who are interested in BMW cars, there are categories for BMW Series 3 series. You can select "Transport haghaidh for BMW" to target BMW owners.

When making these choices, Facebook will dynamically update your handmade manual. These ads can start with a default value of $ 15 per day, but you can change the amount of the dollar based on your budget and determine if the number of daily impressions your ads generate is sufficient. to convert them.

In some vertical and expensive articles, it can take 10,000 to 100,000 impressions before you can convert. But with 1.6 billion daily visitors, it doesn't cost you as much as possible to get paid search results to get enough visibility.

Try it for a few days and you'll see. Facebook also reports analyzes (called Léargais) when your ad has reached 550 impressions. He will tell% men, vs. woman, how old you are. You must use this data to refine your advertising campaigns for a better ROI. For example, if 1-5% of your impressions are from 68+, you can decide to remove them from your focus... Also, keep an eye on the Relevance score. It is a scale of 0-10. The higher the score, the better your targeting and the cheaper your clicks.

The starting point is a combination of good planning, keyword research, and market knowledge and experience.

Try it. If you don't do anything weird, you should get good results.

5 months ago

2019-06-14

You must focus on targeting; #1 - Tap into recent purchasing behavior among Facebook users. #2 - Get creative with ads. #3 - Nourish your leads and build loyalty with a Facebook custom audience. #4 - Expand your lookalike audience. #5 - Get super granular with layered targeting option.

5 months ago

2019-06-12

Hey, Can anybody tell me what are the main reasons my facebook ads are not converting as they have to?

5 months ago

Hello, I'm currently conducting conversion campaigns using two ad sets of LAAs. I'm getting really good results at around $ 26 CPM. I have not yet made a single conversion. The ad has been posted for two days and is considering killings. what Should I do?

5 months ago

2019-06-11

There are times that you never desire or want all advertisements running. Simple steps: Click"handle your advertisements" Under the"Delivery" column you'll find all of your active ads. Simply flip the switch under status to stop them. To get rid of, cancel or stop your fb adverts you can also check the box, click edit & edit all of the selected.

5 months ago

You can include expats or if the person is part of your custom audience through pixel or lookalike

5 months ago

Hello, Guys, I want to know if email marketing is still as powerful as it was in the last few years? If yes what is the best platform to consider?

5 months ago

2019-05-30

Caleb replied to what are LSI keywords?

The LSI keywords are keywords related to the keyword searched in search engines such as Google. In short, these are keywords related to the main term. They help in supporting content and give more context to both search engines and users. LSI is just an SEO term for related words, similar words or synonyms. For free tools that can help you find the right keywords for your targeted keywords, you can use the LSI Keyword Generator tool - find the right LSI keywords and long tails for search engine optimization, Niche Loggers or LSIGraph - although it can understand the relevant search terms key queries. Why is it worth using LSI keywords for SEO? Search engines - in particular, Google uses synonyms and other related terms to determine the content of your pages. This is called Latent Semantic Indexing (LSI). When the search engine contains keywords in the view, it looks for the context in the rest of the copy. For example, if the entry title is "Orange", you can write an article about fruits or colors. But if the search robot also finds the words "football", "Australia" and "Jersey", they can easily think that your site sells shirts for fans of the Australian national football team. Effective use of synonyms can facilitate the work of the search engine - this can improve your rankings.

5 months ago

2019-05-29

Need help I am looking for the best tool to find out weaknesses on on-page seo? Are there such tools available?

5 months ago

2019-05-28

Depends on the size. The best advice I could give is for the guys just starting out, and my advice would be to not get too caught up in tools, they are all comparable, pick one for each class and move on to get clients, and do the work they need. Back links: Majestic or, Ah refs Spider: Screaming Frog

5 months ago

2019-05-14

Do target marketing research, Go where your customers are and find out what they're talking about/discussing/complaining.

6 months ago

That depends either you are targeting cold or warm traffic.

6 months ago
Caleb favorited a reply
Caleb replied to Facebook Vs Instagram

Facebook has more engaging audience but the Instagram audience is cheaper than facebook

6 months ago
Caleb published Best Ecommerce Platform

Shopify, Woocommerce, or Magento any suggestions?

6 months ago

2019-05-03

What you will need is credibility. Let's assume you never have some experience, you desperately require authenticity. You may find that from experience or qualifications. I think, the perfect way to find credibility to crack into the universe of Facebook marketing, is to become certified with facebook.

6 months ago
Caleb published Facebook Marketing

Do you know any Facebook marketing campaigns to promote food products?

6 months ago

2019-05-02

What are some basic elements you can’t ignore while building an e-commerce website?

6 months ago

2019-08-02

AMP is not particularly for SEO but it has been recently included while dealing with the demand for responsive websites. Actually, it is googles way of reducing all the hassle for the webmasters/business owners that may possibly not have an idea or capital for a mobile-friendly site or program. Google AMP currently plays an important role for SEO as those websites who have Google AMP installed and therefore are after set tips, are obviously going to be much faster and more responsive and may not have a lot of laps predicated on internet or speed connection issues. This definitely boosts your search engine optimization ranking.

Hope this can help.


3 months ago

AMP is not particularly for SEO but it has been recently included while dealing with the demand for responsive websites. Actually, it is googles way of reducing all the hassle for the webmasters/business owners that may possibly not have an idea or capital for a mobile-friendly site or program. Google AMP currently plays an important role for SEO as those websites who have Google AMP installed and therefore are after set tips, are obviously going to be much faster and more responsive and may not have a lot of laps predicated on internet or speed connection issues. This definitely boosts your search engine optimization ranking.

Hope this can help.


3 months ago

2019-07-16

Here are some techniques you can use to leverage your upsell and cross-sell offers:

Get upgraded at a special discount: When you offer customers an upgrade, you expect them to pay more. What can be a more convincing reason why they should change to a superior yet more expensive upgrade?

Source and suggested tool: Boost Sales from Beeketing for WooCommerce

Everyone shopper needs the motivation to shop. So why you don’t give them that motivation? Gamify your offer the progress bar to motivate customers to add more to cart. This is another feature of Boost Sales app. 

I hope my answer will help you better understand the techniques.

Also, you can refer to this article for some actionable mind tricks with upselling and cross-selling that drive customers' actions and make them buy.


4 months ago

Yes, your $5 will be used up. 

A $5 budget where a single click can be much more than that - I believe Google would try to serve your ads. It would depend on the maximum bid you set. Even if you set it at $5 or more, you are likely to get a click every day, even with a poor Quality Score, another thing you are not aware of. Your ad would show more than likely at the bottom of the page, show very infrequently (impression share) due to the budget-bid settings and QS figures in that too.


4 months ago

2019-07-11

Website traffic through Desktop has more chances to convert it into leads because Responsive website can be accessed from all devices But We get full satisfaction when we check all about products. Which is possible only through PC.


4 months ago
Caleb favorited a reply

















4 months ago

Finding your Target audience is one of the most significant and the first thing you need to do while advertising online.

Having an insight into your specific target audience has a lot of benefits for your Ad campaigns as it helps to save your advertising cost and increase your advertising ROI.

There are so many ways to actually find your target audience depending on the platform you are using to advertise.

One of the most effective tools for finding your target audience which can be used online Facebook and also on other advertising platforms is Facebook Audience Insight.


4 months ago

Which CMS are you using? is it WordPress or custom? I recommend WordPress as it's easy to set up. as far as website structure it's very important for User experience purposes. The structure of your site should look like a pyramid with your homepage at the top, and some category pages beneath it and in the categories and subcategories, you should have some blog posts, pages or product pages.


4 months ago

2019-07-09

Lookalike audiences help you reach people who are similar to your current customers for fan acquisition, site registration, off-Facebook purchases, coupon claims and brand awareness.

They're able to get this data using a Facebook pixel that needs to be embedded in your website to track visitor activity.

What Facebook will do from there is analyze your Custom Audience list and create a new segment that is optimized based on either similarity or reach.

Think of it as a Facebook defining your audience based on all the data points they track (demographic data, user analytics, behavioral tendencies, etc.) and identifying other Facebook users with similar qualifications.

This is great for scaling your marketing efforts and reaching a much larger audience of people who are likely to find you relevant and, hopefully, engage with your post or take some kind of action like clicking through to a link you posted, Liking your page, etc.

Trackify X is the best Facebook Pixel App that helps you integrate multiple pixels and track all your events. 


4 months ago

2019-06-21

I am looking for some smart and the newest ways to increase organic traffic on a website? Do you know any? Does social media have to do anything with that?

