Profile

Luis . Member since: 6 months ago

Experience Level: 1210

2019-09-30

Since it’s an old list, it’s better to clean that email list first. There are various email cleaning list tools that can help you with that, for instance, MailBoxValidator. You can use the tool to clean the email list, and then import it to your preferred email marketing campaign tool and get started. Various email marketing tools had been recommended by others above, so I would not list out here.


1 month ago

2019-09-17

Go with one carousel image with various products and test if it works better… continue with it else test the other one. But I will suggest to go with one carousel image with various products.


2 months ago

Hello, I am new in the field of email marketing. Can anybody tell me which email marketing platforms allow white labeling? Thanks in advance 

2 months ago

2019-08-02

 What is AMP? Does AMP affect SEO? How effective it is to implement AMP? How will AMP impact my analytics?

3 months ago

2019-07-16

Most important tips for improving your conversion rates are to:

  1. Stay focused on your goal
  2. Align your ad copy and landing page
  3. Optimize your landing page
  4. Be relevant.
  5. A/B test each element of the campaign.
  6. Experiment with keyword matches to find what works best for you.


4 months ago

2019-07-11

How difficult it is to create Facebook Canvas ads?What are some useful tips for creating amazing canvas ads for your page?   

4 months ago

2019-07-01

2019-06-25

I am looking to get myself into affiliate marketing. 
What are some effective affiliate marketing strategies?
I have been working in the marketing field from the past 5 years so have a decent marketing background. I know slow and steady always wins the race, so not in a hurry. 
Any insight from the affiliate marketing master would be great. 

Thank you!

4 months ago
Luis favorited a reply

  1. Campaign design: Your marketing team must first think about it.
  2. Campaign strategy: You need to have a strategy for delivering campaign messages. For example, determine the best media channels (TV, billboard, radio, online, etc) and outlets to receive your company's messages.
  3. Vendor Adjustments: Once your strategy is in place, the next step is to contact the innumerable vendors, review the offerings and adjust the various options available.

  1. Vendor negotiation: You will need to negotiate what space or spots you will receive, along with trying to secure the best available pricing for each buy.
  2. Artwork: Once the vendor negotiation is complete, you will then need to generate artwork of varying sizes and formats for the different campaign activations.
  3. Production: The artwork forms must be coordinated into the production of varying creatives on different substrates for the various media formats.
  4. Operations coordination: The artwork must then be supplied to the media vendors in a clear and concise manner with specific posting instructions to ensure on-time posting and to avoid any confusion. Digital advertising is generally easier to see through to completion, while outdoor advertising campaigns can be more complex as they involve tighter deadlines and specific operations and installation teams.
  5. Proofs of posting: Waiting for your proofs of posting can be frustrating because they are generally delayed several weeks following a campaign's start date.
  6. Remediation of any errors: If the media postings that you requested are not correctly done, you will need to fight for some sort of resolution with your vendors. 

4 months ago

2019-06-21

In order to have a successful media buy you have to know a few things in advance. While having this data will not guarantee success, it will help avoid costly mistakes. If you don’t have all the answers to this checklist, that’s ok.
Step 1 – Identify Your Target Audience

What is your avatar’s demographics?

  • Age
  • Education
  • Gender
  • Race
  • Income
  • Kids
What other interests and hobbies do they have?
What is the story that your avatar is telling himself or herself?
How sophisticated is your buyer (ie novice, intermediate, expert)?
Where do they hang out online?
Where do they buy things?

Where are they on the (CLS) consumer lifestyle scale?

  • Luxury Wealthy (LW) $10,000,000 net worth
  • Luxury Plus (LP) $5,000,000 net worth
  • Luxury (L) $1,000,000 net worth
  • Upper middle income (UMI)
  • Average middle income (AMI)
  • Lower middle income (LMI)
  • Poverty level (PL)

What is influencing them and where do they get that information?

  • Movies
  • Books
  • Magazines
  • TV Channels
  • TV Shows
  • Authority Figures 
Where do they spend their time on social media (ie Facebook, Pinterest, Instagram, Twitter, LinkedIn)?

Step 2 - What Are the Information Sites They Visit?

  • Social media
  • Forums
  • Review sites
  • Authority sites
  • Blogs

Step 3- What are your goals for the media buy?

  • Lead generation for new business
  • Direct product sales
  • Create brand awareness
  • Encourage existing customers to make a new purchase
  • Software installs

Step 4 - How will you measure the results and over what time frame?

  • Number of new sales
  • Number of valid phone or email addresses
  • Number of new subscriptions sold
  • Number of appointments set
  • Number of buyers that renew a subsection after X date
  • Number of downloads or installs
  • Number of people visiting the site
  • Number of repeat site visits
  • Number of people interacting with the brand or product

Step 5 - Insertion Order

  • (IO) signed and returned
  • Traffic sent at an even pace.
  • Out Clause
  • Discounts
  • Max budget per day
  • Total cost for the billing time frame
  • Campaign start and stop dates
  • What countries will the traffic be from
  • Types of creative agreed on
  • 3rd party tracking is working
  • Will a suppression list be used for email traffic
Step 6 - How you are being charged

While there are a variety of traffic sources, you need to look at how you are being charged.
  • Pay Per Click (PPC)
  • Cost Per Thousand Impressions (CPM)
  • Flat Rate
Step 7 - Analytics

  • Google Analytics
  • Kiss Metrics
  • Clicky
  • Heap
  • Piwik
  • Chartbeat
  • Gauges
  • GoSquared

Hope it helped!

4 months ago

Hello, 
I think you are a freelancer-if you work for a particular niche, I will narrow the target for that niche. Create some buyer personas that reflect the ideal customer and test some campaigns against companies of that size.

I also target decision makers and people who feel the problem you are trying to solve. In this case, of course, depending on the size of the company you are targeting, you will be CEO / Owner or CTO.

4 months ago

2019-06-12

Luis replied to Twitter Vs Facebook

Both Facebook and Twitter are user-friendly. Facebook is more useful because it has the largest number of active users, so you can easily communicate with many people here. Facebook also provides a platform for sharing social media rather than social networks, making it easier to interact with customers. This is very useful.

5 months ago

Simple, go with google trends.

5 months ago

Google shopping campaign optimization is a vital part of your selling strategy. Here are five effective ways help you improve your Google Shopping Campaigns; - Exclude Search Queries - Boost Individual Products - Geotarget - Optimize Product Data Feed

5 months ago

2019-06-11

How can I choose Powerful SEO keywords for my site?

5 months ago

2019-05-30

Honeypots are a good trap mechanism to capture new bots (sent by scrapers who are not well-versed with the structure of every page) on a website. But this approach poses a less-known threat of reducing the page rank on search engines. 
Search engine bots fall for this trap, and interpret the links as dead, irrelevant, or fake. With more such traps, the ranking of a website decreases considerably. Setting up honeypots is risky and needs to be managed very carefully. 

5 months ago

2019-05-29

What is a click-through rate, exactly? In its broader definition, it’s the number of people who actually clicked on your link and were taken through to an offer, online storefront, data capture form, landing page, website, etc., divided by the total number of visitors that viewed the link (in an email, landing page, website, ad, etc.). Looking for a great way to evaluate your Facebook ads? More than likely you’ve already discovered your Click-through Rate (CTR). That’s a step in the right direction, but what does it all mean? How do can you use it to accurately evaluate your ads? If you aren’t familiar with the averages of your particular industry, you might be panicking, asking yourself ‘is that a normal CTR’? The truth is, if you’re like most advertisers, you’re going to see a seemingly low, single-digit figure. Does that mean your campaign isn’t performing well? Is CTR the end-all-be-all of success in both your copy and your target market? To answer these complex questions, we have to start by understanding what CTR means. Then we can explore what makes up a ‘good’ CTR and discover how you can use the information to make your ads more profitable. After all, if you don’t know how your campaigns are measuring up, it’s difficult to decide if you should use ad spend to improve your performance, or if you should allocate the budget to other marketing activities

5 months ago

2019-05-28

Need recommendation regarding SEO/marketing campaign management tools for a marketing agency?

5 months ago

2019-05-15

Luis replied to GDPR & Email Marketing

No, GDPR for email is not a problem but an opportunity. A way to improve your contact database quality, optimize data storage, make email campaigns much more desired

6 months ago

Email marketing

6 months ago

Don’t sell right away provide value, value, and value and then sell

6 months ago
Luis replied to Facebook Vs Instagram

Instagram without a doubt

6 months ago

I think UTM will work all fine

6 months ago

2019-05-14

Luis replied to Media Buying On Facebook

There's not any doubt that social networking platforms are getting to be sales platforms. A big part of the is producing vents that allow consumers to generate purchases

6 months ago

It's Impossible to target this Specific subset of people as Facebook doesn't provide Such audience targeting option However, you are able to try the next method: 
Set the "other cities" because the targeted location(s) of your ad set and choose the option of"Individuals who live in this location".
 After that, insert the"special native place" being a fascination with the in-depth targeting alternative. 

6 months ago
Luis favorited a reply

2019-05-02

Is there a way to find out in FB Ads Manager or in Shopify that which Campaign leads to a particular product purchase?

6 months ago

2019-09-30

Since it’s an old list, it’s better to clean that email list first. There are various email cleaning list tools that can help you with that, for instance, MailBoxValidator. You can use the tool to clean the email list, and then import it to your preferred email marketing campaign tool and get started. Various email marketing tools had been recommended by others above, so I would not list out here.


1 month ago

2019-09-17

Go with one carousel image with various products and test if it works better… continue with it else test the other one. But I will suggest to go with one carousel image with various products.


2 months ago

Hello, I am new in the field of email marketing. Can anybody tell me which email marketing platforms allow white labeling? Thanks in advance 

2 months ago

2019-08-02

 What is AMP? Does AMP affect SEO? How effective it is to implement AMP? How will AMP impact my analytics?

3 months ago

2019-07-16

Most important tips for improving your conversion rates are to:

  1. Stay focused on your goal
  2. Align your ad copy and landing page
  3. Optimize your landing page
  4. Be relevant.
  5. A/B test each element of the campaign.
  6. Experiment with keyword matches to find what works best for you.


4 months ago

2019-07-11

How difficult it is to create Facebook Canvas ads?What are some useful tips for creating amazing canvas ads for your page?   

4 months ago

2019-07-01

2019-06-25

I am looking to get myself into affiliate marketing. 
What are some effective affiliate marketing strategies?
I have been working in the marketing field from the past 5 years so have a decent marketing background. I know slow and steady always wins the race, so not in a hurry. 
Any insight from the affiliate marketing master would be great. 

Thank you!

4 months ago
Luis favorited a reply

  1. Campaign design: Your marketing team must first think about it.
  2. Campaign strategy: You need to have a strategy for delivering campaign messages. For example, determine the best media channels (TV, billboard, radio, online, etc) and outlets to receive your company's messages.
  3. Vendor Adjustments: Once your strategy is in place, the next step is to contact the innumerable vendors, review the offerings and adjust the various options available.

  1. Vendor negotiation: You will need to negotiate what space or spots you will receive, along with trying to secure the best available pricing for each buy.
  2. Artwork: Once the vendor negotiation is complete, you will then need to generate artwork of varying sizes and formats for the different campaign activations.
  3. Production: The artwork forms must be coordinated into the production of varying creatives on different substrates for the various media formats.
  4. Operations coordination: The artwork must then be supplied to the media vendors in a clear and concise manner with specific posting instructions to ensure on-time posting and to avoid any confusion. Digital advertising is generally easier to see through to completion, while outdoor advertising campaigns can be more complex as they involve tighter deadlines and specific operations and installation teams.
  5. Proofs of posting: Waiting for your proofs of posting can be frustrating because they are generally delayed several weeks following a campaign's start date.
  6. Remediation of any errors: If the media postings that you requested are not correctly done, you will need to fight for some sort of resolution with your vendors. 

4 months ago

2019-06-21

In order to have a successful media buy you have to know a few things in advance. While having this data will not guarantee success, it will help avoid costly mistakes. If you don’t have all the answers to this checklist, that’s ok.
Step 1 – Identify Your Target Audience

What is your avatar’s demographics?

  • Age
  • Education
  • Gender
  • Race
  • Income
  • Kids
What other interests and hobbies do they have?
What is the story that your avatar is telling himself or herself?
How sophisticated is your buyer (ie novice, intermediate, expert)?
Where do they hang out online?
Where do they buy things?

Where are they on the (CLS) consumer lifestyle scale?

  • Luxury Wealthy (LW) $10,000,000 net worth
  • Luxury Plus (LP) $5,000,000 net worth
  • Luxury (L) $1,000,000 net worth
  • Upper middle income (UMI)
  • Average middle income (AMI)
  • Lower middle income (LMI)
  • Poverty level (PL)

What is influencing them and where do they get that information?

  • Movies
  • Books
  • Magazines
  • TV Channels
  • TV Shows
  • Authority Figures 
Where do they spend their time on social media (ie Facebook, Pinterest, Instagram, Twitter, LinkedIn)?

Step 2 - What Are the Information Sites They Visit?

  • Social media
  • Forums
  • Review sites
  • Authority sites
  • Blogs

Step 3- What are your goals for the media buy?

  • Lead generation for new business
  • Direct product sales
  • Create brand awareness
  • Encourage existing customers to make a new purchase
  • Software installs

Step 4 - How will you measure the results and over what time frame?

  • Number of new sales
  • Number of valid phone or email addresses
  • Number of new subscriptions sold
  • Number of appointments set
  • Number of buyers that renew a subsection after X date
  • Number of downloads or installs
  • Number of people visiting the site
  • Number of repeat site visits
  • Number of people interacting with the brand or product

Step 5 - Insertion Order

  • (IO) signed and returned
  • Traffic sent at an even pace.
  • Out Clause
  • Discounts
  • Max budget per day
  • Total cost for the billing time frame
  • Campaign start and stop dates
  • What countries will the traffic be from
  • Types of creative agreed on
  • 3rd party tracking is working
  • Will a suppression list be used for email traffic
Step 6 - How you are being charged

While there are a variety of traffic sources, you need to look at how you are being charged.
  • Pay Per Click (PPC)
  • Cost Per Thousand Impressions (CPM)
  • Flat Rate
Step 7 - Analytics

  • Google Analytics
  • Kiss Metrics
  • Clicky
  • Heap
  • Piwik
  • Chartbeat
  • Gauges
  • GoSquared

Hope it helped!

4 months ago

Hello, 
I think you are a freelancer-if you work for a particular niche, I will narrow the target for that niche. Create some buyer personas that reflect the ideal customer and test some campaigns against companies of that size.

I also target decision makers and people who feel the problem you are trying to solve. In this case, of course, depending on the size of the company you are targeting, you will be CEO / Owner or CTO.

4 months ago

2019-06-12

Luis replied to Twitter Vs Facebook

Both Facebook and Twitter are user-friendly. Facebook is more useful because it has the largest number of active users, so you can easily communicate with many people here. Facebook also provides a platform for sharing social media rather than social networks, making it easier to interact with customers. This is very useful.

5 months ago

Simple, go with google trends.

5 months ago

Google shopping campaign optimization is a vital part of your selling strategy. Here are five effective ways help you improve your Google Shopping Campaigns; - Exclude Search Queries - Boost Individual Products - Geotarget - Optimize Product Data Feed

5 months ago

2019-06-11

How can I choose Powerful SEO keywords for my site?

5 months ago

2019-05-30

Honeypots are a good trap mechanism to capture new bots (sent by scrapers who are not well-versed with the structure of every page) on a website. But this approach poses a less-known threat of reducing the page rank on search engines. 
Search engine bots fall for this trap, and interpret the links as dead, irrelevant, or fake. With more such traps, the ranking of a website decreases considerably. Setting up honeypots is risky and needs to be managed very carefully. 

5 months ago

2019-05-29

What is a click-through rate, exactly? In its broader definition, it’s the number of people who actually clicked on your link and were taken through to an offer, online storefront, data capture form, landing page, website, etc., divided by the total number of visitors that viewed the link (in an email, landing page, website, ad, etc.). Looking for a great way to evaluate your Facebook ads? More than likely you’ve already discovered your Click-through Rate (CTR). That’s a step in the right direction, but what does it all mean? How do can you use it to accurately evaluate your ads? If you aren’t familiar with the averages of your particular industry, you might be panicking, asking yourself ‘is that a normal CTR’? The truth is, if you’re like most advertisers, you’re going to see a seemingly low, single-digit figure. Does that mean your campaign isn’t performing well? Is CTR the end-all-be-all of success in both your copy and your target market? To answer these complex questions, we have to start by understanding what CTR means. Then we can explore what makes up a ‘good’ CTR and discover how you can use the information to make your ads more profitable. After all, if you don’t know how your campaigns are measuring up, it’s difficult to decide if you should use ad spend to improve your performance, or if you should allocate the budget to other marketing activities

5 months ago

2019-05-28

Need recommendation regarding SEO/marketing campaign management tools for a marketing agency?

5 months ago

2019-05-15

Luis replied to GDPR & Email Marketing

No, GDPR for email is not a problem but an opportunity. A way to improve your contact database quality, optimize data storage, make email campaigns much more desired

6 months ago

Email marketing

6 months ago

Don’t sell right away provide value, value, and value and then sell

6 months ago
Luis replied to Facebook Vs Instagram

Instagram without a doubt

6 months ago

I think UTM will work all fine

6 months ago

2019-05-14

Luis replied to Media Buying On Facebook

There's not any doubt that social networking platforms are getting to be sales platforms. A big part of the is producing vents that allow consumers to generate purchases

6 months ago

It's Impossible to target this Specific subset of people as Facebook doesn't provide Such audience targeting option However, you are able to try the next method: 
Set the "other cities" because the targeted location(s) of your ad set and choose the option of"Individuals who live in this location".
 After that, insert the"special native place" being a fascination with the in-depth targeting alternative. 

6 months ago
Luis favorited a reply

2019-05-02

Is there a way to find out in FB Ads Manager or in Shopify that which Campaign leads to a particular product purchase?

6 months ago

2019-09-30

Since it’s an old list, it’s better to clean that email list first. There are various email cleaning list tools that can help you with that, for instance, MailBoxValidator. You can use the tool to clean the email list, and then import it to your preferred email marketing campaign tool and get started. Various email marketing tools had been recommended by others above, so I would not list out here.


1 month ago

2019-09-17

Go with one carousel image with various products and test if it works better… continue with it else test the other one. But I will suggest to go with one carousel image with various products.


2 months ago

Hello, I am new in the field of email marketing. Can anybody tell me which email marketing platforms allow white labeling? Thanks in advance 

2 months ago

2019-08-02

 What is AMP? Does AMP affect SEO? How effective it is to implement AMP? How will AMP impact my analytics?

3 months ago

2019-07-16

Most important tips for improving your conversion rates are to:

  1. Stay focused on your goal
  2. Align your ad copy and landing page
  3. Optimize your landing page
  4. Be relevant.
  5. A/B test each element of the campaign.
  6. Experiment with keyword matches to find what works best for you.


4 months ago

2019-07-11

How difficult it is to create Facebook Canvas ads?What are some useful tips for creating amazing canvas ads for your page?   

4 months ago

2019-07-01

2019-06-25

I am looking to get myself into affiliate marketing. 
What are some effective affiliate marketing strategies?
I have been working in the marketing field from the past 5 years so have a decent marketing background. I know slow and steady always wins the race, so not in a hurry. 
Any insight from the affiliate marketing master would be great. 

Thank you!

4 months ago
Luis favorited a reply

  1. Campaign design: Your marketing team must first think about it.
  2. Campaign strategy: You need to have a strategy for delivering campaign messages. For example, determine the best media channels (TV, billboard, radio, online, etc) and outlets to receive your company's messages.
  3. Vendor Adjustments: Once your strategy is in place, the next step is to contact the innumerable vendors, review the offerings and adjust the various options available.

  1. Vendor negotiation: You will need to negotiate what space or spots you will receive, along with trying to secure the best available pricing for each buy.
  2. Artwork: Once the vendor negotiation is complete, you will then need to generate artwork of varying sizes and formats for the different campaign activations.
  3. Production: The artwork forms must be coordinated into the production of varying creatives on different substrates for the various media formats.
  4. Operations coordination: The artwork must then be supplied to the media vendors in a clear and concise manner with specific posting instructions to ensure on-time posting and to avoid any confusion. Digital advertising is generally easier to see through to completion, while outdoor advertising campaigns can be more complex as they involve tighter deadlines and specific operations and installation teams.
  5. Proofs of posting: Waiting for your proofs of posting can be frustrating because they are generally delayed several weeks following a campaign's start date.
  6. Remediation of any errors: If the media postings that you requested are not correctly done, you will need to fight for some sort of resolution with your vendors. 

4 months ago

2019-06-21

In order to have a successful media buy you have to know a few things in advance. While having this data will not guarantee success, it will help avoid costly mistakes. If you don’t have all the answers to this checklist, that’s ok.
Step 1 – Identify Your Target Audience

What is your avatar’s demographics?

  • Age
  • Education
  • Gender
  • Race
  • Income
  • Kids
What other interests and hobbies do they have?
What is the story that your avatar is telling himself or herself?
How sophisticated is your buyer (ie novice, intermediate, expert)?
Where do they hang out online?
Where do they buy things?

Where are they on the (CLS) consumer lifestyle scale?

  • Luxury Wealthy (LW) $10,000,000 net worth
  • Luxury Plus (LP) $5,000,000 net worth
  • Luxury (L) $1,000,000 net worth
  • Upper middle income (UMI)
  • Average middle income (AMI)
  • Lower middle income (LMI)
  • Poverty level (PL)

What is influencing them and where do they get that information?

  • Movies
  • Books
  • Magazines
  • TV Channels
  • TV Shows
  • Authority Figures 
Where do they spend their time on social media (ie Facebook, Pinterest, Instagram, Twitter, LinkedIn)?

Step 2 - What Are the Information Sites They Visit?

  • Social media
  • Forums
  • Review sites
  • Authority sites
  • Blogs

Step 3- What are your goals for the media buy?

  • Lead generation for new business
  • Direct product sales
  • Create brand awareness
  • Encourage existing customers to make a new purchase
  • Software installs

Step 4 - How will you measure the results and over what time frame?

  • Number of new sales
  • Number of valid phone or email addresses
  • Number of new subscriptions sold
  • Number of appointments set
  • Number of buyers that renew a subsection after X date
  • Number of downloads or installs
  • Number of people visiting the site
  • Number of repeat site visits
  • Number of people interacting with the brand or product

Step 5 - Insertion Order

  • (IO) signed and returned
  • Traffic sent at an even pace.
  • Out Clause
  • Discounts
  • Max budget per day
  • Total cost for the billing time frame
  • Campaign start and stop dates
  • What countries will the traffic be from
  • Types of creative agreed on
  • 3rd party tracking is working
  • Will a suppression list be used for email traffic
Step 6 - How you are being charged

While there are a variety of traffic sources, you need to look at how you are being charged.
  • Pay Per Click (PPC)
  • Cost Per Thousand Impressions (CPM)
  • Flat Rate
Step 7 - Analytics

  • Google Analytics
  • Kiss Metrics
  • Clicky
  • Heap
  • Piwik
  • Chartbeat
  • Gauges
  • GoSquared

Hope it helped!

4 months ago

Hello, 
I think you are a freelancer-if you work for a particular niche, I will narrow the target for that niche. Create some buyer personas that reflect the ideal customer and test some campaigns against companies of that size.

I also target decision makers and people who feel the problem you are trying to solve. In this case, of course, depending on the size of the company you are targeting, you will be CEO / Owner or CTO.

4 months ago

2019-06-12

Luis replied to Twitter Vs Facebook

Both Facebook and Twitter are user-friendly. Facebook is more useful because it has the largest number of active users, so you can easily communicate with many people here. Facebook also provides a platform for sharing social media rather than social networks, making it easier to interact with customers. This is very useful.

5 months ago

Simple, go with google trends.

5 months ago

Google shopping campaign optimization is a vital part of your selling strategy. Here are five effective ways help you improve your Google Shopping Campaigns; - Exclude Search Queries - Boost Individual Products - Geotarget - Optimize Product Data Feed

5 months ago

2019-06-11

How can I choose Powerful SEO keywords for my site?

5 months ago

2019-05-30

Honeypots are a good trap mechanism to capture new bots (sent by scrapers who are not well-versed with the structure of every page) on a website. But this approach poses a less-known threat of reducing the page rank on search engines. 
Search engine bots fall for this trap, and interpret the links as dead, irrelevant, or fake. With more such traps, the ranking of a website decreases considerably. Setting up honeypots is risky and needs to be managed very carefully. 

5 months ago

2019-05-29

What is a click-through rate, exactly? In its broader definition, it’s the number of people who actually clicked on your link and were taken through to an offer, online storefront, data capture form, landing page, website, etc., divided by the total number of visitors that viewed the link (in an email, landing page, website, ad, etc.). Looking for a great way to evaluate your Facebook ads? More than likely you’ve already discovered your Click-through Rate (CTR). That’s a step in the right direction, but what does it all mean? How do can you use it to accurately evaluate your ads? If you aren’t familiar with the averages of your particular industry, you might be panicking, asking yourself ‘is that a normal CTR’? The truth is, if you’re like most advertisers, you’re going to see a seemingly low, single-digit figure. Does that mean your campaign isn’t performing well? Is CTR the end-all-be-all of success in both your copy and your target market? To answer these complex questions, we have to start by understanding what CTR means. Then we can explore what makes up a ‘good’ CTR and discover how you can use the information to make your ads more profitable. After all, if you don’t know how your campaigns are measuring up, it’s difficult to decide if you should use ad spend to improve your performance, or if you should allocate the budget to other marketing activities

5 months ago

2019-05-28

Need recommendation regarding SEO/marketing campaign management tools for a marketing agency?

5 months ago

2019-05-15

Luis replied to GDPR & Email Marketing

No, GDPR for email is not a problem but an opportunity. A way to improve your contact database quality, optimize data storage, make email campaigns much more desired

6 months ago

Email marketing

6 months ago

Don’t sell right away provide value, value, and value and then sell

6 months ago
Luis replied to Facebook Vs Instagram

Instagram without a doubt

6 months ago

I think UTM will work all fine

6 months ago

2019-05-14

Luis replied to Media Buying On Facebook

There's not any doubt that social networking platforms are getting to be sales platforms. A big part of the is producing vents that allow consumers to generate purchases

6 months ago

It's Impossible to target this Specific subset of people as Facebook doesn't provide Such audience targeting option However, you are able to try the next method: 
Set the "other cities" because the targeted location(s) of your ad set and choose the option of"Individuals who live in this location".
 After that, insert the"special native place" being a fascination with the in-depth targeting alternative. 

6 months ago
Luis favorited a reply

2019-05-02

Is there a way to find out in FB Ads Manager or in Shopify that which Campaign leads to a particular product purchase?

6 months ago

2019-09-30

Since it’s an old list, it’s better to clean that email list first. There are various email cleaning list tools that can help you with that, for instance, MailBoxValidator. You can use the tool to clean the email list, and then import it to your preferred email marketing campaign tool and get started. Various email marketing tools had been recommended by others above, so I would not list out here.


1 month ago

2019-09-17

Go with one carousel image with various products and test if it works better… continue with it else test the other one. But I will suggest to go with one carousel image with various products.


2 months ago

Hello, I am new in the field of email marketing. Can anybody tell me which email marketing platforms allow white labeling? Thanks in advance 

2 months ago

2019-08-02

 What is AMP? Does AMP affect SEO? How effective it is to implement AMP? How will AMP impact my analytics?

3 months ago

2019-07-16

Most important tips for improving your conversion rates are to:

  1. Stay focused on your goal
  2. Align your ad copy and landing page
  3. Optimize your landing page
  4. Be relevant.
  5. A/B test each element of the campaign.
  6. Experiment with keyword matches to find what works best for you.


4 months ago

2019-07-11

How difficult it is to create Facebook Canvas ads?What are some useful tips for creating amazing canvas ads for your page?   

4 months ago

2019-07-01

2019-06-25

I am looking to get myself into affiliate marketing. 
What are some effective affiliate marketing strategies?
I have been working in the marketing field from the past 5 years so have a decent marketing background. I know slow and steady always wins the race, so not in a hurry. 
Any insight from the affiliate marketing master would be great. 

Thank you!

4 months ago
Luis favorited a reply

  1. Campaign design: Your marketing team must first think about it.
  2. Campaign strategy: You need to have a strategy for delivering campaign messages. For example, determine the best media channels (TV, billboard, radio, online, etc) and outlets to receive your company's messages.
  3. Vendor Adjustments: Once your strategy is in place, the next step is to contact the innumerable vendors, review the offerings and adjust the various options available.

  1. Vendor negotiation: You will need to negotiate what space or spots you will receive, along with trying to secure the best available pricing for each buy.
  2. Artwork: Once the vendor negotiation is complete, you will then need to generate artwork of varying sizes and formats for the different campaign activations.
  3. Production: The artwork forms must be coordinated into the production of varying creatives on different substrates for the various media formats.
  4. Operations coordination: The artwork must then be supplied to the media vendors in a clear and concise manner with specific posting instructions to ensure on-time posting and to avoid any confusion. Digital advertising is generally easier to see through to completion, while outdoor advertising campaigns can be more complex as they involve tighter deadlines and specific operations and installation teams.
  5. Proofs of posting: Waiting for your proofs of posting can be frustrating because they are generally delayed several weeks following a campaign's start date.
  6. Remediation of any errors: If the media postings that you requested are not correctly done, you will need to fight for some sort of resolution with your vendors. 

4 months ago

2019-06-21

In order to have a successful media buy you have to know a few things in advance. While having this data will not guarantee success, it will help avoid costly mistakes. If you don’t have all the answers to this checklist, that’s ok.
Step 1 – Identify Your Target Audience

What is your avatar’s demographics?

  • Age
  • Education
  • Gender
  • Race
  • Income
  • Kids
What other interests and hobbies do they have?
What is the story that your avatar is telling himself or herself?
How sophisticated is your buyer (ie novice, intermediate, expert)?
Where do they hang out online?
Where do they buy things?

Where are they on the (CLS) consumer lifestyle scale?

  • Luxury Wealthy (LW) $10,000,000 net worth
  • Luxury Plus (LP) $5,000,000 net worth
  • Luxury (L) $1,000,000 net worth
  • Upper middle income (UMI)
  • Average middle income (AMI)
  • Lower middle income (LMI)
  • Poverty level (PL)

What is influencing them and where do they get that information?

  • Movies
  • Books
  • Magazines
  • TV Channels
  • TV Shows
  • Authority Figures 
Where do they spend their time on social media (ie Facebook, Pinterest, Instagram, Twitter, LinkedIn)?

Step 2 - What Are the Information Sites They Visit?

  • Social media
  • Forums
  • Review sites
  • Authority sites
  • Blogs

Step 3- What are your goals for the media buy?

  • Lead generation for new business
  • Direct product sales
  • Create brand awareness
  • Encourage existing customers to make a new purchase
  • Software installs

Step 4 - How will you measure the results and over what time frame?

  • Number of new sales
  • Number of valid phone or email addresses
  • Number of new subscriptions sold
  • Number of appointments set
  • Number of buyers that renew a subsection after X date
  • Number of downloads or installs
  • Number of people visiting the site
  • Number of repeat site visits
  • Number of people interacting with the brand or product

Step 5 - Insertion Order

  • (IO) signed and returned
  • Traffic sent at an even pace.
  • Out Clause
  • Discounts
  • Max budget per day
  • Total cost for the billing time frame
  • Campaign start and stop dates
  • What countries will the traffic be from
  • Types of creative agreed on
  • 3rd party tracking is working
  • Will a suppression list be used for email traffic
Step 6 - How you are being charged

While there are a variety of traffic sources, you need to look at how you are being charged.
  • Pay Per Click (PPC)
  • Cost Per Thousand Impressions (CPM)
  • Flat Rate
Step 7 - Analytics

  • Google Analytics
  • Kiss Metrics
  • Clicky
  • Heap
  • Piwik
  • Chartbeat
  • Gauges
  • GoSquared

Hope it helped!

4 months ago

Hello, 
I think you are a freelancer-if you work for a particular niche, I will narrow the target for that niche. Create some buyer personas that reflect the ideal customer and test some campaigns against companies of that size.

I also target decision makers and people who feel the problem you are trying to solve. In this case, of course, depending on the size of the company you are targeting, you will be CEO / Owner or CTO.

4 months ago

2019-06-12

Luis replied to Twitter Vs Facebook

Both Facebook and Twitter are user-friendly. Facebook is more useful because it has the largest number of active users, so you can easily communicate with many people here. Facebook also provides a platform for sharing social media rather than social networks, making it easier to interact with customers. This is very useful.

5 months ago

Simple, go with google trends.

5 months ago

Google shopping campaign optimization is a vital part of your selling strategy. Here are five effective ways help you improve your Google Shopping Campaigns; - Exclude Search Queries - Boost Individual Products - Geotarget - Optimize Product Data Feed

5 months ago

2019-06-11

How can I choose Powerful SEO keywords for my site?

5 months ago

2019-05-30

Honeypots are a good trap mechanism to capture new bots (sent by scrapers who are not well-versed with the structure of every page) on a website. But this approach poses a less-known threat of reducing the page rank on search engines. 
Search engine bots fall for this trap, and interpret the links as dead, irrelevant, or fake. With more such traps, the ranking of a website decreases considerably. Setting up honeypots is risky and needs to be managed very carefully. 

5 months ago

2019-05-29

What is a click-through rate, exactly? In its broader definition, it’s the number of people who actually clicked on your link and were taken through to an offer, online storefront, data capture form, landing page, website, etc., divided by the total number of visitors that viewed the link (in an email, landing page, website, ad, etc.). Looking for a great way to evaluate your Facebook ads? More than likely you’ve already discovered your Click-through Rate (CTR). That’s a step in the right direction, but what does it all mean? How do can you use it to accurately evaluate your ads? If you aren’t familiar with the averages of your particular industry, you might be panicking, asking yourself ‘is that a normal CTR’? The truth is, if you’re like most advertisers, you’re going to see a seemingly low, single-digit figure. Does that mean your campaign isn’t performing well? Is CTR the end-all-be-all of success in both your copy and your target market? To answer these complex questions, we have to start by understanding what CTR means. Then we can explore what makes up a ‘good’ CTR and discover how you can use the information to make your ads more profitable. After all, if you don’t know how your campaigns are measuring up, it’s difficult to decide if you should use ad spend to improve your performance, or if you should allocate the budget to other marketing activities

5 months ago

2019-05-28

Need recommendation regarding SEO/marketing campaign management tools for a marketing agency?

5 months ago

2019-05-15

Luis replied to GDPR & Email Marketing

No, GDPR for email is not a problem but an opportunity. A way to improve your contact database quality, optimize data storage, make email campaigns much more desired

6 months ago

Email marketing

6 months ago

Don’t sell right away provide value, value, and value and then sell

6 months ago
Luis replied to Facebook Vs Instagram

Instagram without a doubt

6 months ago

I think UTM will work all fine

6 months ago

2019-05-14

Luis replied to Media Buying On Facebook

There's not any doubt that social networking platforms are getting to be sales platforms. A big part of the is producing vents that allow consumers to generate purchases

6 months ago

It's Impossible to target this Specific subset of people as Facebook doesn't provide Such audience targeting option However, you are able to try the next method: 
Set the "other cities" because the targeted location(s) of your ad set and choose the option of"Individuals who live in this location".
 After that, insert the"special native place" being a fascination with the in-depth targeting alternative. 

6 months ago
Luis favorited a reply

2019-05-02

Is there a way to find out in FB Ads Manager or in Shopify that which Campaign leads to a particular product purchase?