4 months ago
Caleb favorited a reply

4 months ago

Simply advertising does not mean that brand success is equal. Ads should be strategically placed in front of the appropriate audience. You also know that in this era and era, advertising was not a thing of the past. The competition is more intense than ever, and consumers with niche interests in responding to your messages, and the means to reach them, are increasing. In many respects, it is an innovative time, an ingenious, tactical, and vibrant opportunity. In other respects, it is tough, overwhelming and competitive

Traditionally, media buyers must possess these three skills in order to effectively manage their ad campaigns:

  1. Networking: Media buyers must similarly establish, foster and maintain relationships with publishers and networks. Media buying is a highly competitive sport. Strong relationships can be very useful when securing a large number of ideal placements.
  2. Survey: Media buyers should always be aware of market trends. Identify new platforms, publishers, and networks to expand and expand your media buying campaign.
  3. Negotiations: Advertising campaigns are often conducted directly with the publisher or channel owner. Therefore, media buyers should have strong bargaining skills in order to conduct fair and profitable transactions.

So how do you set up your media buying strategy? What framework should an ad campaign follow?
Let's talk about a four-step process to establish, optimize and scale a good media buying campaign.

Identify Your Campaign Objective – why are you advertising and what would you like your advertising to achieve?  This can include reasons such as launching a new product or service, combat a competitor or generate sales with objectives generally broken down into 2 key areas -
  • Response – a measurable action such as buy, subscribe, enter
  • Brand Awareness – create an emotional reaction to your brand
Identify Your Target Market – recognize and build a profile of your primary market or key customer base.  This could involve identifying their common demographic profile, income group, and media habits.  You may consider a survey of your current customer base to identify some of these common profile markers.
 
Market Intelligence Collection-What is your competitor's business like? This will help you decide where and how to place your ad.
Define a Budget-There are several ways to determine your ad budget as much as possible from the percentage of net sales or forecasted sales. Your budget should take into account the actual media spending and costs to produce your advertising material.


Other Marketing Channels – you may have heard of the terms – paid, owned and earned media or 'POEM'. This is fairly new terminology but is a very established concept as it describes a broader marketing mix.

  • Paid – the paid advertising component of your marketing campaign
  • Owned – your website, sales collateral, internal processes, brand
  • Earned – press mentions/public relations, social media, joint ventures, branded content
Your paid media campaign should be run as a compliment and in conjunction with owned and earned media strategies.
Creative Message – this should fit with your pre-determined campaign objective.  If your objective is to generate response then a strong call to action or incentive to respond should be incorporated into your creative message.
Identify Media Channels – different media offers different features and benefits.  Having determined your target market, campaign objectives, budget and done your competitive homework you can now choose the media channels and market genres which match this criterion.
Request Media Kit Information From Relevant Media – particularly if this is the first campaign you may consider casting a wide net to make yourself familiar with all relevant media options.

  • MediaScope can help you find media options according to your identified media channels and easily contact and request media kits by connecting you directly with over 3,500 media options within multiple channels and market genres. 
Develop and Send Media Brief – once you’ve assessed media kits and developed a short list of media, you can develop and send a brief or request for proposal (RFP).
Schedule and Book Media – book or place advertising within media which best fits your brief.
Brief and Produce Creative – creative should meet material specifications supplied for each media
Traffic Material – send material with clear material insertion instructions including date of appearance.
Ensure Your Business is Ready – is your business, and everyone in it, fully prepared for the increased sales and inquiries you should attract through your well thought out paid advertising - owned and earned media - campaign?
Measure, Optimise & Report – ensure you’ve developed processes which allow you to identify which media type and media platform is generating your advertising’s response.  Depending on the medium used (ie digital media) you may be able to measure response and optimize your campaign in real time.

4 months ago

2019-06-18

Caleb favorited a reply

You can determine your target audience as part of creating advertisements. You also get options to choose for Age, Gender, Region (City, Country, Postcode) and Sales Options.

One of the most powerful functions of Targeting with Facebook is that you can target people based on their interests and behavior.

These 2 categories are constantly updated based on public interest. For example, if you want to target people who are interested in BMW cars, there are categories for BMW Series 3 series. You can select "Transport haghaidh for BMW" to target BMW owners.

When making these choices, Facebook will dynamically update your handmade manual. These ads can start with a default value of $ 15 per day, but you can change the amount of the dollar based on your budget and determine if the number of daily impressions your ads generate is sufficient. to convert them.

In some vertical and expensive articles, it can take 10,000 to 100,000 impressions before you can convert. But with 1.6 billion daily visitors, it doesn't cost you as much as possible to get paid search results to get enough visibility.

Try it for a few days and you'll see. Facebook also reports analyzes (called Léargais) when your ad has reached 550 impressions. He will tell% men, vs. woman, how old you are. You must use this data to refine your advertising campaigns for a better ROI. For example, if 1-5% of your impressions are from 68+, you can decide to remove them from your focus... Also, keep an eye on the Relevance score. It is a scale of 0-10. The higher the score, the better your targeting and the cheaper your clicks.

The starting point is a combination of good planning, keyword research, and market knowledge and experience.

Try it. If you don't do anything weird, you should get good results.

5 months ago

2019-06-14

You must focus on targeting; #1 - Tap into recent purchasing behavior among Facebook users. #2 - Get creative with ads. #3 - Nourish your leads and build loyalty with a Facebook custom audience. #4 - Expand your lookalike audience. #5 - Get super granular with layered targeting option.

5 months ago

2019-06-12

Hey, Can anybody tell me what are the main reasons my facebook ads are not converting as they have to?

5 months ago

Hello, I'm currently conducting conversion campaigns using two ad sets of LAAs. I'm getting really good results at around $ 26 CPM. I have not yet made a single conversion. The ad has been posted for two days and is considering killings. what Should I do?

5 months ago

2019-06-11

There are times that you never desire or want all advertisements running. Simple steps: Click"handle your advertisements" Under the"Delivery" column you'll find all of your active ads. Simply flip the switch under status to stop them. To get rid of, cancel or stop your fb adverts you can also check the box, click edit & edit all of the selected.

5 months ago

You can include expats or if the person is part of your custom audience through pixel or lookalike

5 months ago

Hello, Guys, I want to know if email marketing is still as powerful as it was in the last few years? If yes what is the best platform to consider?

5 months ago

2019-05-30

Caleb replied to what are LSI keywords?

The LSI keywords are keywords related to the keyword searched in search engines such as Google. In short, these are keywords related to the main term. They help in supporting content and give more context to both search engines and users. LSI is just an SEO term for related words, similar words or synonyms. For free tools that can help you find the right keywords for your targeted keywords, you can use the LSI Keyword Generator tool - find the right LSI keywords and long tails for search engine optimization, Niche Loggers or LSIGraph - although it can understand the relevant search terms key queries. Why is it worth using LSI keywords for SEO? Search engines - in particular, Google uses synonyms and other related terms to determine the content of your pages. This is called Latent Semantic Indexing (LSI). When the search engine contains keywords in the view, it looks for the context in the rest of the copy. For example, if the entry title is "Orange", you can write an article about fruits or colors. But if the search robot also finds the words "football", "Australia" and "Jersey", they can easily think that your site sells shirts for fans of the Australian national football team. Effective use of synonyms can facilitate the work of the search engine - this can improve your rankings.

5 months ago

2019-05-29

Need help I am looking for the best tool to find out weaknesses on on-page seo? Are there such tools available?

5 months ago

2019-05-28

Depends on the size. The best advice I could give is for the guys just starting out, and my advice would be to not get too caught up in tools, they are all comparable, pick one for each class and move on to get clients, and do the work they need. Back links: Majestic or, Ah refs Spider: Screaming Frog

5 months ago

2019-05-14

Do target marketing research, Go where your customers are and find out what they're talking about/discussing/complaining.

6 months ago

That depends either you are targeting cold or warm traffic.

6 months ago
Caleb favorited a reply
Caleb replied to Facebook Vs Instagram

Facebook has more engaging audience but the Instagram audience is cheaper than facebook

6 months ago
Caleb published Best Ecommerce Platform

Shopify, Woocommerce, or Magento any suggestions?

6 months ago

2019-05-03

What you will need is credibility. Let's assume you never have some experience, you desperately require authenticity. You may find that from experience or qualifications. I think, the perfect way to find credibility to crack into the universe of Facebook marketing, is to become certified with facebook.

6 months ago
Caleb published Facebook Marketing

Do you know any Facebook marketing campaigns to promote food products?

6 months ago

2019-05-02

What are some basic elements you can’t ignore while building an e-commerce website?

6 months ago

2019-08-02

AMP is not particularly for SEO but it has been recently included while dealing with the demand for responsive websites. Actually, it is googles way of reducing all the hassle for the webmasters/business owners that may possibly not have an idea or capital for a mobile-friendly site or program. Google AMP currently plays an important role for SEO as those websites who have Google AMP installed and therefore are after set tips, are obviously going to be much faster and more responsive and may not have a lot of laps predicated on internet or speed connection issues. This definitely boosts your search engine optimization ranking.

Hope this can help.