6 months ago

2019-09-30

Since it’s an old list, it’s better to clean that email list first. There are various email cleaning list tools that can help you with that, for instance, MailBoxValidator. You can use the tool to clean the email list, and then import it to your preferred email marketing campaign tool and get started. Various email marketing tools had been recommended by others above, so I would not list out here.


1 month ago

2019-09-17

Go with one carousel image with various products and test if it works better… continue with it else test the other one. But I will suggest to go with one carousel image with various products.


2 months ago

Hello, I am new in the field of email marketing. Can anybody tell me which email marketing platforms allow white labeling? Thanks in advance 

2 months ago

2019-08-02

 What is AMP? Does AMP affect SEO? How effective it is to implement AMP? How will AMP impact my analytics?

3 months ago

2019-07-16

Most important tips for improving your conversion rates are to:

  1. Stay focused on your goal
  2. Align your ad copy and landing page
  3. Optimize your landing page
  4. Be relevant.
  5. A/B test each element of the campaign.
  6. Experiment with keyword matches to find what works best for you.


4 months ago

2019-07-11

How difficult it is to create Facebook Canvas ads?What are some useful tips for creating amazing canvas ads for your page?   

4 months ago

2019-07-01

2019-06-25

I am looking to get myself into affiliate marketing. 
What are some effective affiliate marketing strategies?
I have been working in the marketing field from the past 5 years so have a decent marketing background. I know slow and steady always wins the race, so not in a hurry. 
Any insight from the affiliate marketing master would be great. 

Thank you!

4 months ago
Luis favorited a reply

  1. Campaign design: Your marketing team must first think about it.
  2. Campaign strategy: You need to have a strategy for delivering campaign messages. For example, determine the best media channels (TV, billboard, radio, online, etc) and outlets to receive your company's messages.
  3. Vendor Adjustments: Once your strategy is in place, the next step is to contact the innumerable vendors, review the offerings and adjust the various options available.

  1. Vendor negotiation: You will need to negotiate what space or spots you will receive, along with trying to secure the best available pricing for each buy.
  2. Artwork: Once the vendor negotiation is complete, you will then need to generate artwork of varying sizes and formats for the different campaign activations.
  3. Production: The artwork forms must be coordinated into the production of varying creatives on different substrates for the various media formats.
  4. Operations coordination: The artwork must then be supplied to the media vendors in a clear and concise manner with specific posting instructions to ensure on-time posting and to avoid any confusion. Digital advertising is generally easier to see through to completion, while outdoor advertising campaigns can be more complex as they involve tighter deadlines and specific operations and installation teams.
  5. Proofs of posting: Waiting for your proofs of posting can be frustrating because they are generally delayed several weeks following a campaign's start date.
  6. Remediation of any errors: If the media postings that you requested are not correctly done, you will need to fight for some sort of resolution with your vendors. 

4 months ago

2019-06-21

In order to have a successful media buy you have to know a few things in advance. While having this data will not guarantee success, it will help avoid costly mistakes. If you don’t have all the answers to this checklist, that’s ok.
Step 1 – Identify Your Target Audience

What is your avatar’s demographics?

  • Age
  • Education
  • Gender
  • Race
  • Income
  • Kids
What other interests and hobbies do they have?
What is the story that your avatar is telling himself or herself?
How sophisticated is your buyer (ie novice, intermediate, expert)?
Where do they hang out online?
Where do they buy things?

Where are they on the (CLS) consumer lifestyle scale?

  • Luxury Wealthy (LW) $10,000,000 net worth
  • Luxury Plus (LP) $5,000,000 net worth
  • Luxury (L) $1,000,000 net worth
  • Upper middle income (UMI)
  • Average middle income (AMI)
  • Lower middle income (LMI)
  • Poverty level (PL)

What is influencing them and where do they get that information?

  • Movies
  • Books
  • Magazines
  • TV Channels
  • TV Shows
  • Authority Figures 
Where do they spend their time on social media (ie Facebook, Pinterest, Instagram, Twitter, LinkedIn)?

Step 2 - What Are the Information Sites They Visit?

  • Social media
  • Forums
  • Review sites
  • Authority sites
  • Blogs

Step 3- What are your goals for the media buy?

  • Lead generation for new business
  • Direct product sales
  • Create brand awareness
  • Encourage existing customers to make a new purchase
  • Software installs

Step 4 - How will you measure the results and over what time frame?

  • Number of new sales
  • Number of valid phone or email addresses
  • Number of new subscriptions sold
  • Number of appointments set
  • Number of buyers that renew a subsection after X date
  • Number of downloads or installs
  • Number of people visiting the site
  • Number of repeat site visits
  • Number of people interacting with the brand or product

Step 5 - Insertion Order

  • (IO) signed and returned
  • Traffic sent at an even pace.
  • Out Clause
  • Discounts
  • Max budget per day
  • Total cost for the billing time frame
  • Campaign start and stop dates
  • What countries will the traffic be from
  • Types of creative agreed on
  • 3rd party tracking is working
  • Will a suppression list be used for email traffic
Step 6 - How you are being charged

While there are a variety of traffic sources, you need to look at how you are being charged.
  • Pay Per Click (PPC)
  • Cost Per Thousand Impressions (CPM)
  • Flat Rate
Step 7 - Analytics

  • Google Analytics
  • Kiss Metrics
  • Clicky
  • Heap
  • Piwik
  • Chartbeat
  • Gauges
  • GoSquared

Hope it helped!

4 months ago

Hello, 
I think you are a freelancer-if you work for a particular niche, I will narrow the target for that niche. Create some buyer personas that reflect the ideal customer and test some campaigns against companies of that size.

I also target decision makers and people who feel the problem you are trying to solve. In this case, of course, depending on the size of the company you are targeting, you will be CEO / Owner or CTO.

4 months ago

2019-06-12

Luis replied to Twitter Vs Facebook

Both Facebook and Twitter are user-friendly. Facebook is more useful because it has the largest number of active users, so you can easily communicate with many people here. Facebook also provides a platform for sharing social media rather than social networks, making it easier to interact with customers. This is very useful.

5 months ago

Simple, go with google trends.

5 months ago

Google shopping campaign optimization is a vital part of your selling strategy. Here are five effective ways help you improve your Google Shopping Campaigns; - Exclude Search Queries - Boost Individual Products - Geotarget - Optimize Product Data Feed

5 months ago

2019-06-11

How can I choose Powerful SEO keywords for my site?

5 months ago

2019-05-30

Honeypots are a good trap mechanism to capture new bots (sent by scrapers who are not well-versed with the structure of every page) on a website. But this approach poses a less-known threat of reducing the page rank on search engines. 
Search engine bots fall for this trap, and interpret the links as dead, irrelevant, or fake. With more such traps, the ranking of a website decreases considerably. Setting up honeypots is risky and needs to be managed very carefully. 

5 months ago

2019-05-29

What is a click-through rate, exactly? In its broader definition, it’s the number of people who actually clicked on your link and were taken through to an offer, online storefront, data capture form, landing page, website, etc., divided by the total number of visitors that viewed the link (in an email, landing page, website, ad, etc.). Looking for a great way to evaluate your Facebook ads? More than likely you’ve already discovered your Click-through Rate (CTR). That’s a step in the right direction, but what does it all mean? How do can you use it to accurately evaluate your ads? If you aren’t familiar with the averages of your particular industry, you might be panicking, asking yourself ‘is that a normal CTR’? The truth is, if you’re like most advertisers, you’re going to see a seemingly low, single-digit figure. Does that mean your campaign isn’t performing well? Is CTR the end-all-be-all of success in both your copy and your target market? To answer these complex questions, we have to start by understanding what CTR means. Then we can explore what makes up a ‘good’ CTR and discover how you can use the information to make your ads more profitable. After all, if you don’t know how your campaigns are measuring up, it’s difficult to decide if you should use ad spend to improve your performance, or if you should allocate the budget to other marketing activities

5 months ago

2019-05-28

Need recommendation regarding SEO/marketing campaign management tools for a marketing agency?

5 months ago

2019-05-15

Luis replied to GDPR & Email Marketing

No, GDPR for email is not a problem but an opportunity. A way to improve your contact database quality, optimize data storage, make email campaigns much more desired

6 months ago

Email marketing

6 months ago

Don’t sell right away provide value, value, and value and then sell

6 months ago
Luis replied to Facebook Vs Instagram

Instagram without a doubt

6 months ago

I think UTM will work all fine

6 months ago

2019-05-14

Luis replied to Media Buying On Facebook

There's not any doubt that social networking platforms are getting to be sales platforms. A big part of the is producing vents that allow consumers to generate purchases

6 months ago

It's Impossible to target this Specific subset of people as Facebook doesn't provide Such audience targeting option However, you are able to try the next method: 
Set the "other cities" because the targeted location(s) of your ad set and choose the option of"Individuals who live in this location".
 After that, insert the"special native place" being a fascination with the in-depth targeting alternative. 

6 months ago
Luis favorited a reply

2019-05-02

Is there a way to find out in FB Ads Manager or in Shopify that which Campaign leads to a particular product purchase?

6 months ago

2019-09-30

Since it’s an old list, it’s better to clean that email list first. There are various email cleaning list tools that can help you with that, for instance, MailBoxValidator. You can use the tool to clean the email list, and then import it to your preferred email marketing campaign tool and get started. Various email marketing tools had been recommended by others above, so I would not list out here.


1 month ago

2019-09-17

Go with one carousel image with various products and test if it works better… continue with it else test the other one. But I will suggest to go with one carousel image with various products.


2 months ago

Hello, I am new in the field of email marketing. Can anybody tell me which email marketing platforms allow white labeling? Thanks in advance 

2 months ago

2019-08-02

 What is AMP? Does AMP affect SEO? How effective it is to implement AMP? How will AMP impact my analytics?

3 months ago

2019-07-16

Most important tips for improving your conversion rates are to:

  1. Stay focused on your goal
  2. Align your ad copy and landing page
  3. Optimize your landing page
  4. Be relevant.
  5. A/B test each element of the campaign.
  6. Experiment with keyword matches to find what works best for you.


4 months ago

2019-07-11

How difficult it is to create Facebook Canvas ads?What are some useful tips for creating amazing canvas ads for your page?   

4 months ago

2019-07-01

2019-06-25

I am looking to get myself into affiliate marketing. 
What are some effective affiliate marketing strategies?
I have been working in the marketing field from the past 5 years so have a decent marketing background. I know slow and steady always wins the race, so not in a hurry. 
Any insight from the affiliate marketing master would be great. 

Thank you!

4 months ago
Luis favorited a reply

  1. Campaign design: Your marketing team must first think about it.
  2. Campaign strategy: You need to have a strategy for delivering campaign messages. For example, determine the best media channels (TV, billboard, radio, online, etc) and outlets to receive your company's messages.
  3. Vendor Adjustments: Once your strategy is in place, the next step is to contact the innumerable vendors, review the offerings and adjust the various options available.

  1. Vendor negotiation: You will need to negotiate what space or spots you will receive, along with trying to secure the best available pricing for each buy.
  2. Artwork: Once the vendor negotiation is complete, you will then need to generate artwork of varying sizes and formats for the different campaign activations.
  3. Production: The artwork forms must be coordinated into the production of varying creatives on different substrates for the various media formats.
  4. Operations coordination: The artwork must then be supplied to the media vendors in a clear and concise manner with specific posting instructions to ensure on-time posting and to avoid any confusion. Digital advertising is generally easier to see through to completion, while outdoor advertising campaigns can be more complex as they involve tighter deadlines and specific operations and installation teams.
  5. Proofs of posting: Waiting for your proofs of posting can be frustrating because they are generally delayed several weeks following a campaign's start date.
  6. Remediation of any errors: If the media postings that you requested are not correctly done, you will need to fight for some sort of resolution with your vendors. 

4 months ago

2019-06-21

In order to have a successful media buy you have to know a few things in advance. While having this data will not guarantee success, it will help avoid costly mistakes. If you don’t have all the answers to this checklist, that’s ok.
Step 1 – Identify Your Target Audience

What is your avatar’s demographics?

  • Age
  • Education
  • Gender
  • Race
  • Income
  • Kids
What other interests and hobbies do they have?
What is the story that your avatar is telling himself or herself?
How sophisticated is your buyer (ie novice, intermediate, expert)?
Where do they hang out online?
Where do they buy things?

Where are they on the (CLS) consumer lifestyle scale?

  • Luxury Wealthy (LW) $10,000,000 net worth
  • Luxury Plus (LP) $5,000,000 net worth
  • Luxury (L) $1,000,000 net worth
  • Upper middle income (UMI)
  • Average middle income (AMI)
  • Lower middle income (LMI)
  • Poverty level (PL)

What is influencing them and where do they get that information?

  • Movies
  • Books
  • Magazines
  • TV Channels
  • TV Shows
  • Authority Figures 
Where do they spend their time on social media (ie Facebook, Pinterest, Instagram, Twitter, LinkedIn)?

Step 2 - What Are the Information Sites They Visit?

  • Social media
  • Forums
  • Review sites
  • Authority sites
  • Blogs

Step 3- What are your goals for the media buy?

  • Lead generation for new business
  • Direct product sales
  • Create brand awareness
  • Encourage existing customers to make a new purchase
  • Software installs

Step 4 - How will you measure the results and over what time frame?

  • Number of new sales
  • Number of valid phone or email addresses
  • Number of new subscriptions sold
  • Number of appointments set
  • Number of buyers that renew a subsection after X date
  • Number of downloads or installs
  • Number of people visiting the site
  • Number of repeat site visits
  • Number of people interacting with the brand or product

Step 5 - Insertion Order

  • (IO) signed and returned
  • Traffic sent at an even pace.
  • Out Clause
  • Discounts
  • Max budget per day
  • Total cost for the billing time frame
  • Campaign start and stop dates
  • What countries will the traffic be from
  • Types of creative agreed on
  • 3rd party tracking is working
  • Will a suppression list be used for email traffic
Step 6 - How you are being charged

While there are a variety of traffic sources, you need to look at how you are being charged.
  • Pay Per Click (PPC)
  • Cost Per Thousand Impressions (CPM)
  • Flat Rate
Step 7 - Analytics

  • Google Analytics
  • Kiss Metrics
  • Clicky
  • Heap
  • Piwik
  • Chartbeat
  • Gauges
  • GoSquared

Hope it helped!

4 months ago

Hello, 
I think you are a freelancer-if you work for a particular niche, I will narrow the target for that niche. Create some buyer personas that reflect the ideal customer and test some campaigns against companies of that size.

I also target decision makers and people who feel the problem you are trying to solve. In this case, of course, depending on the size of the company you are targeting, you will be CEO / Owner or CTO.

4 months ago

2019-06-12

Luis replied to Twitter Vs Facebook

Both Facebook and Twitter are user-friendly. Facebook is more useful because it has the largest number of active users, so you can easily communicate with many people here. Facebook also provides a platform for sharing social media rather than social networks, making it easier to interact with customers. This is very useful.

5 months ago

Simple, go with google trends.

5 months ago

Google shopping campaign optimization is a vital part of your selling strategy. Here are five effective ways help you improve your Google Shopping Campaigns; - Exclude Search Queries - Boost Individual Products - Geotarget - Optimize Product Data Feed

5 months ago

2019-06-11

How can I choose Powerful SEO keywords for my site?

5 months ago

2019-05-30

Honeypots are a good trap mechanism to capture new bots (sent by scrapers who are not well-versed with the structure of every page) on a website. But this approach poses a less-known threat of reducing the page rank on search engines. 
Search engine bots fall for this trap, and interpret the links as dead, irrelevant, or fake. With more such traps, the ranking of a website decreases considerably. Setting up honeypots is risky and needs to be managed very carefully. 

5 months ago

2019-05-29

What is a click-through rate, exactly? In its broader definition, it’s the number of people who actually clicked on your link and were taken through to an offer, online storefront, data capture form, landing page, website, etc., divided by the total number of visitors that viewed the link (in an email, landing page, website, ad, etc.). Looking for a great way to evaluate your Facebook ads? More than likely you’ve already discovered your Click-through Rate (CTR). That’s a step in the right direction, but what does it all mean? How do can you use it to accurately evaluate your ads? If you aren’t familiar with the averages of your particular industry, you might be panicking, asking yourself ‘is that a normal CTR’? The truth is, if you’re like most advertisers, you’re going to see a seemingly low, single-digit figure. Does that mean your campaign isn’t performing well? Is CTR the end-all-be-all of success in both your copy and your target market? To answer these complex questions, we have to start by understanding what CTR means. Then we can explore what makes up a ‘good’ CTR and discover how you can use the information to make your ads more profitable. After all, if you don’t know how your campaigns are measuring up, it’s difficult to decide if you should use ad spend to improve your performance, or if you should allocate the budget to other marketing activities

5 months ago

2019-05-28

Need recommendation regarding SEO/marketing campaign management tools for a marketing agency?

5 months ago

2019-05-15

Luis replied to GDPR & Email Marketing

No, GDPR for email is not a problem but an opportunity. A way to improve your contact database quality, optimize data storage, make email campaigns much more desired

6 months ago

Email marketing

6 months ago

Don’t sell right away provide value, value, and value and then sell

6 months ago
Luis replied to Facebook Vs Instagram

Instagram without a doubt

6 months ago

I think UTM will work all fine

6 months ago

2019-05-14

Luis replied to Media Buying On Facebook

There's not any doubt that social networking platforms are getting to be sales platforms. A big part of the is producing vents that allow consumers to generate purchases

6 months ago

It's Impossible to target this Specific subset of people as Facebook doesn't provide Such audience targeting option However, you are able to try the next method: 
Set the "other cities" because the targeted location(s) of your ad set and choose the option of"Individuals who live in this location".
 After that, insert the"special native place" being a fascination with the in-depth targeting alternative. 

6 months ago
Luis favorited a reply

2019-05-02

Is there a way to find out in FB Ads Manager or in Shopify that which Campaign leads to a particular product purchase?