3 months ago

AMP is not particularly for SEO but it has been recently included while dealing with the demand for responsive websites. Actually, it is googles way of reducing all the hassle for the webmasters/business owners that may possibly not have an idea or capital for a mobile-friendly site or program. Google AMP currently plays an important role for SEO as those websites who have Google AMP installed and therefore are after set tips, are obviously going to be much faster and more responsive and may not have a lot of laps predicated on internet or speed connection issues. This definitely boosts your search engine optimization ranking.

Hope this can help.


3 months ago

2019-07-16

Here are some techniques you can use to leverage your upsell and cross-sell offers:

Get upgraded at a special discount: When you offer customers an upgrade, you expect them to pay more. What can be a more convincing reason why they should change to a superior yet more expensive upgrade?

Source and suggested tool: Boost Sales from Beeketing for WooCommerce

Everyone shopper needs the motivation to shop. So why you don’t give them that motivation? Gamify your offer the progress bar to motivate customers to add more to cart. This is another feature of Boost Sales app. 

I hope my answer will help you better understand the techniques.

Also, you can refer to this article for some actionable mind tricks with upselling and cross-selling that drive customers' actions and make them buy.


4 months ago

Yes, your $5 will be used up. 

A $5 budget where a single click can be much more than that - I believe Google would try to serve your ads. It would depend on the maximum bid you set. Even if you set it at $5 or more, you are likely to get a click every day, even with a poor Quality Score, another thing you are not aware of. Your ad would show more than likely at the bottom of the page, show very infrequently (impression share) due to the budget-bid settings and QS figures in that too.


4 months ago

2019-07-11

Website traffic through Desktop has more chances to convert it into leads because Responsive website can be accessed from all devices But We get full satisfaction when we check all about products. Which is possible only through PC.


4 months ago
Caleb favorited a reply

















4 months ago

Finding your Target audience is one of the most significant and the first thing you need to do while advertising online.

Having an insight into your specific target audience has a lot of benefits for your Ad campaigns as it helps to save your advertising cost and increase your advertising ROI.

There are so many ways to actually find your target audience depending on the platform you are using to advertise.

One of the most effective tools for finding your target audience which can be used online Facebook and also on other advertising platforms is Facebook Audience Insight.


4 months ago

Which CMS are you using? is it WordPress or custom? I recommend WordPress as it's easy to set up. as far as website structure it's very important for User experience purposes. The structure of your site should look like a pyramid with your homepage at the top, and some category pages beneath it and in the categories and subcategories, you should have some blog posts, pages or product pages.


4 months ago

2019-07-09

Lookalike audiences help you reach people who are similar to your current customers for fan acquisition, site registration, off-Facebook purchases, coupon claims and brand awareness.

They're able to get this data using a Facebook pixel that needs to be embedded in your website to track visitor activity.

What Facebook will do from there is analyze your Custom Audience list and create a new segment that is optimized based on either similarity or reach.

Think of it as a Facebook defining your audience based on all the data points they track (demographic data, user analytics, behavioral tendencies, etc.) and identifying other Facebook users with similar qualifications.

This is great for scaling your marketing efforts and reaching a much larger audience of people who are likely to find you relevant and, hopefully, engage with your post or take some kind of action like clicking through to a link you posted, Liking your page, etc.

Trackify X is the best Facebook Pixel App that helps you integrate multiple pixels and track all your events. 


4 months ago

2019-06-21

I am looking for some smart and the newest ways to increase organic traffic on a website? Do you know any? Does social media have to do anything with that?

4 months ago
Caleb favorited a reply

4 months ago

Simply advertising does not mean that brand success is equal. Ads should be strategically placed in front of the appropriate audience. You also know that in this era and era, advertising was not a thing of the past. The competition is more intense than ever, and consumers with niche interests in responding to your messages, and the means to reach them, are increasing. In many respects, it is an innovative time, an ingenious, tactical, and vibrant opportunity. In other respects, it is tough, overwhelming and competitive

Traditionally, media buyers must possess these three skills in order to effectively manage their ad campaigns:

  1. Networking: Media buyers must similarly establish, foster and maintain relationships with publishers and networks. Media buying is a highly competitive sport. Strong relationships can be very useful when securing a large number of ideal placements.
  2. Survey: Media buyers should always be aware of market trends. Identify new platforms, publishers, and networks to expand and expand your media buying campaign.
  3. Negotiations: Advertising campaigns are often conducted directly with the publisher or channel owner. Therefore, media buyers should have strong bargaining skills in order to conduct fair and profitable transactions.

So how do you set up your media buying strategy? What framework should an ad campaign follow?
Let's talk about a four-step process to establish, optimize and scale a good media buying campaign.

Identify Your Campaign Objective – why are you advertising and what would you like your advertising to achieve?  This can include reasons such as launching a new product or service, combat a competitor or generate sales with objectives generally broken down into 2 key areas -
  • Response – a measurable action such as buy, subscribe, enter
  • Brand Awareness – create an emotional reaction to your brand
Identify Your Target Market – recognize and build a profile of your primary market or key customer base.  This could involve identifying their common demographic profile, income group, and media habits.  You may consider a survey of your current customer base to identify some of these common profile markers.
 
Market Intelligence Collection-What is your competitor's business like? This will help you decide where and how to place your ad.
Define a Budget-There are several ways to determine your ad budget as much as possible from the percentage of net sales or forecasted sales. Your budget should take into account the actual media spending and costs to produce your advertising material.


Other Marketing Channels – you may have heard of the terms – paid, owned and earned media or 'POEM'. This is fairly new terminology but is a very established concept as it describes a broader marketing mix.

  • Paid – the paid advertising component of your marketing campaign
  • Owned – your website, sales collateral, internal processes, brand
  • Earned – press mentions/public relations, social media, joint ventures, branded content
Your paid media campaign should be run as a compliment and in conjunction with owned and earned media strategies.
Creative Message – this should fit with your pre-determined campaign objective.  If your objective is to generate response then a strong call to action or incentive to respond should be incorporated into your creative message.
Identify Media Channels – different media offers different features and benefits.  Having determined your target market, campaign objectives, budget and done your competitive homework you can now choose the media channels and market genres which match this criterion.
Request Media Kit Information From Relevant Media – particularly if this is the first campaign you may consider casting a wide net to make yourself familiar with all relevant media options.

  • MediaScope can help you find media options according to your identified media channels and easily contact and request media kits by connecting you directly with over 3,500 media options within multiple channels and market genres. 
Develop and Send Media Brief – once you’ve assessed media kits and developed a short list of media, you can develop and send a brief or request for proposal (RFP).
Schedule and Book Media – book or place advertising within media which best fits your brief.
Brief and Produce Creative – creative should meet material specifications supplied for each media
Traffic Material – send material with clear material insertion instructions including date of appearance.
Ensure Your Business is Ready – is your business, and everyone in it, fully prepared for the increased sales and inquiries you should attract through your well thought out paid advertising - owned and earned media - campaign?
Measure, Optimise & Report – ensure you’ve developed processes which allow you to identify which media type and media platform is generating your advertising’s response.  Depending on the medium used (ie digital media) you may be able to measure response and optimize your campaign in real time.

4 months ago

2019-06-18

Caleb favorited a reply

You can determine your target audience as part of creating advertisements. You also get options to choose for Age, Gender, Region (City, Country, Postcode) and Sales Options.

One of the most powerful functions of Targeting with Facebook is that you can target people based on their interests and behavior.

These 2 categories are constantly updated based on public interest. For example, if you want to target people who are interested in BMW cars, there are categories for BMW Series 3 series. You can select "Transport haghaidh for BMW" to target BMW owners.

When making these choices, Facebook will dynamically update your handmade manual. These ads can start with a default value of $ 15 per day, but you can change the amount of the dollar based on your budget and determine if the number of daily impressions your ads generate is sufficient. to convert them.

In some vertical and expensive articles, it can take 10,000 to 100,000 impressions before you can convert. But with 1.6 billion daily visitors, it doesn't cost you as much as possible to get paid search results to get enough visibility.

Try it for a few days and you'll see. Facebook also reports analyzes (called Léargais) when your ad has reached 550 impressions. He will tell% men, vs. woman, how old you are. You must use this data to refine your advertising campaigns for a better ROI. For example, if 1-5% of your impressions are from 68+, you can decide to remove them from your focus... Also, keep an eye on the Relevance score. It is a scale of 0-10. The higher the score, the better your targeting and the cheaper your clicks.

The starting point is a combination of good planning, keyword research, and market knowledge and experience.

Try it. If you don't do anything weird, you should get good results.

5 months ago

2019-06-14

You must focus on targeting; #1 - Tap into recent purchasing behavior among Facebook users. #2 - Get creative with ads. #3 - Nourish your leads and build loyalty with a Facebook custom audience. #4 - Expand your lookalike audience. #5 - Get super granular with layered targeting option.

5 months ago

2019-06-12

Hey, Can anybody tell me what are the main reasons my facebook ads are not converting as they have to?

5 months ago

Hello, I'm currently conducting conversion campaigns using two ad sets of LAAs. I'm getting really good results at around $ 26 CPM. I have not yet made a single conversion. The ad has been posted for two days and is considering killings. what Should I do?

5 months ago

2019-06-11

There are times that you never desire or want all advertisements running. Simple steps: Click"handle your advertisements" Under the"Delivery" column you'll find all of your active ads. Simply flip the switch under status to stop them. To get rid of, cancel or stop your fb adverts you can also check the box, click edit & edit all of the selected.

5 months ago

You can include expats or if the person is part of your custom audience through pixel or lookalike

5 months ago

Hello, Guys, I want to know if email marketing is still as powerful as it was in the last few years? If yes what is the best platform to consider?

5 months ago

2019-05-30

Caleb replied to what are LSI keywords?

The LSI keywords are keywords related to the keyword searched in search engines such as Google. In short, these are keywords related to the main term. They help in supporting content and give more context to both search engines and users. LSI is just an SEO term for related words, similar words or synonyms. For free tools that can help you find the right keywords for your targeted keywords, you can use the LSI Keyword Generator tool - find the right LSI keywords and long tails for search engine optimization, Niche Loggers or LSIGraph - although it can understand the relevant search terms key queries. Why is it worth using LSI keywords for SEO? Search engines - in particular, Google uses synonyms and other related terms to determine the content of your pages. This is called Latent Semantic Indexing (LSI). When the search engine contains keywords in the view, it looks for the context in the rest of the copy. For example, if the entry title is "Orange", you can write an article about fruits or colors. But if the search robot also finds the words "football", "Australia" and "Jersey", they can easily think that your site sells shirts for fans of the Australian national football team. Effective use of synonyms can facilitate the work of the search engine - this can improve your rankings.

5 months ago

2019-05-29

Need help I am looking for the best tool to find out weaknesses on on-page seo? Are there such tools available?

5 months ago

2019-05-28

Depends on the size. The best advice I could give is for the guys just starting out, and my advice would be to not get too caught up in tools, they are all comparable, pick one for each class and move on to get clients, and do the work they need. Back links: Majestic or, Ah refs Spider: Screaming Frog

5 months ago

2019-05-14

Do target marketing research, Go where your customers are and find out what they're talking about/discussing/complaining.

6 months ago

That depends either you are targeting cold or warm traffic.

6 months ago
Caleb favorited a reply
Caleb replied to Facebook Vs Instagram

Facebook has more engaging audience but the Instagram audience is cheaper than facebook

6 months ago
Caleb published Best Ecommerce Platform

Shopify, Woocommerce, or Magento any suggestions?

6 months ago

2019-05-03

What you will need is credibility. Let's assume you never have some experience, you desperately require authenticity. You may find that from experience or qualifications. I think, the perfect way to find credibility to crack into the universe of Facebook marketing, is to become certified with facebook.

6 months ago
Caleb published Facebook Marketing

Do you know any Facebook marketing campaigns to promote food products?

6 months ago

2019-05-02

What are some basic elements you can’t ignore while building an e-commerce website?

6 months ago

2019-08-02

AMP is not particularly for SEO but it has been recently included while dealing with the demand for responsive websites. Actually, it is googles way of reducing all the hassle for the webmasters/business owners that may possibly not have an idea or capital for a mobile-friendly site or program. Google AMP currently plays an important role for SEO as those websites who have Google AMP installed and therefore are after set tips, are obviously going to be much faster and more responsive and may not have a lot of laps predicated on internet or speed connection issues. This definitely boosts your search engine optimization ranking.

Hope this can help.


3 months ago

AMP is not particularly for SEO but it has been recently included while dealing with the demand for responsive websites. Actually, it is googles way of reducing all the hassle for the webmasters/business owners that may possibly not have an idea or capital for a mobile-friendly site or program. Google AMP currently plays an important role for SEO as those websites who have Google AMP installed and therefore are after set tips, are obviously going to be much faster and more responsive and may not have a lot of laps predicated on internet or speed connection issues. This definitely boosts your search engine optimization ranking.

Hope this can help.


3 months ago

2019-07-16

Here are some techniques you can use to leverage your upsell and cross-sell offers:

Get upgraded at a special discount: When you offer customers an upgrade, you expect them to pay more. What can be a more convincing reason why they should change to a superior yet more expensive upgrade?

Source and suggested tool: Boost Sales from Beeketing for WooCommerce

Everyone shopper needs the motivation to shop. So why you don’t give them that motivation? Gamify your offer the progress bar to motivate customers to add more to cart. This is another feature of Boost Sales app. 

I hope my answer will help you better understand the techniques.

Also, you can refer to this article for some actionable mind tricks with upselling and cross-selling that drive customers' actions and make them buy.


4 months ago

Yes, your $5 will be used up. 

A $5 budget where a single click can be much more than that - I believe Google would try to serve your ads. It would depend on the maximum bid you set. Even if you set it at $5 or more, you are likely to get a click every day, even with a poor Quality Score, another thing you are not aware of. Your ad would show more than likely at the bottom of the page, show very infrequently (impression share) due to the budget-bid settings and QS figures in that too.


4 months ago

2019-07-11

Website traffic through Desktop has more chances to convert it into leads because Responsive website can be accessed from all devices But We get full satisfaction when we check all about products. Which is possible only through PC.


4 months ago
Caleb favorited a reply

















4 months ago

Finding your Target audience is one of the most significant and the first thing you need to do while advertising online.

Having an insight into your specific target audience has a lot of benefits for your Ad campaigns as it helps to save your advertising cost and increase your advertising ROI.

There are so many ways to actually find your target audience depending on the platform you are using to advertise.

One of the most effective tools for finding your target audience which can be used online Facebook and also on other advertising platforms is Facebook Audience Insight.


4 months ago

Which CMS are you using? is it WordPress or custom? I recommend WordPress as it's easy to set up. as far as website structure it's very important for User experience purposes. The structure of your site should look like a pyramid with your homepage at the top, and some category pages beneath it and in the categories and subcategories, you should have some blog posts, pages or product pages.


4 months ago

2019-07-09

Lookalike audiences help you reach people who are similar to your current customers for fan acquisition, site registration, off-Facebook purchases, coupon claims and brand awareness.

They're able to get this data using a Facebook pixel that needs to be embedded in your website to track visitor activity.

What Facebook will do from there is analyze your Custom Audience list and create a new segment that is optimized based on either similarity or reach.

Think of it as a Facebook defining your audience based on all the data points they track (demographic data, user analytics, behavioral tendencies, etc.) and identifying other Facebook users with similar qualifications.

This is great for scaling your marketing efforts and reaching a much larger audience of people who are likely to find you relevant and, hopefully, engage with your post or take some kind of action like clicking through to a link you posted, Liking your page, etc.

Trackify X is the best Facebook Pixel App that helps you integrate multiple pixels and track all your events. 


4 months ago

2019-06-21

I am looking for some smart and the newest ways to increase organic traffic on a website? Do you know any? Does social media have to do anything with that?

4 months ago
Caleb favorited a reply

4 months ago

Simply advertising does not mean that brand success is equal. Ads should be strategically placed in front of the appropriate audience. You also know that in this era and era, advertising was not a thing of the past. The competition is more intense than ever, and consumers with niche interests in responding to your messages, and the means to reach them, are increasing. In many respects, it is an innovative time, an ingenious, tactical, and vibrant opportunity. In other respects, it is tough, overwhelming and competitive

Traditionally, media buyers must possess these three skills in order to effectively manage their ad campaigns:

  1. Networking: Media buyers must similarly establish, foster and maintain relationships with publishers and networks. Media buying is a highly competitive sport. Strong relationships can be very useful when securing a large number of ideal placements.
  2. Survey: Media buyers should always be aware of market trends. Identify new platforms, publishers, and networks to expand and expand your media buying campaign.
  3. Negotiations: Advertising campaigns are often conducted directly with the publisher or channel owner. Therefore, media buyers should have strong bargaining skills in order to conduct fair and profitable transactions.

So how do you set up your media buying strategy? What framework should an ad campaign follow?
Let's talk about a four-step process to establish, optimize and scale a good media buying campaign.

Identify Your Campaign Objective – why are you advertising and what would you like your advertising to achieve?  This can include reasons such as launching a new product or service, combat a competitor or generate sales with objectives generally broken down into 2 key areas -
  • Response – a measurable action such as buy, subscribe, enter
  • Brand Awareness – create an emotional reaction to your brand
Identify Your Target Market – recognize and build a profile of your primary market or key customer base.  This could involve identifying their common demographic profile, income group, and media habits.  You may consider a survey of your current customer base to identify some of these common profile markers.
 
Market Intelligence Collection-What is your competitor's business like? This will help you decide where and how to place your ad.
Define a Budget-There are several ways to determine your ad budget as much as possible from the percentage of net sales or forecasted sales. Your budget should take into account the actual media spending and costs to produce your advertising material.


Other Marketing Channels – you may have heard of the terms – paid, owned and earned media or 'POEM'. This is fairly new terminology but is a very established concept as it describes a broader marketing mix.