6 months ago

2019-09-30

Since it’s an old list, it’s better to clean that email list first. There are various email cleaning list tools that can help you with that, for instance, MailBoxValidator. You can use the tool to clean the email list, and then import it to your preferred email marketing campaign tool and get started. Various email marketing tools had been recommended by others above, so I would not list out here.


1 month ago

2019-09-17

Go with one carousel image with various products and test if it works better… continue with it else test the other one. But I will suggest to go with one carousel image with various products.


2 months ago

Hello, I am new in the field of email marketing. Can anybody tell me which email marketing platforms allow white labeling? Thanks in advance 

2 months ago

2019-08-02

 What is AMP? Does AMP affect SEO? How effective it is to implement AMP? How will AMP impact my analytics?

3 months ago

2019-07-16

Most important tips for improving your conversion rates are to:

  1. Stay focused on your goal
  2. Align your ad copy and landing page
  3. Optimize your landing page
  4. Be relevant.
  5. A/B test each element of the campaign.
  6. Experiment with keyword matches to find what works best for you.


4 months ago

2019-07-11

How difficult it is to create Facebook Canvas ads?What are some useful tips for creating amazing canvas ads for your page?   

4 months ago

2019-07-01

2019-06-25

I am looking to get myself into affiliate marketing. 
What are some effective affiliate marketing strategies?
I have been working in the marketing field from the past 5 years so have a decent marketing background. I know slow and steady always wins the race, so not in a hurry. 
Any insight from the affiliate marketing master would be great. 

Thank you!

4 months ago
Luis favorited a reply

  1. Campaign design: Your marketing team must first think about it.
  2. Campaign strategy: You need to have a strategy for delivering campaign messages. For example, determine the best media channels (TV, billboard, radio, online, etc) and outlets to receive your company's messages.
  3. Vendor Adjustments: Once your strategy is in place, the next step is to contact the innumerable vendors, review the offerings and adjust the various options available.

  1. Vendor negotiation: You will need to negotiate what space or spots you will receive, along with trying to secure the best available pricing for each buy.
  2. Artwork: Once the vendor negotiation is complete, you will then need to generate artwork of varying sizes and formats for the different campaign activations.
  3. Production: The artwork forms must be coordinated into the production of varying creatives on different substrates for the various media formats.
  4. Operations coordination: The artwork must then be supplied to the media vendors in a clear and concise manner with specific posting instructions to ensure on-time posting and to avoid any confusion. Digital advertising is generally easier to see through to completion, while outdoor advertising campaigns can be more complex as they involve tighter deadlines and specific operations and installation teams.
  5. Proofs of posting: Waiting for your proofs of posting can be frustrating because they are generally delayed several weeks following a campaign's start date.
  6. Remediation of any errors: If the media postings that you requested are not correctly done, you will need to fight for some sort of resolution with your vendors. 

4 months ago

2019-06-21

In order to have a successful media buy you have to know a few things in advance. While having this data will not guarantee success, it will help avoid costly mistakes. If you don’t have all the answers to this checklist, that’s ok.
Step 1 – Identify Your Target Audience

What is your avatar’s demographics?

  • Age
  • Education
  • Gender
  • Race
  • Income
  • Kids
What other interests and hobbies do they have?
What is the story that your avatar is telling himself or herself?
How sophisticated is your buyer (ie novice, intermediate, expert)?
Where do they hang out online?
Where do they buy things?

Where are they on the (CLS) consumer lifestyle scale?

  • Luxury Wealthy (LW) $10,000,000 net worth
  • Luxury Plus (LP) $5,000,000 net worth
  • Luxury (L) $1,000,000 net worth
  • Upper middle income (UMI)
  • Average middle income (AMI)
  • Lower middle income (LMI)
  • Poverty level (PL)

What is influencing them and where do they get that information?

  • Movies
  • Books
  • Magazines
  • TV Channels
  • TV Shows
  • Authority Figures 
Where do they spend their time on social media (ie Facebook, Pinterest, Instagram, Twitter, LinkedIn)?

Step 2 - What Are the Information Sites They Visit?

  • Social media
  • Forums
  • Review sites
  • Authority sites
  • Blogs

Step 3- What are your goals for the media buy?

  • Lead generation for new business
  • Direct product sales
  • Create brand awareness
  • Encourage existing customers to make a new purchase
  • Software installs

Step 4 - How will you measure the results and over what time frame?

  • Number of new sales
  • Number of valid phone or email addresses
  • Number of new subscriptions sold
  • Number of appointments set
  • Number of buyers that renew a subsection after X date
  • Number of downloads or installs
  • Number of people visiting the site
  • Number of repeat site visits
  • Number of people interacting with the brand or product

Step 5 - Insertion Order

  • (IO) signed and returned
  • Traffic sent at an even pace.
  • Out Clause
  • Discounts
  • Max budget per day
  • Total cost for the billing time frame
  • Campaign start and stop dates
  • What countries will the traffic be from
  • Types of creative agreed on
  • 3rd party tracking is working
  • Will a suppression list be used for email traffic
Step 6 - How you are being charged

While there are a variety of traffic sources, you need to look at how you are being charged.
  • Pay Per Click (PPC)
  • Cost Per Thousand Impressions (CPM)
  • Flat Rate
Step 7 - Analytics

  • Google Analytics
  • Kiss Metrics
  • Clicky
  • Heap
  • Piwik
  • Chartbeat
  • Gauges
  • GoSquared

Hope it helped!

4 months ago

Hello, 
I think you are a freelancer-if you work for a particular niche, I will narrow the target for that niche. Create some buyer personas that reflect the ideal customer and test some campaigns against companies of that size.

I also target decision makers and people who feel the problem you are trying to solve. In this case, of course, depending on the size of the company you are targeting, you will be CEO / Owner or CTO.

4 months ago

2019-06-12

Luis replied to Twitter Vs Facebook

Both Facebook and Twitter are user-friendly. Facebook is more useful because it has the largest number of active users, so you can easily communicate with many people here. Facebook also provides a platform for sharing social media rather than social networks, making it easier to interact with customers. This is very useful.

5 months ago

Simple, go with google trends.

5 months ago

Google shopping campaign optimization is a vital part of your selling strategy. Here are five effective ways help you improve your Google Shopping Campaigns; - Exclude Search Queries - Boost Individual Products - Geotarget - Optimize Product Data Feed

5 months ago

2019-06-11

How can I choose Powerful SEO keywords for my site?

5 months ago

2019-05-30

Honeypots are a good trap mechanism to capture new bots (sent by scrapers who are not well-versed with the structure of every page) on a website. But this approach poses a less-known threat of reducing the page rank on search engines. 
Search engine bots fall for this trap, and interpret the links as dead, irrelevant, or fake. With more such traps, the ranking of a website decreases considerably. Setting up honeypots is risky and needs to be managed very carefully. 

5 months ago

2019-05-29

What is a click-through rate, exactly? In its broader definition, it’s the number of people who actually clicked on your link and were taken through to an offer, online storefront, data capture form, landing page, website, etc., divided by the total number of visitors that viewed the link (in an email, landing page, website, ad, etc.). Looking for a great way to evaluate your Facebook ads? More than likely you’ve already discovered your Click-through Rate (CTR). That’s a step in the right direction, but what does it all mean? How do can you use it to accurately evaluate your ads? If you aren’t familiar with the averages of your particular industry, you might be panicking, asking yourself ‘is that a normal CTR’? The truth is, if you’re like most advertisers, you’re going to see a seemingly low, single-digit figure. Does that mean your campaign isn’t performing well? Is CTR the end-all-be-all of success in both your copy and your target market? To answer these complex questions, we have to start by understanding what CTR means. Then we can explore what makes up a ‘good’ CTR and discover how you can use the information to make your ads more profitable. After all, if you don’t know how your campaigns are measuring up, it’s difficult to decide if you should use ad spend to improve your performance, or if you should allocate the budget to other marketing activities

5 months ago

2019-05-28

Need recommendation regarding SEO/marketing campaign management tools for a marketing agency?

5 months ago

2019-05-15

Luis replied to GDPR & Email Marketing

No, GDPR for email is not a problem but an opportunity. A way to improve your contact database quality, optimize data storage, make email campaigns much more desired

6 months ago

Email marketing

6 months ago

Don’t sell right away provide value, value, and value and then sell

6 months ago
Luis replied to Facebook Vs Instagram

Instagram without a doubt

6 months ago

I think UTM will work all fine

6 months ago

2019-05-14

Luis replied to Media Buying On Facebook

There's not any doubt that social networking platforms are getting to be sales platforms. A big part of the is producing vents that allow consumers to generate purchases

6 months ago

It's Impossible to target this Specific subset of people as Facebook doesn't provide Such audience targeting option However, you are able to try the next method: 
Set the "other cities" because the targeted location(s) of your ad set and choose the option of"Individuals who live in this location".
 After that, insert the"special native place" being a fascination with the in-depth targeting alternative. 

6 months ago
Luis favorited a reply

2019-05-02

Is there a way to find out in FB Ads Manager or in Shopify that which Campaign leads to a particular product purchase?

6 months ago

2019-09-30

Since it’s an old list, it’s better to clean that email list first. There are various email cleaning list tools that can help you with that, for instance, MailBoxValidator. You can use the tool to clean the email list, and then import it to your preferred email marketing campaign tool and get started. Various email marketing tools had been recommended by others above, so I would not list out here.


1 month ago

2019-09-17

Go with one carousel image with various products and test if it works better… continue with it else test the other one. But I will suggest to go with one carousel image with various products.


2 months ago

Hello, I am new in the field of email marketing. Can anybody tell me which email marketing platforms allow white labeling? Thanks in advance 

2 months ago

2019-08-02

 What is AMP? Does AMP affect SEO? How effective it is to implement AMP? How will AMP impact my analytics?

3 months ago

2019-07-16

Most important tips for improving your conversion rates are to:

  1. Stay focused on your goal
  2. Align your ad copy and landing page
  3. Optimize your landing page
  4. Be relevant.
  5. A/B test each element of the campaign.
  6. Experiment with keyword matches to find what works best for you.


4 months ago

2019-07-11

How difficult it is to create Facebook Canvas ads?What are some useful tips for creating amazing canvas ads for your page?   

4 months ago

2019-07-01

2019-06-25

I am looking to get myself into affiliate marketing. 
What are some effective affiliate marketing strategies?
I have been working in the marketing field from the past 5 years so have a decent marketing background. I know slow and steady always wins the race, so not in a hurry. 
Any insight from the affiliate marketing master would be great. 

Thank you!

4 months ago
Luis favorited a reply

  1. Campaign design: Your marketing team must first think about it.
  2. Campaign strategy: You need to have a strategy for delivering campaign messages. For example, determine the best media channels (TV, billboard, radio, online, etc) and outlets to receive your company's messages.
  3. Vendor Adjustments: Once your strategy is in place, the next step is to contact the innumerable vendors, review the offerings and adjust the various options available.

  1. Vendor negotiation: You will need to negotiate what space or spots you will receive, along with trying to secure the best available pricing for each buy.
  2. Artwork: Once the vendor negotiation is complete, you will then need to generate artwork of varying sizes and formats for the different campaign activations.
  3. Production: The artwork forms must be coordinated into the production of varying creatives on different substrates for the various media formats.
  4. Operations coordination: The artwork must then be supplied to the media vendors in a clear and concise manner with specific posting instructions to ensure on-time posting and to avoid any confusion. Digital advertising is generally easier to see through to completion, while outdoor advertising campaigns can be more complex as they involve tighter deadlines and specific operations and installation teams.
  5. Proofs of posting: Waiting for your proofs of posting can be frustrating because they are generally delayed several weeks following a campaign's start date.
  6. Remediation of any errors: If the media postings that you requested are not correctly done, you will need to fight for some sort of resolution with your vendors. 

4 months ago

2019-06-21

In order to have a successful media buy you have to know a few things in advance. While having this data will not guarantee success, it will help avoid costly mistakes. If you don’t have all the answers to this checklist, that’s ok.
Step 1 – Identify Your Target Audience

What is your avatar’s demographics?

  • Age
  • Education
  • Gender
  • Race
  • Income
  • Kids
What other interests and hobbies do they have?
What is the story that your avatar is telling himself or herself?
How sophisticated is your buyer (ie novice, intermediate, expert)?
Where do they hang out online?
Where do they buy things?

Where are they on the (CLS) consumer lifestyle scale?

  • Luxury Wealthy (LW) $10,000,000 net worth
  • Luxury Plus (LP) $5,000,000 net worth
  • Luxury (L) $1,000,000 net worth
  • Upper middle income (UMI)
  • Average middle income (AMI)
  • Lower middle income (LMI)
  • Poverty level (PL)

What is influencing them and where do they get that information?

  • Movies
  • Books
  • Magazines
  • TV Channels
  • TV Shows
  • Authority Figures 
Where do they spend their time on social media (ie Facebook, Pinterest, Instagram, Twitter, LinkedIn)?

Step 2 - What Are the Information Sites They Visit?

  • Social media
  • Forums
  • Review sites
  • Authority sites
  • Blogs

Step 3- What are your goals for the media buy?

  • Lead generation for new business
  • Direct product sales
  • Create brand awareness
  • Encourage existing customers to make a new purchase
  • Software installs

Step 4 - How will you measure the results and over what time frame?

  • Number of new sales
  • Number of valid phone or email addresses
  • Number of new subscriptions sold
  • Number of appointments set
  • Number of buyers that renew a subsection after X date
  • Number of downloads or installs
  • Number of people visiting the site
  • Number of repeat site visits
  • Number of people interacting with the brand or product

Step 5 - Insertion Order

  • (IO) signed and returned
  • Traffic sent at an even pace.
  • Out Clause
  • Discounts
  • Max budget per day
  • Total cost for the billing time frame
  • Campaign start and stop dates
  • What countries will the traffic be from
  • Types of creative agreed on
  • 3rd party tracking is working
  • Will a suppression list be used for email traffic
Step 6 - How you are being charged

While there are a variety of traffic sources, you need to look at how you are being charged.
  • Pay Per Click (PPC)
  • Cost Per Thousand Impressions (CPM)
  • Flat Rate
Step 7 - Analytics

  • Google Analytics
  • Kiss Metrics
  • Clicky
  • Heap
  • Piwik
  • Chartbeat
  • Gauges
  • GoSquared

Hope it helped!

4 months ago

Hello, 
I think you are a freelancer-if you work for a particular niche, I will narrow the target for that niche. Create some buyer personas that reflect the ideal customer and test some campaigns against companies of that size.

I also target decision makers and people who feel the problem you are trying to solve. In this case, of course, depending on the size of the company you are targeting, you will be CEO / Owner or CTO.

4 months ago

2019-06-12

Luis replied to Twitter Vs Facebook

Both Facebook and Twitter are user-friendly. Facebook is more useful because it has the largest number of active users, so you can easily communicate with many people here. Facebook also provides a platform for sharing social media rather than social networks, making it easier to interact with customers. This is very useful.

5 months ago

Simple, go with google trends.

5 months ago

Google shopping campaign optimization is a vital part of your selling strategy. Here are five effective ways help you improve your Google Shopping Campaigns; - Exclude Search Queries - Boost Individual Products - Geotarget - Optimize Product Data Feed

5 months ago

2019-06-11

How can I choose Powerful SEO keywords for my site?

5 months ago

2019-05-30

Honeypots are a good trap mechanism to capture new bots (sent by scrapers who are not well-versed with the structure of every page) on a website. But this approach poses a less-known threat of reducing the page rank on search engines. 
Search engine bots fall for this trap, and interpret the links as dead, irrelevant, or fake. With more such traps, the ranking of a website decreases considerably. Setting up honeypots is risky and needs to be managed very carefully. 

5 months ago

2019-05-29

What is a click-through rate, exactly? In its broader definition, it’s the number of people who actually clicked on your link and were taken through to an offer, online storefront, data capture form, landing page, website, etc., divided by the total number of visitors that viewed the link (in an email, landing page, website, ad, etc.). Looking for a great way to evaluate your Facebook ads? More than likely you’ve already discovered your Click-through Rate (CTR). That’s a step in the right direction, but what does it all mean? How do can you use it to accurately evaluate your ads? If you aren’t familiar with the averages of your particular industry, you might be panicking, asking yourself ‘is that a normal CTR’? The truth is, if you’re like most advertisers, you’re going to see a seemingly low, single-digit figure. Does that mean your campaign isn’t performing well? Is CTR the end-all-be-all of success in both your copy and your target market? To answer these complex questions, we have to start by understanding what CTR means. Then we can explore what makes up a ‘good’ CTR and discover how you can use the information to make your ads more profitable. After all, if you don’t know how your campaigns are measuring up, it’s difficult to decide if you should use ad spend to improve your performance, or if you should allocate the budget to other marketing activities

5 months ago

2019-05-28

Need recommendation regarding SEO/marketing campaign management tools for a marketing agency?

5 months ago

2019-05-15

Luis replied to GDPR & Email Marketing

No, GDPR for email is not a problem but an opportunity. A way to improve your contact database quality, optimize data storage, make email campaigns much more desired

6 months ago

Email marketing

6 months ago

Don’t sell right away provide value, value, and value and then sell

6 months ago
Luis replied to Facebook Vs Instagram

Instagram without a doubt

6 months ago

I think UTM will work all fine

6 months ago

2019-05-14

Luis replied to Media Buying On Facebook

There's not any doubt that social networking platforms are getting to be sales platforms. A big part of the is producing vents that allow consumers to generate purchases

6 months ago

It's Impossible to target this Specific subset of people as Facebook doesn't provide Such audience targeting option However, you are able to try the next method: 
Set the "other cities" because the targeted location(s) of your ad set and choose the option of"Individuals who live in this location".
 After that, insert the"special native place" being a fascination with the in-depth targeting alternative. 

6 months ago
Luis favorited a reply

2019-05-02

Is there a way to find out in FB Ads Manager or in Shopify that which Campaign leads to a particular product purchase?