  • Paid – the paid advertising component of your marketing campaign
  • Owned – your website, sales collateral, internal processes, brand
  • Earned – press mentions/public relations, social media, joint ventures, branded content
Your paid media campaign should be run as a compliment and in conjunction with owned and earned media strategies.
Creative Message – this should fit with your pre-determined campaign objective.  If your objective is to generate response then a strong call to action or incentive to respond should be incorporated into your creative message.
Identify Media Channels – different media offers different features and benefits.  Having determined your target market, campaign objectives, budget and done your competitive homework you can now choose the media channels and market genres which match this criterion.
Request Media Kit Information From Relevant Media – particularly if this is the first campaign you may consider casting a wide net to make yourself familiar with all relevant media options.

  • MediaScope can help you find media options according to your identified media channels and easily contact and request media kits by connecting you directly with over 3,500 media options within multiple channels and market genres. 
Develop and Send Media Brief – once you’ve assessed media kits and developed a short list of media, you can develop and send a brief or request for proposal (RFP).
Schedule and Book Media – book or place advertising within media which best fits your brief.
Brief and Produce Creative – creative should meet material specifications supplied for each media
Traffic Material – send material with clear material insertion instructions including date of appearance.
Ensure Your Business is Ready – is your business, and everyone in it, fully prepared for the increased sales and inquiries you should attract through your well thought out paid advertising - owned and earned media - campaign?
Measure, Optimise & Report – ensure you’ve developed processes which allow you to identify which media type and media platform is generating your advertising’s response.  Depending on the medium used (ie digital media) you may be able to measure response and optimize your campaign in real time.

4 months ago

2019-06-18

Caleb favorited a reply

You can determine your target audience as part of creating advertisements. You also get options to choose for Age, Gender, Region (City, Country, Postcode) and Sales Options.

One of the most powerful functions of Targeting with Facebook is that you can target people based on their interests and behavior.

These 2 categories are constantly updated based on public interest. For example, if you want to target people who are interested in BMW cars, there are categories for BMW Series 3 series. You can select "Transport haghaidh for BMW" to target BMW owners.

When making these choices, Facebook will dynamically update your handmade manual. These ads can start with a default value of $ 15 per day, but you can change the amount of the dollar based on your budget and determine if the number of daily impressions your ads generate is sufficient. to convert them.

In some vertical and expensive articles, it can take 10,000 to 100,000 impressions before you can convert. But with 1.6 billion daily visitors, it doesn't cost you as much as possible to get paid search results to get enough visibility.

Try it for a few days and you'll see. Facebook also reports analyzes (called Léargais) when your ad has reached 550 impressions. He will tell% men, vs. woman, how old you are. You must use this data to refine your advertising campaigns for a better ROI. For example, if 1-5% of your impressions are from 68+, you can decide to remove them from your focus... Also, keep an eye on the Relevance score. It is a scale of 0-10. The higher the score, the better your targeting and the cheaper your clicks.

The starting point is a combination of good planning, keyword research, and market knowledge and experience.

Try it. If you don't do anything weird, you should get good results.

5 months ago

2019-06-14

You must focus on targeting; #1 - Tap into recent purchasing behavior among Facebook users. #2 - Get creative with ads. #3 - Nourish your leads and build loyalty with a Facebook custom audience. #4 - Expand your lookalike audience. #5 - Get super granular with layered targeting option.

5 months ago

2019-06-12

Hey, Can anybody tell me what are the main reasons my facebook ads are not converting as they have to?

5 months ago

Hello, I'm currently conducting conversion campaigns using two ad sets of LAAs. I'm getting really good results at around $ 26 CPM. I have not yet made a single conversion. The ad has been posted for two days and is considering killings. what Should I do?

5 months ago

2019-06-11

There are times that you never desire or want all advertisements running. Simple steps: Click"handle your advertisements" Under the"Delivery" column you'll find all of your active ads. Simply flip the switch under status to stop them. To get rid of, cancel or stop your fb adverts you can also check the box, click edit & edit all of the selected.

5 months ago

You can include expats or if the person is part of your custom audience through pixel or lookalike

5 months ago

Hello, Guys, I want to know if email marketing is still as powerful as it was in the last few years? If yes what is the best platform to consider?

5 months ago

2019-05-30

Caleb replied to what are LSI keywords?

The LSI keywords are keywords related to the keyword searched in search engines such as Google. In short, these are keywords related to the main term. They help in supporting content and give more context to both search engines and users. LSI is just an SEO term for related words, similar words or synonyms. For free tools that can help you find the right keywords for your targeted keywords, you can use the LSI Keyword Generator tool - find the right LSI keywords and long tails for search engine optimization, Niche Loggers or LSIGraph - although it can understand the relevant search terms key queries. Why is it worth using LSI keywords for SEO? Search engines - in particular, Google uses synonyms and other related terms to determine the content of your pages. This is called Latent Semantic Indexing (LSI). When the search engine contains keywords in the view, it looks for the context in the rest of the copy. For example, if the entry title is "Orange", you can write an article about fruits or colors. But if the search robot also finds the words "football", "Australia" and "Jersey", they can easily think that your site sells shirts for fans of the Australian national football team. Effective use of synonyms can facilitate the work of the search engine - this can improve your rankings.

5 months ago

2019-05-29

Need help I am looking for the best tool to find out weaknesses on on-page seo? Are there such tools available?

5 months ago

2019-05-28

Depends on the size. The best advice I could give is for the guys just starting out, and my advice would be to not get too caught up in tools, they are all comparable, pick one for each class and move on to get clients, and do the work they need. Back links: Majestic or, Ah refs Spider: Screaming Frog

5 months ago

2019-05-14

Do target marketing research, Go where your customers are and find out what they're talking about/discussing/complaining.

6 months ago

That depends either you are targeting cold or warm traffic.

6 months ago
Caleb favorited a reply
Caleb replied to Facebook Vs Instagram

Facebook has more engaging audience but the Instagram audience is cheaper than facebook

6 months ago
Caleb published Best Ecommerce Platform

Shopify, Woocommerce, or Magento any suggestions?

6 months ago

2019-05-03

What you will need is credibility. Let's assume you never have some experience, you desperately require authenticity. You may find that from experience or qualifications. I think, the perfect way to find credibility to crack into the universe of Facebook marketing, is to become certified with facebook.

6 months ago
Caleb published Facebook Marketing

Do you know any Facebook marketing campaigns to promote food products?

6 months ago

2019-05-02

What are some basic elements you can’t ignore while building an e-commerce website?

6 months ago

2019-08-02

AMP is not particularly for SEO but it has been recently included while dealing with the demand for responsive websites. Actually, it is googles way of reducing all the hassle for the webmasters/business owners that may possibly not have an idea or capital for a mobile-friendly site or program. Google AMP currently plays an important role for SEO as those websites who have Google AMP installed and therefore are after set tips, are obviously going to be much faster and more responsive and may not have a lot of laps predicated on internet or speed connection issues. This definitely boosts your search engine optimization ranking.

Hope this can help.


3 months ago

AMP is not particularly for SEO but it has been recently included while dealing with the demand for responsive websites. Actually, it is googles way of reducing all the hassle for the webmasters/business owners that may possibly not have an idea or capital for a mobile-friendly site or program. Google AMP currently plays an important role for SEO as those websites who have Google AMP installed and therefore are after set tips, are obviously going to be much faster and more responsive and may not have a lot of laps predicated on internet or speed connection issues. This definitely boosts your search engine optimization ranking.

Hope this can help.


3 months ago

2019-07-16

Here are some techniques you can use to leverage your upsell and cross-sell offers:

Get upgraded at a special discount: When you offer customers an upgrade, you expect them to pay more. What can be a more convincing reason why they should change to a superior yet more expensive upgrade?

Source and suggested tool: Boost Sales from Beeketing for WooCommerce

Everyone shopper needs the motivation to shop. So why you don’t give them that motivation? Gamify your offer the progress bar to motivate customers to add more to cart. This is another feature of Boost Sales app. 

I hope my answer will help you better understand the techniques.

Also, you can refer to this article for some actionable mind tricks with upselling and cross-selling that drive customers' actions and make them buy.


4 months ago

Yes, your $5 will be used up. 

A $5 budget where a single click can be much more than that - I believe Google would try to serve your ads. It would depend on the maximum bid you set. Even if you set it at $5 or more, you are likely to get a click every day, even with a poor Quality Score, another thing you are not aware of. Your ad would show more than likely at the bottom of the page, show very infrequently (impression share) due to the budget-bid settings and QS figures in that too.


4 months ago

2019-07-11

Website traffic through Desktop has more chances to convert it into leads because Responsive website can be accessed from all devices But We get full satisfaction when we check all about products. Which is possible only through PC.


4 months ago
Caleb favorited a reply

















4 months ago

Finding your Target audience is one of the most significant and the first thing you need to do while advertising online.