6 months ago

2019-09-30

Since it’s an old list, it’s better to clean that email list first. There are various email cleaning list tools that can help you with that, for instance, MailBoxValidator. You can use the tool to clean the email list, and then import it to your preferred email marketing campaign tool and get started. Various email marketing tools had been recommended by others above, so I would not list out here.


1 month ago

2019-09-17

Go with one carousel image with various products and test if it works better… continue with it else test the other one. But I will suggest to go with one carousel image with various products.


2 months ago

Hello, I am new in the field of email marketing. Can anybody tell me which email marketing platforms allow white labeling? Thanks in advance 

2 months ago

2019-08-02

 What is AMP? Does AMP affect SEO? How effective it is to implement AMP? How will AMP impact my analytics?

3 months ago

2019-07-16

Most important tips for improving your conversion rates are to:

  1. Stay focused on your goal
  2. Align your ad copy and landing page
  3. Optimize your landing page
  4. Be relevant.
  5. A/B test each element of the campaign.
  6. Experiment with keyword matches to find what works best for you.


4 months ago

2019-07-11

How difficult it is to create Facebook Canvas ads?What are some useful tips for creating amazing canvas ads for your page?   

4 months ago

2019-07-01

2019-06-25

I am looking to get myself into affiliate marketing. 
What are some effective affiliate marketing strategies?
I have been working in the marketing field from the past 5 years so have a decent marketing background. I know slow and steady always wins the race, so not in a hurry. 
Any insight from the affiliate marketing master would be great. 

Thank you!

4 months ago
Luis favorited a reply

  1. Campaign design: Your marketing team must first think about it.
  2. Campaign strategy: You need to have a strategy for delivering campaign messages. For example, determine the best media channels (TV, billboard, radio, online, etc) and outlets to receive your company's messages.
  3. Vendor Adjustments: Once your strategy is in place, the next step is to contact the innumerable vendors, review the offerings and adjust the various options available.

  1. Vendor negotiation: You will need to negotiate what space or spots you will receive, along with trying to secure the best available pricing for each buy.
  2. Artwork: Once the vendor negotiation is complete, you will then need to generate artwork of varying sizes and formats for the different campaign activations.
  3. Production: The artwork forms must be coordinated into the production of varying creatives on different substrates for the various media formats.
  4. Operations coordination: The artwork must then be supplied to the media vendors in a clear and concise manner with specific posting instructions to ensure on-time posting and to avoid any confusion. Digital advertising is generally easier to see through to completion, while outdoor advertising campaigns can be more complex as they involve tighter deadlines and specific operations and installation teams.
  5. Proofs of posting: Waiting for your proofs of posting can be frustrating because they are generally delayed several weeks following a campaign's start date.
  6. Remediation of any errors: If the media postings that you requested are not correctly done, you will need to fight for some sort of resolution with your vendors. 

4 months ago

2019-06-21

In order to have a successful media buy you have to know a few things in advance. While having this data will not guarantee success, it will help avoid costly mistakes. If you don’t have all the answers to this checklist, that’s ok.
Step 1 – Identify Your Target Audience

What is your avatar’s demographics?

  • Age
  • Education
  • Gender
  • Race
  • Income
  • Kids
What other interests and hobbies do they have?
What is the story that your avatar is telling himself or herself?
How sophisticated is your buyer (ie novice, intermediate, expert)?
Where do they hang out online?
Where do they buy things?

Where are they on the (CLS) consumer lifestyle scale?

  • Luxury Wealthy (LW) $10,000,000 net worth
  • Luxury Plus (LP) $5,000,000 net worth
  • Luxury (L) $1,000,000 net worth
  • Upper middle income (UMI)
  • Average middle income (AMI)
  • Lower middle income (LMI)
  • Poverty level (PL)

What is influencing them and where do they get that information?

  • Movies
  • Books
  • Magazines
  • TV Channels
  • TV Shows
  • Authority Figures 
Where do they spend their time on social media (ie Facebook, Pinterest, Instagram, Twitter, LinkedIn)?

Step 2 - What Are the Information Sites They Visit?

  • Social media
  • Forums
  • Review sites
  • Authority sites
  • Blogs

Step 3- What are your goals for the media buy?

  • Lead generation for new business
  • Direct product sales
  • Create brand awareness
  • Encourage existing customers to make a new purchase
  • Software installs

Step 4 - How will you measure the results and over what time frame?

  • Number of new sales
  • Number of valid phone or email addresses
  • Number of new subscriptions sold
  • Number of appointments set
  • Number of buyers that renew a subsection after X date
  • Number of downloads or installs
  • Number of people visiting the site
  • Number of repeat site visits
  • Number of people interacting with the brand or product

Step 5 - Insertion Order

  • (IO) signed and returned
  • Traffic sent at an even pace.
  • Out Clause
  • Discounts
  • Max budget per day
  • Total cost for the billing time frame
  • Campaign start and stop dates
  • What countries will the traffic be from
  • Types of creative agreed on
  • 3rd party tracking is working
  • Will a suppression list be used for email traffic
Step 6 - How you are being charged

While there are a variety of traffic sources, you need to look at how you are being charged.
  • Pay Per Click (PPC)
  • Cost Per Thousand Impressions (CPM)
  • Flat Rate
Step 7 - Analytics

  • Google Analytics
  • Kiss Metrics
  • Clicky
  • Heap
  • Piwik
  • Chartbeat
  • Gauges
  • GoSquared

Hope it helped!

4 months ago

Hello, 
I think you are a freelancer-if you work for a particular niche, I will narrow the target for that niche. Create some buyer personas that reflect the ideal customer and test some campaigns against companies of that size.

I also target decision makers and people who feel the problem you are trying to solve. In this case, of course, depending on the size of the company you are targeting, you will be CEO / Owner or CTO.

4 months ago

2019-06-12

Luis replied to Twitter Vs Facebook

Both Facebook and Twitter are user-friendly. Facebook is more useful because it has the largest number of active users, so you can easily communicate with many people here. Facebook also provides a platform for sharing social media rather than social networks, making it easier to interact with customers. This is very useful.

5 months ago

Simple, go with google trends.

5 months ago

Google shopping campaign optimization is a vital part of your selling strategy. Here are five effective ways help you improve your Google Shopping Campaigns; - Exclude Search Queries - Boost Individual Products - Geotarget - Optimize Product Data Feed

5 months ago

2019-06-11

How can I choose Powerful SEO keywords for my site?

5 months ago

2019-05-30

Honeypots are a good trap mechanism to capture new bots (sent by scrapers who are not well-versed with the structure of every page) on a website. But this approach poses a less-known threat of reducing the page rank on search engines. 
Search engine bots fall for this trap, and interpret the links as dead, irrelevant, or fake. With more such traps, the ranking of a website decreases considerably. Setting up honeypots is risky and needs to be managed very carefully. 

5 months ago

2019-05-29

What is a click-through rate, exactly? In its broader definition, it’s the number of people who actually clicked on your link and were taken through to an offer, online storefront, data capture form, landing page, website, etc., divided by the total number of visitors that viewed the link (in an email, landing page, website, ad, etc.). Looking for a great way to evaluate your Facebook ads? More than likely you’ve already discovered your Click-through Rate (CTR). That’s a step in the right direction, but what does it all mean? How do can you use it to accurately evaluate your ads? If you aren’t familiar with the averages of your particular industry, you might be panicking, asking yourself ‘is that a normal CTR’? The truth is, if you’re like most advertisers, you’re going to see a seemingly low, single-digit figure. Does that mean your campaign isn’t performing well? Is CTR the end-all-be-all of success in both your copy and your target market? To answer these complex questions, we have to start by understanding what CTR means. Then we can explore what makes up a ‘good’ CTR and discover how you can use the information to make your ads more profitable. After all, if you don’t know how your campaigns are measuring up, it’s difficult to decide if you should use ad spend to improve your performance, or if you should allocate the budget to other marketing activities

5 months ago

2019-05-28

Need recommendation regarding SEO/marketing campaign management tools for a marketing agency?

5 months ago

2019-05-15

Luis replied to GDPR & Email Marketing

No, GDPR for email is not a problem but an opportunity. A way to improve your contact database quality, optimize data storage, make email campaigns much more desired

6 months ago

Email marketing

6 months ago

Don’t sell right away provide value, value, and value and then sell

6 months ago
Luis replied to Facebook Vs Instagram

Instagram without a doubt

6 months ago

I think UTM will work all fine

6 months ago

2019-05-14

Luis replied to Media Buying On Facebook

There's not any doubt that social networking platforms are getting to be sales platforms. A big part of the is producing vents that allow consumers to generate purchases

6 months ago

It's Impossible to target this Specific subset of people as Facebook doesn't provide Such audience targeting option However, you are able to try the next method: 
Set the "other cities" because the targeted location(s) of your ad set and choose the option of"Individuals who live in this location".
 After that, insert the"special native place" being a fascination with the in-depth targeting alternative. 

6 months ago
Luis favorited a reply

2019-05-02

Is there a way to find out in FB Ads Manager or in Shopify that which Campaign leads to a particular product purchase?

6 months ago

2019-09-30

Since it’s an old list, it’s better to clean that email list first. There are various email cleaning list tools that can help you with that, for instance, MailBoxValidator. You can use the tool to clean the email list, and then import it to your preferred email marketing campaign tool and get started. Various email marketing tools had been recommended by others above, so I would not list out here.


1 month ago

2019-09-17

Go with one carousel image with various products and test if it works better… continue with it else test the other one. But I will suggest to go with one carousel image with various products.


2 months ago

Hello, I am new in the field of email marketing. Can anybody tell me which email marketing platforms allow white labeling? Thanks in advance 

2 months ago

2019-08-02

 What is AMP? Does AMP affect SEO? How effective it is to implement AMP? How will AMP impact my analytics?

3 months ago

2019-07-16

Most important tips for improving your conversion rates are to:

  1. Stay focused on your goal
  2. Align your ad copy and landing page
  3. Optimize your landing page
  4. Be relevant.
  5. A/B test each element of the campaign.
  6. Experiment with keyword matches to find what works best for you.


4 months ago

2019-07-11

How difficult it is to create Facebook Canvas ads?What are some useful tips for creating amazing canvas ads for your page?   

4 months ago

2019-07-01

2019-06-25

I am looking to get myself into affiliate marketing. 
What are some effective affiliate marketing strategies?
I have been working in the marketing field from the past 5 years so have a decent marketing background. I know slow and steady always wins the race, so not in a hurry. 
Any insight from the affiliate marketing master would be great. 

Thank you!

4 months ago
Luis favorited a reply

  1. Campaign design: Your marketing team must first think about it.
  2. Campaign strategy: You need to have a strategy for delivering campaign messages. For example, determine the best media channels (TV, billboard, radio, online, etc) and outlets to receive your company's messages.
  3. Vendor Adjustments: Once your strategy is in place, the next step is to contact the innumerable vendors, review the offerings and adjust the various options available.

  1. Vendor negotiation: You will need to negotiate what space or spots you will receive, along with trying to secure the best available pricing for each buy.
  2. Artwork: Once the vendor negotiation is complete, you will then need to generate artwork of varying sizes and formats for the different campaign activations.
  3. Production: The artwork forms must be coordinated into the production of varying creatives on different substrates for the various media formats.
  4. Operations coordination: The artwork must then be supplied to the media vendors in a clear and concise manner with specific posting instructions to ensure on-time posting and to avoid any confusion. Digital advertising is generally easier to see through to completion, while outdoor advertising campaigns can be more complex as they involve tighter deadlines and specific operations and installation teams.
  5. Proofs of posting: Waiting for your proofs of posting can be frustrating because they are generally delayed several weeks following a campaign's start date.
  6. Remediation of any errors: If the media postings that you requested are not correctly done, you will need to fight for some sort of resolution with your vendors. 

4 months ago

2019-06-21

In order to have a successful media buy you have to know a few things in advance. While having this data will not guarantee success, it will help avoid costly mistakes. If you don’t have all the answers to this checklist, that’s ok.
Step 1 – Identify Your Target Audience

What is your avatar’s demographics?

  • Age
  • Education
  • Gender
  • Race
  • Income
  • Kids
What other interests and hobbies do they have?
What is the story that your avatar is telling himself or herself?
How sophisticated is your buyer (ie novice, intermediate, expert)?
Where do they hang out online?
Where do they buy things?

Where are they on the (CLS) consumer lifestyle scale?

  • Luxury Wealthy (LW) $10,000,000 net worth
  • Luxury Plus (LP) $5,000,000 net worth
  • Luxury (L) $1,000,000 net worth
  • Upper middle income (UMI)
  • Average middle income (AMI)
  • Lower middle income (LMI)
  • Poverty level (PL)

What is influencing them and where do they get that information?

  • Movies
  • Books
  • Magazines
  • TV Channels
  • TV Shows
  • Authority Figures 
Where do they spend their time on social media (ie Facebook, Pinterest, Instagram, Twitter, LinkedIn)?

Step 2 - What Are the Information Sites They Visit?

  • Social media
  • Forums
  • Review sites
  • Authority sites
  • Blogs

Step 3- What are your goals for the media buy?

  • Lead generation for new business
  • Direct product sales
  • Create brand awareness
  • Encourage existing customers to make a new purchase
  • Software installs

Step 4 - How will you measure the results and over what time frame?

  • Number of new sales
  • Number of valid phone or email addresses
  • Number of new subscriptions sold
  • Number of appointments set
  • Number of buyers that renew a subsection after X date
  • Number of downloads or installs
  • Number of people visiting the site
  • Number of repeat site visits
  • Number of people interacting with the brand or product

Step 5 - Insertion Order

  • (IO) signed and returned
  • Traffic sent at an even pace.
  • Out Clause
  • Discounts
  • Max budget per day
  • Total cost for the billing time frame
  • Campaign start and stop dates
  • What countries will the traffic be from
  • Types of creative agreed on
  • 3rd party tracking is working
  • Will a suppression list be used for email traffic
Step 6 - How you are being charged

While there are a variety of traffic sources, you need to look at how you are being charged.
  • Pay Per Click (PPC)
  • Cost Per Thousand Impressions (CPM)
  • Flat Rate
Step 7 - Analytics

  • Google Analytics
  • Kiss Metrics
  • Clicky
  • Heap
  • Piwik
  • Chartbeat
  • Gauges
  • GoSquared

Hope it helped!

4 months ago

Hello, 
I think you are a freelancer-if you work for a particular niche, I will narrow the target for that niche. Create some buyer personas that reflect the ideal customer and test some campaigns against companies of that size.

I also target decision makers and people who feel the problem you are trying to solve. In this case, of course, depending on the size of the company you are targeting, you will be CEO / Owner or CTO.

4 months ago

2019-06-12

Luis replied to Twitter Vs Facebook

Both Facebook and Twitter are user-friendly. Facebook is more useful because it has the largest number of active users, so you can easily communicate with many people here. Facebook also provides a platform for sharing social media rather than social networks, making it easier to interact with customers. This is very useful.

5 months ago

Simple, go with google trends.

5 months ago

Google shopping campaign optimization is a vital part of your selling strategy. Here are five effective ways help you improve your Google Shopping Campaigns; - Exclude Search Queries - Boost Individual Products - Geotarget - Optimize Product Data Feed

5 months ago

2019-06-11

How can I choose Powerful SEO keywords for my site?

5 months ago

2019-05-30

Honeypots are a good trap mechanism to capture new bots (sent by scrapers who are not well-versed with the structure of every page) on a website. But this approach poses a less-known threat of reducing the page rank on search engines. 
Search engine bots fall for this trap, and interpret the links as dead, irrelevant, or fake. With more such traps, the ranking of a website decreases considerably. Setting up honeypots is risky and needs to be managed very carefully. 

5 months ago

2019-05-29

What is a click-through rate, exactly? In its broader definition, it’s the number of people who actually clicked on your link and were taken through to an offer, online storefront, data capture form, landing page, website, etc., divided by the total number of visitors that viewed the link (in an email, landing page, website, ad, etc.). Looking for a great way to evaluate your Facebook ads? More than likely you’ve already discovered your Click-through Rate (CTR). That’s a step in the right direction, but what does it all mean? How do can you use it to accurately evaluate your ads? If you aren’t familiar with the averages of your particular industry, you might be panicking, asking yourself ‘is that a normal CTR’? The truth is, if you’re like most advertisers, you’re going to see a seemingly low, single-digit figure. Does that mean your campaign isn’t performing well? Is CTR the end-all-be-all of success in both your copy and your target market? To answer these complex questions, we have to start by understanding what CTR means. Then we can explore what makes up a ‘good’ CTR and discover how you can use the information to make your ads more profitable. After all, if you don’t know how your campaigns are measuring up, it’s difficult to decide if you should use ad spend to improve your performance, or if you should allocate the budget to other marketing activities

5 months ago

2019-05-28

Need recommendation regarding SEO/marketing campaign management tools for a marketing agency?

5 months ago

2019-05-15

Luis replied to GDPR & Email Marketing

No, GDPR for email is not a problem but an opportunity. A way to improve your contact database quality, optimize data storage, make email campaigns much more desired

6 months ago

Email marketing

6 months ago

Don’t sell right away provide value, value, and value and then sell

6 months ago
Luis replied to Facebook Vs Instagram

Instagram without a doubt

6 months ago

I think UTM will work all fine

6 months ago

2019-05-14

Luis replied to Media Buying On Facebook

There's not any doubt that social networking platforms are getting to be sales platforms. A big part of the is producing vents that allow consumers to generate purchases

6 months ago

It's Impossible to target this Specific subset of people as Facebook doesn't provide Such audience targeting option However, you are able to try the next method: 
Set the "other cities" because the targeted location(s) of your ad set and choose the option of"Individuals who live in this location".
 After that, insert the"special native place" being a fascination with the in-depth targeting alternative. 

6 months ago
Luis favorited a reply

2019-05-02

Is there a way to find out in FB Ads Manager or in Shopify that which Campaign leads to a particular product purchase?

6 months ago

2019-09-30

Since it’s an old list, it’s better to clean that email list first. There are various email cleaning list tools that can help you with that, for instance, MailBoxValidator. You can use the tool to clean the email list, and then import it to your preferred email marketing campaign tool and get started. Various email marketing tools had been recommended by others above, so I would not list out here.


1 month ago

2019-09-17

Go with one carousel image with various products and test if it works better… continue with it else test the other one. But I will suggest to go with one carousel image with various products.


2 months ago

Hello, I am new in the field of email marketing. Can anybody tell me which email marketing platforms allow white labeling? Thanks in advance 

2 months ago

2019-08-02

 What is AMP? Does AMP affect SEO? How effective it is to implement AMP? How will AMP impact my analytics?

3 months ago

2019-07-16

Most important tips for improving your conversion rates are to:

  1. Stay focused on your goal
  2. Align your ad copy and landing page
  3. Optimize your landing page
  4. Be relevant.
  5. A/B test each element of the campaign.
  6. Experiment with keyword matches to find what works best for you.


4 months ago

2019-07-11

How difficult it is to create Facebook Canvas ads?What are some useful tips for creating amazing canvas ads for your page?   

4 months ago

2019-07-01

2019-06-25

I am looking to get myself into affiliate marketing. 
What are some effective affiliate marketing strategies?
I have been working in the marketing field from the past 5 years so have a decent marketing background. I know slow and steady always wins the race, so not in a hurry. 
Any insight from the affiliate marketing master would be great. 

Thank you!

4 months ago
Luis favorited a reply

  1. Campaign design: Your marketing team must first think about it.
  2. Campaign strategy: You need to have a strategy for delivering campaign messages. For example, determine the best media channels (TV, billboard, radio, online, etc) and outlets to receive your company's messages.
  3. Vendor Adjustments: Once your strategy is in place, the next step is to contact the innumerable vendors, review the offerings and adjust the various options available.

  1. Vendor negotiation: You will need to negotiate what space or spots you will receive, along with trying to secure the best available pricing for each buy.
  2. Artwork: Once the vendor negotiation is complete, you will then need to generate artwork of varying sizes and formats for the different campaign activations.
  3. Production: The artwork forms must be coordinated into the production of varying creatives on different substrates for the various media formats.
  4. Operations coordination: The artwork must then be supplied to the media vendors in a clear and concise manner with specific posting instructions to ensure on-time posting and to avoid any confusion. Digital advertising is generally easier to see through to completion, while outdoor advertising campaigns can be more complex as they involve tighter deadlines and specific operations and installation teams.
  5. Proofs of posting: Waiting for your proofs of posting can be frustrating because they are generally delayed several weeks following a campaign's start date.
  6. Remediation of any errors: If the media postings that you requested are not correctly done, you will need to fight for some sort of resolution with your vendors. 

4 months ago

2019-06-21

In order to have a successful media buy you have to know a few things in advance. While having this data will not guarantee success, it will help avoid costly mistakes. If you don’t have all the answers to this checklist, that’s ok.
Step 1 – Identify Your Target Audience

What is your avatar’s demographics?

  • Age
  • Education
  • Gender
  • Race
  • Income
  • Kids
What other interests and hobbies do they have?
What is the story that your avatar is telling himself or herself?
How sophisticated is your buyer (ie novice, intermediate, expert)?
Where do they hang out online?
Where do they buy things?

Where are they on the (CLS) consumer lifestyle scale?

  • Luxury Wealthy (LW) $10,000,000 net worth
  • Luxury Plus (LP) $5,000,000 net worth
  • Luxury (L) $1,000,000 net worth
  • Upper middle income (UMI)
  • Average middle income (AMI)
  • Lower middle income (LMI)
  • Poverty level (PL)

What is influencing them and where do they get that information?

  • Movies
  • Books
  • Magazines
  • TV Channels
  • TV Shows
  • Authority Figures 
Where do they spend their time on social media (ie Facebook, Pinterest, Instagram, Twitter, LinkedIn)?

Step 2 - What Are the Information Sites They Visit?

  • Social media
  • Forums
  • Review sites
  • Authority sites
  • Blogs

Step 3- What are your goals for the media buy?

  • Lead generation for new business
  • Direct product sales
  • Create brand awareness
  • Encourage existing customers to make a new purchase
  • Software installs

Step 4 - How will you measure the results and over what time frame?

  • Number of new sales
  • Number of valid phone or email addresses
  • Number of new subscriptions sold
  • Number of appointments set
  • Number of buyers that renew a subsection after X date
  • Number of downloads or installs
  • Number of people visiting the site
  • Number of repeat site visits
  • Number of people interacting with the brand or product

Step 5 - Insertion Order

  • (IO) signed and returned
  • Traffic sent at an even pace.
  • Out Clause
  • Discounts
  • Max budget per day
  • Total cost for the billing time frame
  • Campaign start and stop dates
  • What countries will the traffic be from
  • Types of creative agreed on
  • 3rd party tracking is working
  • Will a suppression list be used for email traffic
Step 6 - How you are being charged

While there are a variety of traffic sources, you need to look at how you are being charged.
  • Pay Per Click (PPC)
  • Cost Per Thousand Impressions (CPM)
  • Flat Rate
Step 7 - Analytics

  • Google Analytics
  • Kiss Metrics
  • Clicky
  • Heap
  • Piwik
  • Chartbeat
  • Gauges
  • GoSquared

Hope it helped!

4 months ago

Hello, 
I think you are a freelancer-if you work for a particular niche, I will narrow the target for that niche. Create some buyer personas that reflect the ideal customer and test some campaigns against companies of that size.

I also target decision makers and people who feel the problem you are trying to solve. In this case, of course, depending on the size of the company you are targeting, you will be CEO / Owner or CTO.

4 months ago

2019-06-12

Luis replied to Twitter Vs Facebook

Both Facebook and Twitter are user-friendly. Facebook is more useful because it has the largest number of active users, so you can easily communicate with many people here. Facebook also provides a platform for sharing social media rather than social networks, making it easier to interact with customers. This is very useful.

5 months ago

Simple, go with google trends.

5 months ago

Google shopping campaign optimization is a vital part of your selling strategy. Here are five effective ways help you improve your Google Shopping Campaigns; - Exclude Search Queries - Boost Individual Products - Geotarget - Optimize Product Data Feed

5 months ago

2019-06-11

How can I choose Powerful SEO keywords for my site?

5 months ago

2019-05-30

Honeypots are a good trap mechanism to capture new bots (sent by scrapers who are not well-versed with the structure of every page) on a website. But this approach poses a less-known threat of reducing the page rank on search engines. 
Search engine bots fall for this trap, and interpret the links as dead, irrelevant, or fake. With more such traps, the ranking of a website decreases considerably. Setting up honeypots is risky and needs to be managed very carefully. 

5 months ago

2019-05-29

What is a click-through rate, exactly? In its broader definition, it’s the number of people who actually clicked on your link and were taken through to an offer, online storefront, data capture form, landing page, website, etc., divided by the total number of visitors that viewed the link (in an email, landing page, website, ad, etc.). Looking for a great way to evaluate your Facebook ads? More than likely you’ve already discovered your Click-through Rate (CTR). That’s a step in the right direction, but what does it all mean? How do can you use it to accurately evaluate your ads? If you aren’t familiar with the averages of your particular industry, you might be panicking, asking yourself ‘is that a normal CTR’? The truth is, if you’re like most advertisers, you’re going to see a seemingly low, single-digit figure. Does that mean your campaign isn’t performing well? Is CTR the end-all-be-all of success in both your copy and your target market? To answer these complex questions, we have to start by understanding what CTR means. Then we can explore what makes up a ‘good’ CTR and discover how you can use the information to make your ads more profitable. After all, if you don’t know how your campaigns are measuring up, it’s difficult to decide if you should use ad spend to improve your performance, or if you should allocate the budget to other marketing activities

5 months ago

2019-05-28

Need recommendation regarding SEO/marketing campaign management tools for a marketing agency?

5 months ago

2019-05-15

Luis replied to GDPR & Email Marketing

No, GDPR for email is not a problem but an opportunity. A way to improve your contact database quality, optimize data storage, make email campaigns much more desired

6 months ago

Email marketing

6 months ago

Don’t sell right away provide value, value, and value and then sell

6 months ago
Luis replied to Facebook Vs Instagram

Instagram without a doubt

6 months ago

I think UTM will work all fine

6 months ago

2019-05-14

Luis replied to Media Buying On Facebook

There's not any doubt that social networking platforms are getting to be sales platforms. A big part of the is producing vents that allow consumers to generate purchases

6 months ago

It's Impossible to target this Specific subset of people as Facebook doesn't provide Such audience targeting option However, you are able to try the next method: 
Set the "other cities" because the targeted location(s) of your ad set and choose the option of"Individuals who live in this location".
 After that, insert the"special native place" being a fascination with the in-depth targeting alternative. 

6 months ago
Luis favorited a reply

2019-05-02

Is there a way to find out in FB Ads Manager or in Shopify that which Campaign leads to a particular product purchase?

6 months ago

2019-09-30

Since it’s an old list, it’s better to clean that email list first. There are various email cleaning list tools that can help you with that, for instance, MailBoxValidator. You can use the tool to clean the email list, and then import it to your preferred email marketing campaign tool and get started. Various email marketing tools had been recommended by others above, so I would not list out here.


1 month ago

2019-09-17

Go with one carousel image with various products and test if it works better… continue with it else test the other one. But I will suggest to go with one carousel image with various products.


2 months ago

Hello, I am new in the field of email marketing. Can anybody tell me which email marketing platforms allow white labeling? Thanks in advance 

2 months ago

2019-08-02

 What is AMP? Does AMP affect SEO? How effective it is to implement AMP? How will AMP impact my analytics?

3 months ago

2019-07-16

Most important tips for improving your conversion rates are to:

  1. Stay focused on your goal
  2. Align your ad copy and landing page
  3. Optimize your landing page
  4. Be relevant.
  5. A/B test each element of the campaign.
  6. Experiment with keyword matches to find what works best for you.


4 months ago

2019-07-11

How difficult it is to create Facebook Canvas ads?What are some useful tips for creating amazing canvas ads for your page?   

4 months ago

2019-07-01

2019-06-25

I am looking to get myself into affiliate marketing. 
What are some effective affiliate marketing strategies?
I have been working in the marketing field from the past 5 years so have a decent marketing background. I know slow and steady always wins the race, so not in a hurry. 
Any insight from the affiliate marketing master would be great. 

Thank you!

4 months ago
Luis favorited a reply

  1. Campaign design: Your marketing team must first think about it.
  2. Campaign strategy: You need to have a strategy for delivering campaign messages. For example, determine the best media channels (TV, billboard, radio, online, etc) and outlets to receive your company's messages.
  3. Vendor Adjustments: Once your strategy is in place, the next step is to contact the innumerable vendors, review the offerings and adjust the various options available.

  1. Vendor negotiation: You will need to negotiate what space or spots you will receive, along with trying to secure the best available pricing for each buy.
  2. Artwork: Once the vendor negotiation is complete, you will then need to generate artwork of varying sizes and formats for the different campaign activations.
  3. Production: The artwork forms must be coordinated into the production of varying creatives on different substrates for the various media formats.
  4. Operations coordination: The artwork must then be supplied to the media vendors in a clear and concise manner with specific posting instructions to ensure on-time posting and to avoid any confusion. Digital advertising is generally easier to see through to completion, while outdoor advertising campaigns can be more complex as they involve tighter deadlines and specific operations and installation teams.
  5. Proofs of posting: Waiting for your proofs of posting can be frustrating because they are generally delayed several weeks following a campaign's start date.
  6. Remediation of any errors: If the media postings that you requested are not correctly done, you will need to fight for some sort of resolution with your vendors. 

4 months ago

2019-06-21

In order to have a successful media buy you have to know a few things in advance. While having this data will not guarantee success, it will help avoid costly mistakes. If you don’t have all the answers to this checklist, that’s ok.
Step 1 – Identify Your Target Audience

What is your avatar’s demographics?

  • Age
  • Education
  • Gender
  • Race
  • Income
  • Kids
What other interests and hobbies do they have?
What is the story that your avatar is telling himself or herself?
How sophisticated is your buyer (ie novice, intermediate, expert)?
Where do they hang out online?
Where do they buy things?

Where are they on the (CLS) consumer lifestyle scale?

  • Luxury Wealthy (LW) $10,000,000 net worth
  • Luxury Plus (LP) $5,000,000 net worth
  • Luxury (L) $1,000,000 net worth
  • Upper middle income (UMI)
  • Average middle income (AMI)
  • Lower middle income (LMI)
  • Poverty level (PL)

What is influencing them and where do they get that information?

  • Movies
  • Books
  • Magazines
  • TV Channels
  • TV Shows
  • Authority Figures 
Where do they spend their time on social media (ie Facebook, Pinterest, Instagram, Twitter, LinkedIn)?

Step 2 - What Are the Information Sites They Visit?

  • Social media
  • Forums
  • Review sites
  • Authority sites
  • Blogs

Step 3- What are your goals for the media buy?

  • Lead generation for new business
  • Direct product sales
  • Create brand awareness
  • Encourage existing customers to make a new purchase
  • Software installs

Step 4 - How will you measure the results and over what time frame?

  • Number of new sales
  • Number of valid phone or email addresses
  • Number of new subscriptions sold
  • Number of appointments set
  • Number of buyers that renew a subsection after X date
  • Number of downloads or installs
  • Number of people visiting the site
  • Number of repeat site visits
  • Number of people interacting with the brand or product

Step 5 - Insertion Order

  • (IO) signed and returned
  • Traffic sent at an even pace.
  • Out Clause
  • Discounts
  • Max budget per day
  • Total cost for the billing time frame
  • Campaign start and stop dates
  • What countries will the traffic be from
  • Types of creative agreed on
  • 3rd party tracking is working
  • Will a suppression list be used for email traffic
Step 6 - How you are being charged

While there are a variety of traffic sources, you need to look at how you are being charged.
  • Pay Per Click (PPC)
  • Cost Per Thousand Impressions (CPM)
  • Flat Rate
Step 7 - Analytics

  • Google Analytics
  • Kiss Metrics
  • Clicky
  • Heap
  • Piwik
  • Chartbeat
  • Gauges
  • GoSquared

Hope it helped!

4 months ago

Hello, 
I think you are a freelancer-if you work for a particular niche, I will narrow the target for that niche. Create some buyer personas that reflect the ideal customer and test some campaigns against companies of that size.

I also target decision makers and people who feel the problem you are trying to solve. In this case, of course, depending on the size of the company you are targeting, you will be CEO / Owner or CTO.

4 months ago

2019-06-12

Luis replied to Twitter Vs Facebook

Both Facebook and Twitter are user-friendly. Facebook is more useful because it has the largest number of active users, so you can easily communicate with many people here. Facebook also provides a platform for sharing social media rather than social networks, making it easier to interact with customers. This is very useful.

5 months ago

Simple, go with google trends.

5 months ago

Google shopping campaign optimization is a vital part of your selling strategy. Here are five effective ways help you improve your Google Shopping Campaigns; - Exclude Search Queries - Boost Individual Products - Geotarget - Optimize Product Data Feed

5 months ago

2019-06-11

How can I choose Powerful SEO keywords for my site?

5 months ago

2019-05-30

Honeypots are a good trap mechanism to capture new bots (sent by scrapers who are not well-versed with the structure of every page) on a website. But this approach poses a less-known threat of reducing the page rank on search engines. 
Search engine bots fall for this trap, and interpret the links as dead, irrelevant, or fake. With more such traps, the ranking of a website decreases considerably. Setting up honeypots is risky and needs to be managed very carefully. 

5 months ago

2019-05-29

What is a click-through rate, exactly? In its broader definition, it’s the number of people who actually clicked on your link and were taken through to an offer, online storefront, data capture form, landing page, website, etc., divided by the total number of visitors that viewed the link (in an email, landing page, website, ad, etc.). Looking for a great way to evaluate your Facebook ads? More than likely you’ve already discovered your Click-through Rate (CTR). That’s a step in the right direction, but what does it all mean? How do can you use it to accurately evaluate your ads? If you aren’t familiar with the averages of your particular industry, you might be panicking, asking yourself ‘is that a normal CTR’? The truth is, if you’re like most advertisers, you’re going to see a seemingly low, single-digit figure. Does that mean your campaign isn’t performing well? Is CTR the end-all-be-all of success in both your copy and your target market? To answer these complex questions, we have to start by understanding what CTR means. Then we can explore what makes up a ‘good’ CTR and discover how you can use the information to make your ads more profitable. After all, if you don’t know how your campaigns are measuring up, it’s difficult to decide if you should use ad spend to improve your performance, or if you should allocate the budget to other marketing activities

5 months ago

2019-05-28

Need recommendation regarding SEO/marketing campaign management tools for a marketing agency?

5 months ago

2019-05-15

Luis replied to GDPR & Email Marketing

No, GDPR for email is not a problem but an opportunity. A way to improve your contact database quality, optimize data storage, make email campaigns much more desired

6 months ago

Email marketing

6 months ago

Don’t sell right away provide value, value, and value and then sell

6 months ago
Luis replied to Facebook Vs Instagram

Instagram without a doubt

6 months ago

I think UTM will work all fine

6 months ago

2019-05-14

Luis replied to Media Buying On Facebook

There's not any doubt that social networking platforms are getting to be sales platforms. A big part of the is producing vents that allow consumers to generate purchases

6 months ago

It's Impossible to target this Specific subset of people as Facebook doesn't provide Such audience targeting option However, you are able to try the next method: 
Set the "other cities" because the targeted location(s) of your ad set and choose the option of"Individuals who live in this location".
 After that, insert the"special native place" being a fascination with the in-depth targeting alternative. 

6 months ago
Luis favorited a reply

2019-05-02

Is there a way to find out in FB Ads Manager or in Shopify that which Campaign leads to a particular product purchase?