Having an insight into your specific target audience has a lot of benefits for your Ad campaigns as it helps to save your advertising cost and increase your advertising ROI.

There are so many ways to actually find your target audience depending on the platform you are using to advertise.

One of the most effective tools for finding your target audience which can be used online Facebook and also on other advertising platforms is Facebook Audience Insight.


4 months ago

Which CMS are you using? is it WordPress or custom? I recommend WordPress as it's easy to set up. as far as website structure it's very important for User experience purposes. The structure of your site should look like a pyramid with your homepage at the top, and some category pages beneath it and in the categories and subcategories, you should have some blog posts, pages or product pages.


4 months ago

2019-07-09

Lookalike audiences help you reach people who are similar to your current customers for fan acquisition, site registration, off-Facebook purchases, coupon claims and brand awareness.

They're able to get this data using a Facebook pixel that needs to be embedded in your website to track visitor activity.

What Facebook will do from there is analyze your Custom Audience list and create a new segment that is optimized based on either similarity or reach.

Think of it as a Facebook defining your audience based on all the data points they track (demographic data, user analytics, behavioral tendencies, etc.) and identifying other Facebook users with similar qualifications.

This is great for scaling your marketing efforts and reaching a much larger audience of people who are likely to find you relevant and, hopefully, engage with your post or take some kind of action like clicking through to a link you posted, Liking your page, etc.

Trackify X is the best Facebook Pixel App that helps you integrate multiple pixels and track all your events. 


4 months ago

2019-06-21

I am looking for some smart and the newest ways to increase organic traffic on a website? Do you know any? Does social media have to do anything with that?

4 months ago
Caleb favorited a reply

4 months ago

Simply advertising does not mean that brand success is equal. Ads should be strategically placed in front of the appropriate audience. You also know that in this era and era, advertising was not a thing of the past. The competition is more intense than ever, and consumers with niche interests in responding to your messages, and the means to reach them, are increasing. In many respects, it is an innovative time, an ingenious, tactical, and vibrant opportunity. In other respects, it is tough, overwhelming and competitive

Traditionally, media buyers must possess these three skills in order to effectively manage their ad campaigns:

  1. Networking: Media buyers must similarly establish, foster and maintain relationships with publishers and networks. Media buying is a highly competitive sport. Strong relationships can be very useful when securing a large number of ideal placements.
  2. Survey: Media buyers should always be aware of market trends. Identify new platforms, publishers, and networks to expand and expand your media buying campaign.
  3. Negotiations: Advertising campaigns are often conducted directly with the publisher or channel owner. Therefore, media buyers should have strong bargaining skills in order to conduct fair and profitable transactions.

So how do you set up your media buying strategy? What framework should an ad campaign follow?
Let's talk about a four-step process to establish, optimize and scale a good media buying campaign.

Identify Your Campaign Objective – why are you advertising and what would you like your advertising to achieve?  This can include reasons such as launching a new product or service, combat a competitor or generate sales with objectives generally broken down into 2 key areas -
  • Response – a measurable action such as buy, subscribe, enter
  • Brand Awareness – create an emotional reaction to your brand
Identify Your Target Market – recognize and build a profile of your primary market or key customer base.  This could involve identifying their common demographic profile, income group, and media habits.  You may consider a survey of your current customer base to identify some of these common profile markers.
 
Market Intelligence Collection-What is your competitor's business like? This will help you decide where and how to place your ad.
Define a Budget-There are several ways to determine your ad budget as much as possible from the percentage of net sales or forecasted sales. Your budget should take into account the actual media spending and costs to produce your advertising material.


Other Marketing Channels – you may have heard of the terms – paid, owned and earned media or 'POEM'. This is fairly new terminology but is a very established concept as it describes a broader marketing mix.

  • Paid – the paid advertising component of your marketing campaign
  • Owned – your website, sales collateral, internal processes, brand
  • Earned – press mentions/public relations, social media, joint ventures, branded content
Your paid media campaign should be run as a compliment and in conjunction with owned and earned media strategies.
Creative Message – this should fit with your pre-determined campaign objective.  If your objective is to generate response then a strong call to action or incentive to respond should be incorporated into your creative message.
Identify Media Channels – different media offers different features and benefits.  Having determined your target market, campaign objectives, budget and done your competitive homework you can now choose the media channels and market genres which match this criterion.
Request Media Kit Information From Relevant Media – particularly if this is the first campaign you may consider casting a wide net to make yourself familiar with all relevant media options.

  • MediaScope can help you find media options according to your identified media channels and easily contact and request media kits by connecting you directly with over 3,500 media options within multiple channels and market genres. 
Develop and Send Media Brief – once you’ve assessed media kits and developed a short list of media, you can develop and send a brief or request for proposal (RFP).
Schedule and Book Media – book or place advertising within media which best fits your brief.
Brief and Produce Creative – creative should meet material specifications supplied for each media
Traffic Material – send material with clear material insertion instructions including date of appearance.
Ensure Your Business is Ready – is your business, and everyone in it, fully prepared for the increased sales and inquiries you should attract through your well thought out paid advertising - owned and earned media - campaign?
Measure, Optimise & Report – ensure you’ve developed processes which allow you to identify which media type and media platform is generating your advertising’s response.  Depending on the medium used (ie digital media) you may be able to measure response and optimize your campaign in real time.

4 months ago

2019-06-18

Caleb favorited a reply

You can determine your target audience as part of creating advertisements. You also get options to choose for Age, Gender, Region (City, Country, Postcode) and Sales Options.

One of the most powerful functions of Targeting with Facebook is that you can target people based on their interests and behavior.

These 2 categories are constantly updated based on public interest. For example, if you want to target people who are interested in BMW cars, there are categories for BMW Series 3 series. You can select "Transport haghaidh for BMW" to target BMW owners.

When making these choices, Facebook will dynamically update your handmade manual. These ads can start with a default value of $ 15 per day, but you can change the amount of the dollar based on your budget and determine if the number of daily impressions your ads generate is sufficient. to convert them.

In some vertical and expensive articles, it can take 10,000 to 100,000 impressions before you can convert. But with 1.6 billion daily visitors, it doesn't cost you as much as possible to get paid search results to get enough visibility.

Try it for a few days and you'll see. Facebook also reports analyzes (called Léargais) when your ad has reached 550 impressions. He will tell% men, vs. woman, how old you are. You must use this data to refine your advertising campaigns for a better ROI. For example, if 1-5% of your impressions are from 68+, you can decide to remove them from your focus... Also, keep an eye on the Relevance score. It is a scale of 0-10. The higher the score, the better your targeting and the cheaper your clicks.

The starting point is a combination of good planning, keyword research, and market knowledge and experience.

Try it. If you don't do anything weird, you should get good results.

5 months ago

2019-06-14

You must focus on targeting; #1 - Tap into recent purchasing behavior among Facebook users. #2 - Get creative with ads. #3 - Nourish your leads and build loyalty with a Facebook custom audience. #4 - Expand your lookalike audience. #5 - Get super granular with layered targeting option.

5 months ago

2019-06-12

Hey, Can anybody tell me what are the main reasons my facebook ads are not converting as they have to?

5 months ago

Hello, I'm currently conducting conversion campaigns using two ad sets of LAAs. I'm getting really good results at around $ 26 CPM. I have not yet made a single conversion. The ad has been posted for two days and is considering killings. what Should I do?

5 months ago

2019-06-11

There are times that you never desire or want all advertisements running. Simple steps: Click"handle your advertisements" Under the"Delivery" column you'll find all of your active ads. Simply flip the switch under status to stop them. To get rid of, cancel or stop your fb adverts you can also check the box, click edit & edit all of the selected.

5 months ago

You can include expats or if the person is part of your custom audience through pixel or lookalike

5 months ago

Hello, Guys, I want to know if email marketing is still as powerful as it was in the last few years? If yes what is the best platform to consider?

5 months ago

2019-05-30

Caleb replied to what are LSI keywords?

The LSI keywords are keywords related to the keyword searched in search engines such as Google. In short, these are keywords related to the main term. They help in supporting content and give more context to both search engines and users. LSI is just an SEO term for related words, similar words or synonyms. For free tools that can help you find the right keywords for your targeted keywords, you can use the LSI Keyword Generator tool - find the right LSI keywords and long tails for search engine optimization, Niche Loggers or LSIGraph - although it can understand the relevant search terms key queries. Why is it worth using LSI keywords for SEO? Search engines - in particular, Google uses synonyms and other related terms to determine the content of your pages. This is called Latent Semantic Indexing (LSI). When the search engine contains keywords in the view, it looks for the context in the rest of the copy. For example, if the entry title is "Orange", you can write an article about fruits or colors. But if the search robot also finds the words "football", "Australia" and "Jersey", they can easily think that your site sells shirts for fans of the Australian national football team. Effective use of synonyms can facilitate the work of the search engine - this can improve your rankings.