6 months ago

2019-09-30

Since it’s an old list, it’s better to clean that email list first. There are various email cleaning list tools that can help you with that, for instance, MailBoxValidator. You can use the tool to clean the email list, and then import it to your preferred email marketing campaign tool and get started. Various email marketing tools had been recommended by others above, so I would not list out here.


1 month ago

2019-09-17

Go with one carousel image with various products and test if it works better… continue with it else test the other one. But I will suggest to go with one carousel image with various products.


2 months ago

Hello, I am new in the field of email marketing. Can anybody tell me which email marketing platforms allow white labeling? Thanks in advance 

2 months ago

2019-08-02

 What is AMP? Does AMP affect SEO? How effective it is to implement AMP? How will AMP impact my analytics?

3 months ago

2019-07-16

Most important tips for improving your conversion rates are to:

  1. Stay focused on your goal
  2. Align your ad copy and landing page
  3. Optimize your landing page
  4. Be relevant.
  5. A/B test each element of the campaign.
  6. Experiment with keyword matches to find what works best for you.


4 months ago

2019-07-11

How difficult it is to create Facebook Canvas ads?What are some useful tips for creating amazing canvas ads for your page?   

4 months ago

2019-07-01

2019-06-25

I am looking to get myself into affiliate marketing. 
What are some effective affiliate marketing strategies?
I have been working in the marketing field from the past 5 years so have a decent marketing background. I know slow and steady always wins the race, so not in a hurry. 
Any insight from the affiliate marketing master would be great. 

Thank you!

4 months ago
Luis favorited a reply

  1. Campaign design: Your marketing team must first think about it.
  2. Campaign strategy: You need to have a strategy for delivering campaign messages. For example, determine the best media channels (TV, billboard, radio, online, etc) and outlets to receive your company's messages.
  3. Vendor Adjustments: Once your strategy is in place, the next step is to contact the innumerable vendors, review the offerings and adjust the various options available.

  1. Vendor negotiation: You will need to negotiate what space or spots you will receive, along with trying to secure the best available pricing for each buy.
  2. Artwork: Once the vendor negotiation is complete, you will then need to generate artwork of varying sizes and formats for the different campaign activations.
  3. Production: The artwork forms must be coordinated into the production of varying creatives on different substrates for the various media formats.
  4. Operations coordination: The artwork must then be supplied to the media vendors in a clear and concise manner with specific posting instructions to ensure on-time posting and to avoid any confusion. Digital advertising is generally easier to see through to completion, while outdoor advertising campaigns can be more complex as they involve tighter deadlines and specific operations and installation teams.
  5. Proofs of posting: Waiting for your proofs of posting can be frustrating because they are generally delayed several weeks following a campaign's start date.
  6. Remediation of any errors: If the media postings that you requested are not correctly done, you will need to fight for some sort of resolution with your vendors. 

4 months ago

2019-06-21

In order to have a successful media buy you have to know a few things in advance. While having this data will not guarantee success, it will help avoid costly mistakes. If you don’t have all the answers to this checklist, that’s ok.
Step 1 – Identify Your Target Audience

What is your avatar’s demographics?

  • Age
  • Education
  • Gender
  • Race
  • Income
  • Kids
What other interests and hobbies do they have?
What is the story that your avatar is telling himself or herself?
How sophisticated is your buyer (ie novice, intermediate, expert)?
Where do they hang out online?
Where do they buy things?

Where are they on the (CLS) consumer lifestyle scale?

  • Luxury Wealthy (LW) $10,000,000 net worth
  • Luxury Plus (LP) $5,000,000 net worth
  • Luxury (L) $1,000,000 net worth
  • Upper middle income (UMI)
  • Average middle income (AMI)
  • Lower middle income (LMI)
  • Poverty level (PL)

What is influencing them and where do they get that information?

  • Movies
  • Books
  • Magazines
  • TV Channels
  • TV Shows
  • Authority Figures 
Where do they spend their time on social media (ie Facebook, Pinterest, Instagram, Twitter, LinkedIn)?

Step 2 - What Are the Information Sites They Visit?

  • Social media
  • Forums
  • Review sites
  • Authority sites
  • Blogs

Step 3- What are your goals for the media buy?

  • Lead generation for new business
  • Direct product sales
  • Create brand awareness
  • Encourage existing customers to make a new purchase
  • Software installs

Step 4 - How will you measure the results and over what time frame?

  • Number of new sales
  • Number of valid phone or email addresses
  • Number of new subscriptions sold
  • Number of appointments set
  • Number of buyers that renew a subsection after X date
  • Number of downloads or installs
  • Number of people visiting the site
  • Number of repeat site visits
  • Number of people interacting with the brand or product

Step 5 - Insertion Order

  • (IO) signed and returned
  • Traffic sent at an even pace.
  • Out Clause
  • Discounts
  • Max budget per day
  • Total cost for the billing time frame
  • Campaign start and stop dates
  • What countries will the traffic be from
  • Types of creative agreed on
  • 3rd party tracking is working
  • Will a suppression list be used for email traffic
Step 6 - How you are being charged

While there are a variety of traffic sources, you need to look at how you are being charged.
  • Pay Per Click (PPC)
  • Cost Per Thousand Impressions (CPM)
  • Flat Rate
Step 7 - Analytics

  • Google Analytics
  • Kiss Metrics
  • Clicky
  • Heap
  • Piwik
  • Chartbeat
  • Gauges
  • GoSquared

Hope it helped!

4 months ago

Hello, 
I think you are a freelancer-if you work for a particular niche, I will narrow the target for that niche. Create some buyer personas that reflect the ideal customer and test some campaigns against companies of that size.

I also target decision makers and people who feel the problem you are trying to solve. In this case, of course, depending on the size of the company you are targeting, you will be CEO / Owner or CTO.

4 months ago

2019-06-12

Luis replied to Twitter Vs Facebook

Both Facebook and Twitter are user-friendly. Facebook is more useful because it has the largest number of active users, so you can easily communicate with many people here. Facebook also provides a platform for sharing social media rather than social networks, making it easier to interact with customers. This is very useful.

5 months ago

Simple, go with google trends.

5 months ago

Google shopping campaign optimization is a vital part of your selling strategy. Here are five effective ways help you improve your Google Shopping Campaigns; - Exclude Search Queries - Boost Individual Products - Geotarget - Optimize Product Data Feed

5 months ago

2019-06-11

How can I choose Powerful SEO keywords for my site?

5 months ago

2019-05-30

Honeypots are a good trap mechanism to capture new bots (sent by scrapers who are not well-versed with the structure of every page) on a website. But this approach poses a less-known threat of reducing the page rank on search engines. 
Search engine bots fall for this trap, and interpret the links as dead, irrelevant, or fake. With more such traps, the ranking of a website decreases considerably. Setting up honeypots is risky and needs to be managed very carefully. 

5 months ago

2019-05-29

What is a click-through rate, exactly? In its broader definition, it’s the number of people who actually clicked on your link and were taken through to an offer, online storefront, data capture form, landing page, website, etc., divided by the total number of visitors that viewed the link (in an email, landing page, website, ad, etc.). Looking for a great way to evaluate your Facebook ads? More than likely you’ve already discovered your Click-through Rate (CTR). That’s a step in the right direction, but what does it all mean? How do can you use it to accurately evaluate your ads? If you aren’t familiar with the averages of your particular industry, you might be panicking, asking yourself ‘is that a normal CTR’? The truth is, if you’re like most advertisers, you’re going to see a seemingly low, single-digit figure. Does that mean your campaign isn’t performing well? Is CTR the end-all-be-all of success in both your copy and your target market? To answer these complex questions, we have to start by understanding what CTR means. Then we can explore what makes up a ‘good’ CTR and discover how you can use the information to make your ads more profitable. After all, if you don’t know how your campaigns are measuring up, it’s difficult to decide if you should use ad spend to improve your performance, or if you should allocate the budget to other marketing activities

5 months ago

2019-05-28

Need recommendation regarding SEO/marketing campaign management tools for a marketing agency?

5 months ago

2019-05-15

Luis replied to GDPR & Email Marketing

No, GDPR for email is not a problem but an opportunity. A way to improve your contact database quality, optimize data storage, make email campaigns much more desired

6 months ago

Email marketing

6 months ago

Don’t sell right away provide value, value, and value and then sell

6 months ago
Luis replied to Facebook Vs Instagram

Instagram without a doubt

6 months ago

I think UTM will work all fine

6 months ago

2019-05-14

Luis replied to Media Buying On Facebook

There's not any doubt that social networking platforms are getting to be sales platforms. A big part of the is producing vents that allow consumers to generate purchases

6 months ago

It's Impossible to target this Specific subset of people as Facebook doesn't provide Such audience targeting option However, you are able to try the next method: 
Set the "other cities" because the targeted location(s) of your ad set and choose the option of"Individuals who live in this location".
 After that, insert the"special native place" being a fascination with the in-depth targeting alternative. 

6 months ago
Luis favorited a reply

2019-05-02

Is there a way to find out in FB Ads Manager or in Shopify that which Campaign leads to a particular product purchase?

6 months ago

2019-09-30

Since it’s an old list, it’s better to clean that email list first. There are various email cleaning list tools that can help you with that, for instance, MailBoxValidator. You can use the tool to clean the email list, and then import it to your preferred email marketing campaign tool and get started. Various email marketing tools had been recommended by others above, so I would not list out here.


1 month ago

2019-09-17

Go with one carousel image with various products and test if it works better… continue with it else test the other one. But I will suggest to go with one carousel image with various products.


2 months ago

Hello, I am new in the field of email marketing. Can anybody tell me which email marketing platforms allow white labeling? Thanks in advance 

2 months ago

2019-08-02

 What is AMP? Does AMP affect SEO? How effective it is to implement AMP? How will AMP impact my analytics?

3 months ago

2019-07-16

Most important tips for improving your conversion rates are to:

  1. Stay focused on your goal
  2. Align your ad copy and landing page
  3. Optimize your landing page
  4. Be relevant.
  5. A/B test each element of the campaign.
  6. Experiment with keyword matches to find what works best for you.


4 months ago

2019-07-11

How difficult it is to create Facebook Canvas ads?What are some useful tips for creating amazing canvas ads for your page?   

4 months ago

2019-07-01

2019-06-25

I am looking to get myself into affiliate marketing. 
What are some effective affiliate marketing strategies?
I have been working in the marketing field from the past 5 years so have a decent marketing background. I know slow and steady always wins the race, so not in a hurry. 
Any insight from the affiliate marketing master would be great. 

Thank you!

4 months ago
Luis favorited a reply

  1. Campaign design: Your marketing team must first think about it.
  2. Campaign strategy: You need to have a strategy for delivering campaign messages. For example, determine the best media channels (TV, billboard, radio, online, etc) and outlets to receive your company's messages.
  3. Vendor Adjustments: Once your strategy is in place, the next step is to contact the innumerable vendors, review the offerings and adjust the various options available.

  1. Vendor negotiation: You will need to negotiate what space or spots you will receive, along with trying to secure the best available pricing for each buy.
  2. Artwork: Once the vendor negotiation is complete, you will then need to generate artwork of varying sizes and formats for the different campaign activations.
  3. Production: The artwork forms must be coordinated into the production of varying creatives on different substrates for the various media formats.
  4. Operations coordination: The artwork must then be supplied to the media vendors in a clear and concise manner with specific posting instructions to ensure on-time posting and to avoid any confusion. Digital advertising is generally easier to see through to completion, while outdoor advertising campaigns can be more complex as they involve tighter deadlines and specific operations and installation teams.
  5. Proofs of posting: Waiting for your proofs of posting can be frustrating because they are generally delayed several weeks following a campaign's start date.
  6. Remediation of any errors: If the media postings that you requested are not correctly done, you will need to fight for some sort of resolution with your vendors. 

4 months ago

2019-06-21

In order to have a successful media buy you have to know a few things in advance. While having this data will not guarantee success, it will help avoid costly mistakes. If you don’t have all the answers to this checklist, that’s ok.
Step 1 – Identify Your Target Audience

What is your avatar’s demographics?

  • Age
  • Education
  • Gender
  • Race
  • Income
  • Kids
What other interests and hobbies do they have?
What is the story that your avatar is telling himself or herself?
How sophisticated is your buyer (ie novice, intermediate, expert)?
Where do they hang out online?
Where do they buy things?

Where are they on the (CLS) consumer lifestyle scale?

  • Luxury Wealthy (LW) $10,000,000 net worth
  • Luxury Plus (LP) $5,000,000 net worth
  • Luxury (L) $1,000,000 net worth
  • Upper middle income (UMI)
  • Average middle income (AMI)
  • Lower middle income (LMI)
  • Poverty level (PL)

What is influencing them and where do they get that information?

  • Movies
  • Books
  • Magazines
  • TV Channels
  • TV Shows
  • Authority Figures 
Where do they spend their time on social media (ie Facebook, Pinterest, Instagram, Twitter, LinkedIn)?

Step 2 - What Are the Information Sites They Visit?

  • Social media
  • Forums
  • Review sites
  • Authority sites
  • Blogs

Step 3- What are your goals for the media buy?

  • Lead generation for new business
  • Direct product sales
  • Create brand awareness
  • Encourage existing customers to make a new purchase
  • Software installs

Step 4 - How will you measure the results and over what time frame?

  • Number of new sales
  • Number of valid phone or email addresses
  • Number of new subscriptions sold
  • Number of appointments set
  • Number of buyers that renew a subsection after X date
  • Number of downloads or installs
  • Number of people visiting the site
  • Number of repeat site visits
  • Number of people interacting with the brand or product

Step 5 - Insertion Order

  • (IO) signed and returned
  • Traffic sent at an even pace.
  • Out Clause
  • Discounts
  • Max budget per day
  • Total cost for the billing time frame
  • Campaign start and stop dates
  • What countries will the traffic be from
  • Types of creative agreed on
  • 3rd party tracking is working
  • Will a suppression list be used for email traffic
Step 6 - How you are being charged

While there are a variety of traffic sources, you need to look at how you are being charged.
  • Pay Per Click (PPC)
  • Cost Per Thousand Impressions (CPM)
  • Flat Rate
Step 7 - Analytics

  • Google Analytics
  • Kiss Metrics
  • Clicky
  • Heap
  • Piwik
  • Chartbeat
  • Gauges
  • GoSquared

Hope it helped!

4 months ago

Hello, 
I think you are a freelancer-if you work for a particular niche, I will narrow the target for that niche. Create some buyer personas that reflect the ideal customer and test some campaigns against companies of that size.

I also target decision makers and people who feel the problem you are trying to solve. In this case, of course, depending on the size of the company you are targeting, you will be CEO / Owner or CTO.

4 months ago

2019-06-12

Luis replied to Twitter Vs Facebook

Both Facebook and Twitter are user-friendly. Facebook is more useful because it has the largest number of active users, so you can easily communicate with many people here. Facebook also provides a platform for sharing social media rather than social networks, making it easier to interact with customers. This is very useful.

5 months ago

Simple, go with google trends.

5 months ago

Google shopping campaign optimization is a vital part of your selling strategy. Here are five effective ways help you improve your Google Shopping Campaigns; - Exclude Search Queries - Boost Individual Products - Geotarget - Optimize Product Data Feed

5 months ago

2019-06-11

How can I choose Powerful SEO keywords for my site?

5 months ago

2019-05-30

Honeypots are a good trap mechanism to capture new bots (sent by scrapers who are not well-versed with the structure of every page) on a website. But this approach poses a less-known threat of reducing the page rank on search engines. 
Search engine bots fall for this trap, and interpret the links as dead, irrelevant, or fake. With more such traps, the ranking of a website decreases considerably. Setting up honeypots is risky and needs to be managed very carefully. 

5 months ago

2019-05-29

What is a click-through rate, exactly? In its broader definition, it’s the number of people who actually clicked on your link and were taken through to an offer, online storefront, data capture form, landing page, website, etc., divided by the total number of visitors that viewed the link (in an email, landing page, website, ad, etc.). Looking for a great way to evaluate your Facebook ads? More than likely you’ve already discovered your Click-through Rate (CTR). That’s a step in the right direction, but what does it all mean? How do can you use it to accurately evaluate your ads? If you aren’t familiar with the averages of your particular industry, you might be panicking, asking yourself ‘is that a normal CTR’? The truth is, if you’re like most advertisers, you’re going to see a seemingly low, single-digit figure. Does that mean your campaign isn’t performing well? Is CTR the end-all-be-all of success in both your copy and your target market? To answer these complex questions, we have to start by understanding what CTR means. Then we can explore what makes up a ‘good’ CTR and discover how you can use the information to make your ads more profitable. After all, if you don’t know how your campaigns are measuring up, it’s difficult to decide if you should use ad spend to improve your performance, or if you should allocate the budget to other marketing activities

5 months ago

2019-05-28

Need recommendation regarding SEO/marketing campaign management tools for a marketing agency?

5 months ago

2019-05-15

Luis replied to GDPR & Email Marketing

No, GDPR for email is not a problem but an opportunity. A way to improve your contact database quality, optimize data storage, make email campaigns much more desired

6 months ago

Email marketing

6 months ago

Don’t sell right away provide value, value, and value and then sell

6 months ago
Luis replied to Facebook Vs Instagram

Instagram without a doubt

6 months ago

I think UTM will work all fine

6 months ago

2019-05-14

Luis replied to Media Buying On Facebook

There's not any doubt that social networking platforms are getting to be sales platforms. A big part of the is producing vents that allow consumers to generate purchases

6 months ago

It's Impossible to target this Specific subset of people as Facebook doesn't provide Such audience targeting option However, you are able to try the next method: 
Set the "other cities" because the targeted location(s) of your ad set and choose the option of"Individuals who live in this location".
 After that, insert the"special native place" being a fascination with the in-depth targeting alternative. 

6 months ago
Luis favorited a reply

2019-05-02

Is there a way to find out in FB Ads Manager or in Shopify that which Campaign leads to a particular product purchase?