5 months ago

2019-05-29

Need help I am looking for the best tool to find out weaknesses on on-page seo? Are there such tools available?

5 months ago

2019-05-28

Depends on the size. The best advice I could give is for the guys just starting out, and my advice would be to not get too caught up in tools, they are all comparable, pick one for each class and move on to get clients, and do the work they need. Back links: Majestic or, Ah refs Spider: Screaming Frog

5 months ago

2019-05-14

Do target marketing research, Go where your customers are and find out what they're talking about/discussing/complaining.

6 months ago

That depends either you are targeting cold or warm traffic.

6 months ago
Caleb favorited a reply
Caleb replied to Facebook Vs Instagram

Facebook has more engaging audience but the Instagram audience is cheaper than facebook

6 months ago
Caleb published Best Ecommerce Platform

Shopify, Woocommerce, or Magento any suggestions?

6 months ago

2019-05-03

What you will need is credibility. Let's assume you never have some experience, you desperately require authenticity. You may find that from experience or qualifications. I think, the perfect way to find credibility to crack into the universe of Facebook marketing, is to become certified with facebook.

6 months ago
Caleb published Facebook Marketing

Do you know any Facebook marketing campaigns to promote food products?

6 months ago

2019-05-02

What are some basic elements you can’t ignore while building an e-commerce website?

6 months ago

2019-08-02

AMP is not particularly for SEO but it has been recently included while dealing with the demand for responsive websites. Actually, it is googles way of reducing all the hassle for the webmasters/business owners that may possibly not have an idea or capital for a mobile-friendly site or program. Google AMP currently plays an important role for SEO as those websites who have Google AMP installed and therefore are after set tips, are obviously going to be much faster and more responsive and may not have a lot of laps predicated on internet or speed connection issues. This definitely boosts your search engine optimization ranking.

Hope this can help.


3 months ago

AMP is not particularly for SEO but it has been recently included while dealing with the demand for responsive websites. Actually, it is googles way of reducing all the hassle for the webmasters/business owners that may possibly not have an idea or capital for a mobile-friendly site or program. Google AMP currently plays an important role for SEO as those websites who have Google AMP installed and therefore are after set tips, are obviously going to be much faster and more responsive and may not have a lot of laps predicated on internet or speed connection issues. This definitely boosts your search engine optimization ranking.

Hope this can help.


3 months ago

2019-07-16

Here are some techniques you can use to leverage your upsell and cross-sell offers:

Get upgraded at a special discount: When you offer customers an upgrade, you expect them to pay more. What can be a more convincing reason why they should change to a superior yet more expensive upgrade?

Source and suggested tool: Boost Sales from Beeketing for WooCommerce

Everyone shopper needs the motivation to shop. So why you don’t give them that motivation? Gamify your offer the progress bar to motivate customers to add more to cart. This is another feature of Boost Sales app. 

I hope my answer will help you better understand the techniques.

Also, you can refer to this article for some actionable mind tricks with upselling and cross-selling that drive customers' actions and make them buy.


4 months ago

Yes, your $5 will be used up. 

A $5 budget where a single click can be much more than that - I believe Google would try to serve your ads. It would depend on the maximum bid you set. Even if you set it at $5 or more, you are likely to get a click every day, even with a poor Quality Score, another thing you are not aware of. Your ad would show more than likely at the bottom of the page, show very infrequently (impression share) due to the budget-bid settings and QS figures in that too.


4 months ago

2019-07-11

Website traffic through Desktop has more chances to convert it into leads because Responsive website can be accessed from all devices But We get full satisfaction when we check all about products. Which is possible only through PC.


4 months ago
Caleb favorited a reply

















4 months ago

Finding your Target audience is one of the most significant and the first thing you need to do while advertising online.

Having an insight into your specific target audience has a lot of benefits for your Ad campaigns as it helps to save your advertising cost and increase your advertising ROI.

There are so many ways to actually find your target audience depending on the platform you are using to advertise.

One of the most effective tools for finding your target audience which can be used online Facebook and also on other advertising platforms is Facebook Audience Insight.


4 months ago

Which CMS are you using? is it WordPress or custom? I recommend WordPress as it's easy to set up. as far as website structure it's very important for User experience purposes. The structure of your site should look like a pyramid with your homepage at the top, and some category pages beneath it and in the categories and subcategories, you should have some blog posts, pages or product pages.


4 months ago

2019-07-09

Lookalike audiences help you reach people who are similar to your current customers for fan acquisition, site registration, off-Facebook purchases, coupon claims and brand awareness.

They're able to get this data using a Facebook pixel that needs to be embedded in your website to track visitor activity.

What Facebook will do from there is analyze your Custom Audience list and create a new segment that is optimized based on either similarity or reach.

Think of it as a Facebook defining your audience based on all the data points they track (demographic data, user analytics, behavioral tendencies, etc.) and identifying other Facebook users with similar qualifications.

This is great for scaling your marketing efforts and reaching a much larger audience of people who are likely to find you relevant and, hopefully, engage with your post or take some kind of action like clicking through to a link you posted, Liking your page, etc.

Trackify X is the best Facebook Pixel App that helps you integrate multiple pixels and track all your events. 


4 months ago

2019-06-21

I am looking for some smart and the newest ways to increase organic traffic on a website? Do you know any? Does social media have to do anything with that?

4 months ago
Caleb favorited a reply

4 months ago

Simply advertising does not mean that brand success is equal. Ads should be strategically placed in front of the appropriate audience. You also know that in this era and era, advertising was not a thing of the past. The competition is more intense than ever, and consumers with niche interests in responding to your messages, and the means to reach them, are increasing. In many respects, it is an innovative time, an ingenious, tactical, and vibrant opportunity. In other respects, it is tough, overwhelming and competitive

Traditionally, media buyers must possess these three skills in order to effectively manage their ad campaigns:

  1. Networking: Media buyers must similarly establish, foster and maintain relationships with publishers and networks. Media buying is a highly competitive sport. Strong relationships can be very useful when securing a large number of ideal placements.
  2. Survey: Media buyers should always be aware of market trends. Identify new platforms, publishers, and networks to expand and expand your media buying campaign.
  3. Negotiations: Advertising campaigns are often conducted directly with the publisher or channel owner. Therefore, media buyers should have strong bargaining skills in order to conduct fair and profitable transactions.

So how do you set up your media buying strategy? What framework should an ad campaign follow?
Let's talk about a four-step process to establish, optimize and scale a good media buying campaign.

Identify Your Campaign Objective – why are you advertising and what would you like your advertising to achieve?  This can include reasons such as launching a new product or service, combat a competitor or generate sales with objectives generally broken down into 2 key areas -
  • Response – a measurable action such as buy, subscribe, enter
  • Brand Awareness – create an emotional reaction to your brand
Identify Your Target Market – recognize and build a profile of your primary market or key customer base.  This could involve identifying their common demographic profile, income group, and media habits.  You may consider a survey of your current customer base to identify some of these common profile markers.
 
Market Intelligence Collection-What is your competitor's business like? This will help you decide where and how to place your ad.
Define a Budget-There are several ways to determine your ad budget as much as possible from the percentage of net sales or forecasted sales. Your budget should take into account the actual media spending and costs to produce your advertising material.


Other Marketing Channels – you may have heard of the terms – paid, owned and earned media or 'POEM'. This is fairly new terminology but is a very established concept as it describes a broader marketing mix.

  • Paid – the paid advertising component of your marketing campaign
  • Owned – your website, sales collateral, internal processes, brand
  • Earned – press mentions/public relations, social media, joint ventures, branded content
Your paid media campaign should be run as a compliment and in conjunction with owned and earned media strategies.
Creative Message – this should fit with your pre-determined campaign objective.  If your objective is to generate response then a strong call to action or incentive to respond should be incorporated into your creative message.
Identify Media Channels – different media offers different features and benefits.  Having determined your target market, campaign objectives, budget and done your competitive homework you can now choose the media channels and market genres which match this criterion.
Request Media Kit Information From Relevant Media – particularly if this is the first campaign you may consider casting a wide net to make yourself familiar with all relevant media options.

  • MediaScope can help you find media options according to your identified media channels and easily contact and request media kits by connecting you directly with over 3,500 media options within multiple channels and market genres. 
Develop and Send Media Brief – once you’ve assessed media kits and developed a short list of media, you can develop and send a brief or request for proposal (RFP).
Schedule and Book Media – book or place advertising within media which best fits your brief.
Brief and Produce Creative – creative should meet material specifications supplied for each media
Traffic Material – send material with clear material insertion instructions including date of appearance.
Ensure Your Business is Ready – is your business, and everyone in it, fully prepared for the increased sales and inquiries you should attract through your well thought out paid advertising - owned and earned media - campaign?
Measure, Optimise & Report – ensure you’ve developed processes which allow you to identify which media type and media platform is generating your advertising’s response.  Depending on the medium used (ie digital media) you may be able to measure response and optimize your campaign in real time.

4 months ago

2019-06-18

Caleb favorited a reply

You can determine your target audience as part of creating advertisements. You also get options to choose for Age, Gender, Region (City, Country, Postcode) and Sales Options.

One of the most powerful functions of Targeting with Facebook is that you can target people based on their interests and behavior.

These 2 categories are constantly updated based on public interest. For example, if you want to target people who are interested in BMW cars, there are categories for BMW Series 3 series. You can select "Transport haghaidh for BMW" to target BMW owners.

When making these choices, Facebook will dynamically update your handmade manual. These ads can start with a default value of $ 15 per day, but you can change the amount of the dollar based on your budget and determine if the number of daily impressions your ads generate is sufficient. to convert them.

In some vertical and expensive articles, it can take 10,000 to 100,000 impressions before you can convert. But with 1.6 billion daily visitors, it doesn't cost you as much as possible to get paid search results to get enough visibility.

Try it for a few days and you'll see. Facebook also reports analyzes (called Léargais) when your ad has reached 550 impressions. He will tell% men, vs. woman, how old you are. You must use this data to refine your advertising campaigns for a better ROI. For example, if 1-5% of your impressions are from 68+, you can decide to remove them from your focus... Also, keep an eye on the Relevance score. It is a scale of 0-10. The higher the score, the better your targeting and the cheaper your clicks.

The starting point is a combination of good planning, keyword research, and market knowledge and experience.

Try it. If you don't do anything weird, you should get good results.

5 months ago

2019-06-14

You must focus on targeting; #1 - Tap into recent purchasing behavior among Facebook users. #2 - Get creative with ads. #3 - Nourish your leads and build loyalty with a Facebook custom audience. #4 - Expand your lookalike audience. #5 - Get super granular with layered targeting option.

5 months ago

2019-06-12

Hey, Can anybody tell me what are the main reasons my facebook ads are not converting as they have to?

5 months ago

Hello, I'm currently conducting conversion campaigns using two ad sets of LAAs. I'm getting really good results at around $ 26 CPM. I have not yet made a single conversion. The ad has been posted for two days and is considering killings. what Should I do?

5 months ago

2019-06-11

There are times that you never desire or want all advertisements running. Simple steps: Click"handle your advertisements" Under the"Delivery" column you'll find all of your active ads. Simply flip the switch under status to stop them. To get rid of, cancel or stop your fb adverts you can also check the box, click edit & edit all of the selected.

5 months ago

You can include expats or if the person is part of your custom audience through pixel or lookalike

5 months ago

Hello, Guys, I want to know if email marketing is still as powerful as it was in the last few years? If yes what is the best platform to consider?

5 months ago

2019-05-30

Caleb replied to what are LSI keywords?

The LSI keywords are keywords related to the keyword searched in search engines such as Google. In short, these are keywords related to the main term. They help in supporting content and give more context to both search engines and users. LSI is just an SEO term for related words, similar words or synonyms. For free tools that can help you find the right keywords for your targeted keywords, you can use the LSI Keyword Generator tool - find the right LSI keywords and long tails for search engine optimization, Niche Loggers or LSIGraph - although it can understand the relevant search terms key queries. Why is it worth using LSI keywords for SEO? Search engines - in particular, Google uses synonyms and other related terms to determine the content of your pages. This is called Latent Semantic Indexing (LSI). When the search engine contains keywords in the view, it looks for the context in the rest of the copy. For example, if the entry title is "Orange", you can write an article about fruits or colors. But if the search robot also finds the words "football", "Australia" and "Jersey", they can easily think that your site sells shirts for fans of the Australian national football team. Effective use of synonyms can facilitate the work of the search engine - this can improve your rankings.

5 months ago

2019-05-29

Need help I am looking for the best tool to find out weaknesses on on-page seo? Are there such tools available?

5 months ago

2019-05-28

Depends on the size. The best advice I could give is for the guys just starting out, and my advice would be to not get too caught up in tools, they are all comparable, pick one for each class and move on to get clients, and do the work they need. Back links: Majestic or, Ah refs Spider: Screaming Frog

5 months ago

2019-05-14

Do target marketing research, Go where your customers are and find out what they're talking about/discussing/complaining.

6 months ago

That depends either you are targeting cold or warm traffic.

6 months ago
Caleb favorited a reply
Caleb replied to Facebook Vs Instagram

Facebook has more engaging audience but the Instagram audience is cheaper than facebook

6 months ago
Caleb published Best Ecommerce Platform

Shopify, Woocommerce, or Magento any suggestions?

6 months ago

2019-05-03

What you will need is credibility. Let's assume you never have some experience, you desperately require authenticity. You may find that from experience or qualifications. I think, the perfect way to find credibility to crack into the universe of Facebook marketing, is to become certified with facebook.

6 months ago
Caleb published Facebook Marketing

Do you know any Facebook marketing campaigns to promote food products?

6 months ago

2019-05-02

What are some basic elements you can’t ignore while building an e-commerce website?

6 months ago

2019-08-02

AMP is not particularly for SEO but it has been recently included while dealing with the demand for responsive websites. Actually, it is googles way of reducing all the hassle for the webmasters/business owners that may possibly not have an idea or capital for a mobile-friendly site or program. Google AMP currently plays an important role for SEO as those websites who have Google AMP installed and therefore are after set tips, are obviously going to be much faster and more responsive and may not have a lot of laps predicated on internet or speed connection issues. This definitely boosts your search engine optimization ranking.

Hope this can help.


3 months ago

AMP is not particularly for SEO but it has been recently included while dealing with the demand for responsive websites. Actually, it is googles way of reducing all the hassle for the webmasters/business owners that may possibly not have an idea or capital for a mobile-friendly site or program. Google AMP currently plays an important role for SEO as those websites who have Google AMP installed and therefore are after set tips, are obviously going to be much faster and more responsive and may not have a lot of laps predicated on internet or speed connection issues. This definitely boosts your search engine optimization ranking.

Hope this can help.


3 months ago

2019-07-16

Here are some techniques you can use to leverage your upsell and cross-sell offers:

Get upgraded at a special discount: When you offer customers an upgrade, you expect them to pay more. What can be a more convincing reason why they should change to a superior yet more expensive upgrade?

Source and suggested tool: Boost Sales from Beeketing for WooCommerce

Everyone shopper needs the motivation to shop. So why you don’t give them that motivation? Gamify your offer the progress bar to motivate customers to add more to cart. This is another feature of Boost Sales app. 

I hope my answer will help you better understand the techniques.

Also, you can refer to this article for some actionable mind tricks with upselling and cross-selling that drive customers' actions and make them buy.


4 months ago

Yes, your $5 will be used up. 

A $5 budget where a single click can be much more than that - I believe Google would try to serve your ads. It would depend on the maximum bid you set. Even if you set it at $5 or more, you are likely to get a click every day, even with a poor Quality Score, another thing you are not aware of. Your ad would show more than likely at the bottom of the page, show very infrequently (impression share) due to the budget-bid settings and QS figures in that too.


4 months ago

2019-07-11

Website traffic through Desktop has more chances to convert it into leads because Responsive website can be accessed from all devices But We get full satisfaction when we check all about products. Which is possible only through PC.


4 months ago
Caleb favorited a reply

















4 months ago

Finding your Target audience is one of the most significant and the first thing you need to do while advertising online.

Having an insight into your specific target audience has a lot of benefits for your Ad campaigns as it helps to save your advertising cost and increase your advertising ROI.

There are so many ways to actually find your target audience depending on the platform you are using to advertise.

One of the most effective tools for finding your target audience which can be used online Facebook and also on other advertising platforms is Facebook Audience Insight.


4 months ago

Which CMS are you using? is it WordPress or custom? I recommend WordPress as it's easy to set up. as far as website structure it's very important for User experience purposes. The structure of your site should look like a pyramid with your homepage at the top, and some category pages beneath it and in the categories and subcategories, you should have some blog posts, pages or product pages.


4 months ago

2019-07-09

Lookalike audiences help you reach people who are similar to your current customers for fan acquisition, site registration, off-Facebook purchases, coupon claims and brand awareness.

They're able to get this data using a Facebook pixel that needs to be embedded in your website to track visitor activity.

What Facebook will do from there is analyze your Custom Audience list and create a new segment that is optimized based on either similarity or reach.

Think of it as a Facebook defining your audience based on all the data points they track (demographic data, user analytics, behavioral tendencies, etc.) and identifying other Facebook users with similar qualifications.

This is great for scaling your marketing efforts and reaching a much larger audience of people who are likely to find you relevant and, hopefully, engage with your post or take some kind of action like clicking through to a link you posted, Liking your page, etc.

Trackify X is the best Facebook Pixel App that helps you integrate multiple pixels and track all your events. 


4 months ago

2019-06-21

I am looking for some smart and the newest ways to increase organic traffic on a website? Do you know any? Does social media have to do anything with that?

4 months ago
Caleb favorited a reply