6 months ago

2019-09-30

Since it’s an old list, it’s better to clean that email list first. There are various email cleaning list tools that can help you with that, for instance, MailBoxValidator. You can use the tool to clean the email list, and then import it to your preferred email marketing campaign tool and get started. Various email marketing tools had been recommended by others above, so I would not list out here.


1 month ago

2019-09-17

Go with one carousel image with various products and test if it works better… continue with it else test the other one. But I will suggest to go with one carousel image with various products.


2 months ago

Hello, I am new in the field of email marketing. Can anybody tell me which email marketing platforms allow white labeling? Thanks in advance 

2 months ago

2019-08-02

 What is AMP? Does AMP affect SEO? How effective it is to implement AMP? How will AMP impact my analytics?

3 months ago

2019-07-16

Most important tips for improving your conversion rates are to:

  1. Stay focused on your goal
  2. Align your ad copy and landing page
  3. Optimize your landing page
  4. Be relevant.
  5. A/B test each element of the campaign.
  6. Experiment with keyword matches to find what works best for you.


4 months ago

2019-07-11

How difficult it is to create Facebook Canvas ads?What are some useful tips for creating amazing canvas ads for your page?   

4 months ago

2019-07-01

2019-06-25

I am looking to get myself into affiliate marketing. 
What are some effective affiliate marketing strategies?
I have been working in the marketing field from the past 5 years so have a decent marketing background. I know slow and steady always wins the race, so not in a hurry. 
Any insight from the affiliate marketing master would be great. 

Thank you!

4 months ago
Luis favorited a reply

  1. Campaign design: Your marketing team must first think about it.
  2. Campaign strategy: You need to have a strategy for delivering campaign messages. For example, determine the best media channels (TV, billboard, radio, online, etc) and outlets to receive your company's messages.
  3. Vendor Adjustments: Once your strategy is in place, the next step is to contact the innumerable vendors, review the offerings and adjust the various options available.

  1. Vendor negotiation: You will need to negotiate what space or spots you will receive, along with trying to secure the best available pricing for each buy.
  2. Artwork: Once the vendor negotiation is complete, you will then need to generate artwork of varying sizes and formats for the different campaign activations.
  3. Production: The artwork forms must be coordinated into the production of varying creatives on different substrates for the various media formats.
  4. Operations coordination: The artwork must then be supplied to the media vendors in a clear and concise manner with specific posting instructions to ensure on-time posting and to avoid any confusion. Digital advertising is generally easier to see through to completion, while outdoor advertising campaigns can be more complex as they involve tighter deadlines and specific operations and installation teams.
  5. Proofs of posting: Waiting for your proofs of posting can be frustrating because they are generally delayed several weeks following a campaign's start date.
  6. Remediation of any errors: If the media postings that you requested are not correctly done, you will need to fight for some sort of resolution with your vendors. 

4 months ago

2019-06-21

In order to have a successful media buy you have to know a few things in advance. While having this data will not guarantee success, it will help avoid costly mistakes. If you don’t have all the answers to this checklist, that’s ok.
Step 1 – Identify Your Target Audience

What is your avatar’s demographics?

  • Age
  • Education
  • Gender
  • Race
  • Income
  • Kids
What other interests and hobbies do they have?
What is the story that your avatar is telling himself or herself?
How sophisticated is your buyer (ie novice, intermediate, expert)?
Where do they hang out online?
Where do they buy things?

Where are they on the (CLS) consumer lifestyle scale?

  • Luxury Wealthy (LW) $10,000,000 net worth
  • Luxury Plus (LP) $5,000,000 net worth
  • Luxury (L) $1,000,000 net worth
  • Upper middle income (UMI)
  • Average middle income (AMI)
  • Lower middle income (LMI)
  • Poverty level (PL)

What is influencing them and where do they get that information?

  • Movies
  • Books
  • Magazines
  • TV Channels
  • TV Shows
  • Authority Figures 
Where do they spend their time on social media (ie Facebook, Pinterest, Instagram, Twitter, LinkedIn)?

Step 2 - What Are the Information Sites They Visit?

  • Social media
  • Forums
  • Review sites
  • Authority sites
  • Blogs

Step 3- What are your goals for the media buy?

  • Lead generation for new business
  • Direct product sales
  • Create brand awareness
  • Encourage existing customers to make a new purchase
  • Software installs

Step 4 - How will you measure the results and over what time frame?

  • Number of new sales
  • Number of valid phone or email addresses
  • Number of new subscriptions sold
  • Number of appointments set
  • Number of buyers that renew a subsection after X date
  • Number of downloads or installs
  • Number of people visiting the site
  • Number of repeat site visits
  • Number of people interacting with the brand or product

Step 5 - Insertion Order

  • (IO) signed and returned
  • Traffic sent at an even pace.
  • Out Clause
  • Discounts
  • Max budget per day
  • Total cost for the billing time frame
  • Campaign start and stop dates
  • What countries will the traffic be from
  • Types of creative agreed on
  • 3rd party tracking is working
  • Will a suppression list be used for email traffic
Step 6 - How you are being charged

While there are a variety of traffic sources, you need to look at how you are being charged.
  • Pay Per Click (PPC)
  • Cost Per Thousand Impressions (CPM)
  • Flat Rate
Step 7 - Analytics

  • Google Analytics
  • Kiss Metrics
  • Clicky
  • Heap
  • Piwik
  • Chartbeat
  • Gauges
  • GoSquared

Hope it helped!

4 months ago

Hello, 
I think you are a freelancer-if you work for a particular niche, I will narrow the target for that niche. Create some buyer personas that reflect the ideal customer and test some campaigns against companies of that size.

I also target decision makers and people who feel the problem you are trying to solve. In this case, of course, depending on the size of the company you are targeting, you will be CEO / Owner or CTO.

4 months ago

2019-06-12

Luis replied to Twitter Vs Facebook

Both Facebook and Twitter are user-friendly. Facebook is more useful because it has the largest number of active users, so you can easily communicate with many people here. Facebook also provides a platform for sharing social media rather than social networks, making it easier to interact with customers. This is very useful.

5 months ago

Simple, go with google trends.

5 months ago

Google shopping campaign optimization is a vital part of your selling strategy. Here are five effective ways help you improve your Google Shopping Campaigns; - Exclude Search Queries - Boost Individual Products - Geotarget - Optimize Product Data Feed

5 months ago

2019-06-11

How can I choose Powerful SEO keywords for my site?

5 months ago

2019-05-30

Honeypots are a good trap mechanism to capture new bots (sent by scrapers who are not well-versed with the structure of every page) on a website. But this approach poses a less-known threat of reducing the page rank on search engines. 
Search engine bots fall for this trap, and interpret the links as dead, irrelevant, or fake. With more such traps, the ranking of a website decreases considerably. Setting up honeypots is risky and needs to be managed very carefully. 

5 months ago

2019-05-29

What is a click-through rate, exactly? In its broader definition, it’s the number of people who actually clicked on your link and were taken through to an offer, online storefront, data capture form, landing page, website, etc., divided by the total number of visitors that viewed the link (in an email, landing page, website, ad, etc.). Looking for a great way to evaluate your Facebook ads? More than likely you’ve already discovered your Click-through Rate (CTR). That’s a step in the right direction, but what does it all mean? How do can you use it to accurately evaluate your ads? If you aren’t familiar with the averages of your particular industry, you might be panicking, asking yourself ‘is that a normal CTR’? The truth is, if you’re like most advertisers, you’re going to see a seemingly low, single-digit figure. Does that mean your campaign isn’t performing well? Is CTR the end-all-be-all of success in both your copy and your target market? To answer these complex questions, we have to start by understanding what CTR means. Then we can explore what makes up a ‘good’ CTR and discover how you can use the information to make your ads more profitable. After all, if you don’t know how your campaigns are measuring up, it’s difficult to decide if you should use ad spend to improve your performance, or if you should allocate the budget to other marketing activities

5 months ago

2019-05-28

Need recommendation regarding SEO/marketing campaign management tools for a marketing agency?

5 months ago

2019-05-15

Luis replied to GDPR & Email Marketing

No, GDPR for email is not a problem but an opportunity. A way to improve your contact database quality, optimize data storage, make email campaigns much more desired

6 months ago

Email marketing

6 months ago

Don’t sell right away provide value, value, and value and then sell

6 months ago
Luis replied to Facebook Vs Instagram

Instagram without a doubt

6 months ago

I think UTM will work all fine

6 months ago

2019-05-14

Luis replied to Media Buying On Facebook

There's not any doubt that social networking platforms are getting to be sales platforms. A big part of the is producing vents that allow consumers to generate purchases

6 months ago

It's Impossible to target this Specific subset of people as Facebook doesn't provide Such audience targeting option However, you are able to try the next method: 
Set the "other cities" because the targeted location(s) of your ad set and choose the option of"Individuals who live in this location".
 After that, insert the"special native place" being a fascination with the in-depth targeting alternative. 

6 months ago
Luis favorited a reply

2019-05-02

Is there a way to find out in FB Ads Manager or in Shopify that which Campaign leads to a particular product purchase?

6 months ago

2019-09-30

Since it’s an old list, it’s better to clean that email list first. There are various email cleaning list tools that can help you with that, for instance, MailBoxValidator. You can use the tool to clean the email list, and then import it to your preferred email marketing campaign tool and get started. Various email marketing tools had been recommended by others above, so I would not list out here.


1 month ago

2019-09-17

Go with one carousel image with various products and test if it works better… continue with it else test the other one. But I will suggest to go with one carousel image with various products.


2 months ago

Hello, I am new in the field of email marketing. Can anybody tell me which email marketing platforms allow white labeling? Thanks in advance 

2 months ago

2019-08-02

 What is AMP? Does AMP affect SEO? How effective it is to implement AMP? How will AMP impact my analytics?

3 months ago

2019-07-16

Most important tips for improving your conversion rates are to:

  1. Stay focused on your goal
  2. Align your ad copy and landing page
  3. Optimize your landing page
  4. Be relevant.
  5. A/B test each element of the campaign.
  6. Experiment with keyword matches to find what works best for you.


4 months ago

2019-07-11

How difficult it is to create Facebook Canvas ads?What are some useful tips for creating amazing canvas ads for your page?   

4 months ago

2019-07-01

2019-06-25

I am looking to get myself into affiliate marketing. 
What are some effective affiliate marketing strategies?
I have been working in the marketing field from the past 5 years so have a decent marketing background. I know slow and steady always wins the race, so not in a hurry. 
Any insight from the affiliate marketing master would be great. 

Thank you!

4 months ago
Luis favorited a reply

  1. Campaign design: Your marketing team must first think about it.
  2. Campaign strategy: You need to have a strategy for delivering campaign messages. For example, determine the best media channels (TV, billboard, radio, online, etc) and outlets to receive your company's messages.
  3. Vendor Adjustments: Once your strategy is in place, the next step is to contact the innumerable vendors, review the offerings and adjust the various options available.

  1. Vendor negotiation: You will need to negotiate what space or spots you will receive, along with trying to secure the best available pricing for each buy.
  2. Artwork: Once the vendor negotiation is complete, you will then need to generate artwork of varying sizes and formats for the different campaign activations.
  3. Production: The artwork forms must be coordinated into the production of varying creatives on different substrates for the various media formats.
  4. Operations coordination: The artwork must then be supplied to the media vendors in a clear and concise manner with specific posting instructions to ensure on-time posting and to avoid any confusion. Digital advertising is generally easier to see through to completion, while outdoor advertising campaigns can be more complex as they involve tighter deadlines and specific operations and installation teams.
  5. Proofs of posting: Waiting for your proofs of posting can be frustrating because they are generally delayed several weeks following a campaign's start date.
  6. Remediation of any errors: If the media postings that you requested are not correctly done, you will need to fight for some sort of resolution with your vendors. 

4 months ago

2019-06-21

In order to have a successful media buy you have to know a few things in advance. While having this data will not guarantee success, it will help avoid costly mistakes. If you don’t have all the answers to this checklist, that’s ok.
Step 1 – Identify Your Target Audience

What is your avatar’s demographics?

  • Age
  • Education
  • Gender
  • Race
  • Income
  • Kids
What other interests and hobbies do they have?
What is the story that your avatar is telling himself or herself?
How sophisticated is your buyer (ie novice, intermediate, expert)?
Where do they hang out online?
Where do they buy things?

Where are they on the (CLS) consumer lifestyle scale?

  • Luxury Wealthy (LW) $10,000,000 net worth
  • Luxury Plus (LP) $5,000,000 net worth
  • Luxury (L) $1,000,000 net worth
  • Upper middle income (UMI)
  • Average middle income (AMI)
  • Lower middle income (LMI)
  • Poverty level (PL)

What is influencing them and where do they get that information?

  • Movies
  • Books
  • Magazines
  • TV Channels
  • TV Shows
  • Authority Figures 
Where do they spend their time on social media (ie Facebook, Pinterest, Instagram, Twitter, LinkedIn)?

Step 2 - What Are the Information Sites They Visit?

  • Social media
  • Forums
  • Review sites
  • Authority sites
  • Blogs

Step 3- What are your goals for the media buy?

  • Lead generation for new business
  • Direct product sales
  • Create brand awareness
  • Encourage existing customers to make a new purchase
  • Software installs

Step 4 - How will you measure the results and over what time frame?

  • Number of new sales
  • Number of valid phone or email addresses
  • Number of new subscriptions sold
  • Number of appointments set
  • Number of buyers that renew a subsection after X date
  • Number of downloads or installs
  • Number of people visiting the site
  • Number of repeat site visits
  • Number of people interacting with the brand or product

Step 5 - Insertion Order

  • (IO) signed and returned
  • Traffic sent at an even pace.
  • Out Clause
  • Discounts
  • Max budget per day
  • Total cost for the billing time frame
  • Campaign start and stop dates
  • What countries will the traffic be from
  • Types of creative agreed on
  • 3rd party tracking is working
  • Will a suppression list be used for email traffic
Step 6 - How you are being charged

While there are a variety of traffic sources, you need to look at how you are being charged.
  • Pay Per Click (PPC)
  • Cost Per Thousand Impressions (CPM)
  • Flat Rate
Step 7 - Analytics

  • Google Analytics
  • Kiss Metrics
  • Clicky
  • Heap
  • Piwik
  • Chartbeat
  • Gauges
  • GoSquared

Hope it helped!

4 months ago

Hello, 
I think you are a freelancer-if you work for a particular niche, I will narrow the target for that niche. Create some buyer personas that reflect the ideal customer and test some campaigns against companies of that size.

I also target decision makers and people who feel the problem you are trying to solve. In this case, of course, depending on the size of the company you are targeting, you will be CEO / Owner or CTO.

4 months ago

2019-06-12

Luis replied to Twitter Vs Facebook

Both Facebook and Twitter are user-friendly. Facebook is more useful because it has the largest number of active users, so you can easily communicate with many people here. Facebook also provides a platform for sharing social media rather than social networks, making it easier to interact with customers. This is very useful.

5 months ago

Simple, go with google trends.

5 months ago

Google shopping campaign optimization is a vital part of your selling strategy. Here are five effective ways help you improve your Google Shopping Campaigns; - Exclude Search Queries - Boost Individual Products - Geotarget - Optimize Product Data Feed

5 months ago

2019-06-11

How can I choose Powerful SEO keywords for my site?

5 months ago

2019-05-30

Honeypots are a good trap mechanism to capture new bots (sent by scrapers who are not well-versed with the structure of every page) on a website. But this approach poses a less-known threat of reducing the page rank on search engines. 
Search engine bots fall for this trap, and interpret the links as dead, irrelevant, or fake. With more such traps, the ranking of a website decreases considerably. Setting up honeypots is risky and needs to be managed very carefully. 

5 months ago

2019-05-29

What is a click-through rate, exactly? In its broader definition, it’s the number of people who actually clicked on your link and were taken through to an offer, online storefront, data capture form, landing page, website, etc., divided by the total number of visitors that viewed the link (in an email, landing page, website, ad, etc.). Looking for a great way to evaluate your Facebook ads? More than likely you’ve already discovered your Click-through Rate (CTR). That’s a step in the right direction, but what does it all mean? How do can you use it to accurately evaluate your ads? If you aren’t familiar with the averages of your particular industry, you might be panicking, asking yourself ‘is that a normal CTR’? The truth is, if you’re like most advertisers, you’re going to see a seemingly low, single-digit figure. Does that mean your campaign isn’t performing well? Is CTR the end-all-be-all of success in both your copy and your target market? To answer these complex questions, we have to start by understanding what CTR means. Then we can explore what makes up a ‘good’ CTR and discover how you can use the information to make your ads more profitable. After all, if you don’t know how your campaigns are measuring up, it’s difficult to decide if you should use ad spend to improve your performance, or if you should allocate the budget to other marketing activities

5 months ago

2019-05-28

Need recommendation regarding SEO/marketing campaign management tools for a marketing agency?

5 months ago

2019-05-15

Luis replied to GDPR & Email Marketing

No, GDPR for email is not a problem but an opportunity. A way to improve your contact database quality, optimize data storage, make email campaigns much more desired

6 months ago

Email marketing

6 months ago

Don’t sell right away provide value, value, and value and then sell

6 months ago
Luis replied to Facebook Vs Instagram

Instagram without a doubt

6 months ago

I think UTM will work all fine

6 months ago

2019-05-14

Luis replied to Media Buying On Facebook

There's not any doubt that social networking platforms are getting to be sales platforms. A big part of the is producing vents that allow consumers to generate purchases

6 months ago

It's Impossible to target this Specific subset of people as Facebook doesn't provide Such audience targeting option However, you are able to try the next method: 
Set the "other cities" because the targeted location(s) of your ad set and choose the option of"Individuals who live in this location".
 After that, insert the"special native place" being a fascination with the in-depth targeting alternative. 

6 months ago
Luis favorited a reply

2019-05-02

Is there a way to find out in FB Ads Manager or in Shopify that which Campaign leads to a particular product purchase?

6 months ago